At a Glance
- Tasks: Drive trade marketing activities and optimise promotional strategies for the VET channel.
- Company: Join a purpose-driven company focused on building a better tomorrow.
- Benefits: Competitive salary, bonuses, and access to Mars University for continuous learning.
- Other info: Dynamic role with travel opportunities and a focus on professional growth.
- Why this job: Make a real impact by turning data into actionable insights that drive success.
- Qualifications: Fluency in English and a Nordic language; experience in FMCG or veterinary industries.
The predicted salary is between 50000 - 65000 £ per year.
Are you a strategic thinker with a passion for turning data into actionable insights? We are looking for a dynamic individual to join our team and drive the success of our customer investment strategy. In this pivotal role, you will analyse trade promotion tactics, develop optimization recommendations, and craft compelling selling stories based on shopper and consumer insights. Your work will directly influence our investment decisions, helping us deliver greater value to our customers, consumers, and the business.
What will be your key responsibilities?
- Develop, deploy and coordinate trade marketing activities within the VET channel according to the annual execution plan both online and offline.
- Identify and evaluate promotion optimization opportunities.
- Plan and manage ordering, development and production of all communication/promotional/merchandising materials, both in-clinic and online.
- Partner with Sales, Portfolio, Category, SRM, Health Affairs and regional Sales Acceleration teams to drive profitable sales and share growth across North Europe for the assigned channel.
- Execute complex and comprehensive analyses to support the development of channel-level and customer-level promotional strategies that achieve sales, share, and profitability objectives.
- The role includes overall responsibility for sales-supporting tools and related development projects, including loyalty programs and webshop support.
- Facilitate strategic conversations with the sales team to influence retailers on executing our market plans and priorities with high quality and impact.
- Conduct post-campaign evaluations to learn and develop more impactful campaigns delivering greater ROI.
What We're Looking For:
- Fluency in English and at least one Nordic language.
- Proven experience leading multi-functional teams, preferably within the FMCG or veterinary industries.
- A knack for turning complex insights into actionable opportunities and clear, compelling narratives.
- Proficiency with syndicated data sources like IRI or Nielsen.
- Strong technical skills in Excel and PowerPoint and ability to navigate within different digital platforms.
It would be a bonus if you have:
- Familiarity with our customer base and retail merchandising.
- Experience with Tableau, Power BI, or SAP.
Please note that this role requires availability for travel up to 20% of the time and occasional weekend work.
What can you expect from Mars?
- Work with diverse and talented Associates, all guided by the Five Principles.
- Join a purpose-driven company, where we’re striving to build the world we want tomorrow, today.
- A strong focus on learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
Trade Marketing Activation Manager VET in Castle Cary employer: Royal Canin SAS
At Mars, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a Trade Marketing Activation Manager in the vibrant North Europe region, you will have access to extensive learning and development opportunities through our in-house Mars University, alongside a competitive salary and benefits package. Join us in making a meaningful impact while working with a diverse team dedicated to building a better tomorrow.
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Activation Manager VET in Castle Cary
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you craft compelling stories that showcase your skills and fit for the role.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online resources to refine your answers. Focus on turning your experiences into actionable insights that relate to the job description.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and contributing to our success.
We think you need these skills to ace Trade Marketing Activation Manager VET in Castle Cary
Some tips for your application 🫡
Show Your Strategic Thinking:When writing your application, make sure to highlight your strategic thinking skills. We want to see how you can turn data into actionable insights, so share examples of how you've done this in the past!
Craft Compelling Narratives:Your ability to create clear and compelling narratives is key. Use your application to tell a story about your experiences and how they relate to the role. We love a good story that showcases your skills!
Tailor Your Application:Don’t just send a generic application! Tailor it to the job description by using relevant keywords and phrases. This shows us that you’ve done your homework and are genuinely interested in the position.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Royal Canin SAS
✨Know Your Data
Make sure you brush up on your data analysis skills before the interview. Be ready to discuss how you've turned complex insights into actionable strategies in your previous roles. This will show that you can hit the ground running in this position.
✨Craft Your Selling Stories
Prepare a few compelling narratives that highlight your experience with trade marketing and promotion optimisation. Think about specific campaigns you've worked on and how they delivered results. This will demonstrate your ability to create impactful selling stories.
✨Familiarise Yourself with Tools
Since the role requires proficiency in tools like Excel, PowerPoint, and possibly Tableau or Power BI, make sure you're comfortable using these platforms. You might be asked to showcase your skills, so having examples ready can really set you apart.
✨Engage with the Team
Show your enthusiasm for collaboration by preparing questions about how the team works together. Understanding their dynamics and how you can contribute will reflect your strategic thinking and readiness to partner effectively with others.
