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- Tasks: Analyse marketing data to deliver insights and optimise campaign performance.
- Company: Join the Royal Horticultural Society, a thriving charity passionate about gardening.
- Benefits: Competitive pay, inclusive culture, and opportunities for personal growth.
- Why this job: Make a real impact on marketing strategies while promoting the joy of gardening.
- Qualifications: Experience in data analysis and a proactive approach to marketing optimisation.
- Other info: Be part of a team that values your ideas and contributions.
The predicted salary is between 28800 - 48000 £ per year.
We are looking to recruit a Marketing Analysis Manager experienced in delivering actionable insights and optimisation recommendations from campaign data analysis. In this newly created position, you will report into the Head of Membership Marketing and will work across a range of different Marketing stakeholders and campaigns instilling a culture of test, learn and optimise.
The objective of this role will be to deliver data driven insights, actionable recommendations and robust testing plans that enable our Marketing teams to optimise their campaign performance. You will work across a wide range of campaigns and channels from test campaigns in our contact centres, pricing and discount testing and maximising engagement with our RHS Grow App. The insight you generate will enable you to create business cases and forecast models that influence key strategic decisions.
This is the perfect opportunity for a data driven, analytical individual with an understanding of how to improve Marketing campaign performance, and a proactive approach to identifying opportunities. The role has the scope to make a big impact on the RHS commercial performance, and influence how marketing is planned and executed in the organisation.
To work for the Royal Horticultural Society (RHS) is to join a thriving charity, whose mission is to be there for everyone on their lifelong adventure with gardening. Everything we do is built on the transformational power of gardening – and the benefits it brings to people, places and our planet. And we couldn’t do this without our people. We’re proud of the knowledge, enthusiasm and ideas that each one of our team members brings.
From working across our social media channels, to volunteering in the RHS Gardens, from serving customers in our garden centres to running national marketing campaigns, we believe that every member of the RHS team should have the opportunity to make a difference.
The RHS is committed to safeguarding and promoting the welfare of children, young people and adults at risk and expects all personnel to share in this commitment. We are an inclusive employer and welcome applicants from all backgrounds.
If you require any additional support with making your application, please contact sharonellis@rhs.org.uk and ensure to include the job title or job reference number when emailing.
Marketing Analysis Manager employer: Royal Horticultural Society
Contact Detail:
Royal Horticultural Society Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Analysis Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its campaigns. Understand their mission and values, especially how they relate to gardening. This will help you tailor your answers and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your data storytelling skills! Be ready to discuss how you've used data to drive marketing decisions in the past. Use specific examples to demonstrate your analytical prowess and how it can benefit the RHS.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, keep an eye on our careers portal for new opportunities that match your skills and interests.
We think you need these skills to ace Marketing Analysis Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Analysis Manager role. Highlight your experience with data analysis and how you've delivered actionable insights in previous roles. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how you can contribute to our mission at RHS. Be sure to mention specific campaigns or projects that excite you.
Showcase Your Analytical Skills: In your application, don’t forget to showcase your analytical skills. Provide examples of how you've used data to drive decisions and optimise campaigns. We love seeing real-world applications of your expertise!
Apply Through Our Website: We encourage you to apply through our careers portal. It’s the best way to ensure your application gets to the right people. Plus, you’ll find all the info you need about our teams and benefits there!
How to prepare for a job interview at Royal Horticultural Society
✨Know Your Data
Make sure you brush up on your data analysis skills before the interview. Be prepared to discuss specific examples of how you've used data to drive marketing decisions in the past. This will show that you can deliver actionable insights, just like the role requires.
✨Understand the RHS Mission
Familiarise yourself with the Royal Horticultural Society's mission and values. Show genuine enthusiasm for gardening and how it impacts communities. This connection will help you stand out as someone who aligns with their goals and can contribute positively to their marketing strategies.
✨Prepare for Scenario Questions
Expect scenario-based questions where you'll need to demonstrate your problem-solving skills. Think about how you would approach testing and optimising campaigns. Having a structured thought process will impress the interviewers and show you're ready to make an impact.
✨Ask Insightful Questions
At the end of the interview, have some thoughtful questions ready. Inquire about the current marketing challenges they face or how they measure campaign success. This shows your interest in the role and your proactive approach to understanding their needs.
