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For Companies At a Glance
- Tasks: Create and deliver engaging investment content to support marketing strategies.
- Company: Join Royal London, the UK's largest mutual life and pensions company.
- Benefits: Enjoy 28 days annual leave, up to 14% pension matching, and private medical insurance.
- Why this job: Be part of a dynamic team that values creativity and collaboration in a fulfilling workplace.
- Qualifications: Strong writing skills and knowledge of pensions and investments are essential.
- Other info: This is a hybrid role, allowing flexibility between home and office work.
The predicted salary is between 28800 - 43200 £ per year.
Content Marketing Specialist (Pensions and Investment), Edinburgh
Client: Royal London
Location: Edinburgh, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Reference: 44346cf324a8
Job Views: 7
Posted: 25.08.2025
Expiry Date: 09.10.2025
Job Description:
Job Title: Content Marketing Specialist (Pensions and Investment)
Contract Type: Permanent
Location: Edinburgh, Alderley Edge or London
Working style: Hybrid 50% home/office based
A newly created position is available for a Content Marketing Specialist with experience in pensions and investments-related content marketing planning and delivery. The role involves building out our investment content strategy and executing content plans to support our Brand & Marketing strategy and trading objectives.
The candidate will create compelling content across various formats and media, collaborate with marketing teams to deploy content, and measure its effectiveness. They will also coordinate with other parts of the business, including Royal London Asset Management, to repurpose relevant content.
Ideal candidates will have a strong background in content marketing, preferably within financial services.
About the role
- Plan, develop, and deliver investment content supporting the marketing plan using appropriate formats and media.
- Ensure content activities support new business targets and strategic objectives, including brand building.
- Manage day-to-day content planning and delivery, identifying relevant themes for adviser, customer, and employer audiences.
- Utilize data and insights to optimize content performance.
- Collaborate on cross-functional projects for major campaigns and initiatives.
- Identify and manage internal specialists and external suppliers to support content activities.
- Work with other business areas to develop compelling messages and content.
About you
- Excellent writing and editing skills, with experience in similar roles or journalism.
- Experience creating content for various formats and audiences, including promotional and thought leadership.
- Good knowledge of pensions and investments, capable of translating complex concepts into clear content.
- Understanding of FCA regulations related to content.
- Strong planning and organizational skills.
- Self-motivated, independent worker capable of starting quickly.
About Royal London
We are the UK’s largest mutual life, pensions, and investment company, offering protection, savings, and asset management products.
Our commitment is to create an inclusive, responsible, enjoyable, and fulfilling workplace, guided by our Spirit of Royal London values: Empowered, Trustworthy, Collaborate, Achieve.
We offer benefits such as 28 days of annual leave plus bank holidays, up to 14% employer pension matching, and private medical insurance. All benefits can be viewed on our website.
Inclusion, diversity, and belonging
We are proud to celebrate and value diverse backgrounds and cultures. Our diverse perspectives enhance our skills and workplace environment.
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Content Marketing Specialist (Pension and Investment) employer: Royal London
Contact Detail:
Royal London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Specialist (Pension and Investment)
✨Tip Number 1
Familiarise yourself with the latest trends in pensions and investments. This will not only help you understand the content you'll be creating but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the financial services sector, especially those involved in content marketing. Attend industry events or webinars to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your ability to create diverse content formats by building a portfolio that includes examples of promotional materials, thought leadership articles, and any relevant data-driven insights you've used to optimise content performance.
✨Tip Number 4
Research Royal London’s brand values and recent campaigns. Tailor your discussions around how your skills and experiences align with their mission and how you can contribute to their content strategy.
We think you need these skills to ace Content Marketing Specialist (Pension and Investment)
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Content Marketing Specialist position. Understand the key responsibilities and required skills, especially in content marketing within the financial services sector.
Tailor Your CV: Customise your CV to highlight relevant experience in content marketing, particularly in pensions and investments. Use specific examples of past work that demonstrate your writing and editing skills, as well as your ability to create content for various formats.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for content marketing and your understanding of the financial services industry. Mention how your skills align with Royal London's values and how you can contribute to their marketing strategy.
Showcase Your Knowledge: In your application, include examples of how you've successfully translated complex concepts into clear, engaging content. Highlight any familiarity with FCA regulations and how you've used data to optimise content performance in previous roles.
How to prepare for a job interview at Royal London
✨Showcase Your Content Skills
Prepare a portfolio of your previous content marketing work, especially any pieces related to pensions and investments. Be ready to discuss the strategies you used to create compelling content and how it performed.
✨Understand the Financial Landscape
Brush up on your knowledge of pensions and investments, including current trends and regulations. This will help you demonstrate your expertise and ability to translate complex concepts into clear, engaging content.
✨Highlight Collaboration Experience
Since the role involves working with various teams, be prepared to share examples of successful cross-functional projects you've been part of. Emphasise your ability to collaborate effectively and manage relationships with internal and external stakeholders.
✨Data-Driven Approach
Familiarise yourself with how to use data and insights to optimise content performance. Be ready to discuss any tools or metrics you've used in the past to measure the effectiveness of your content strategies.
