At a Glance
- Tasks: Create engaging content and manage community interactions on social media platforms.
- Company: Join the Royal British Legion, a leading Armed Forces charity making a real difference.
- Benefits: 28 days paid holiday, flexible working options, and generous pension contributions.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Shape impactful social media strategies while connecting with millions and supporting veterans.
- Qualifications: Passion for social media, creativity, and strong communication skills.
The predicted salary is between 28800 - 43200 £ per year.
We’re looking for a Social Media Officer to help shape how the Royal British Legion shows up across some of the UK’s busiest and most visible social channels. Working alongside another Social Media Officer and reporting into the Social Media Manager, you’ll be hands on with day-to-day content and community management across platforms including Instagram, LinkedIn and Facebook engaging millions of people with work that genuinely matters.
Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life. This is a role for someone who enjoys both sides of social: creating great content and being right in the mix of conversations. You’ll be writing copy, creating visual content, spotting trends, engaging with comments and messages, and helping manage high profile moments where judgement and tone really count.
You’ll work closely with teams across Marketing and Communications to bring campaigns and events to life, ensuring our social output feels relevant, engaging and thoughtfully crafted for each platform not one size fits all. You’ll also have real scope to influence how our social channels evolve. From identifying new content opportunities and working with influencers and creators, to using insight and reporting to shape what we do next, this is a role where your ideas and instincts will be valued.
If you’re excited by fast moving platforms like Instagram, enjoy working collaboratively, and want to build a social media career on high impact, high-profile work, this is a chance to do exactly that.
You will be contracted to our Haig House hub with a minimum expectation of two days per week working in person at the hub and flexibility for working remotely/at home when not on site.
Employee benefits include:
- 28 day’s paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days
- Generous pension contributions, with Employer contributions ranging from 6% to 10%
- Range of flexible working options may be available, depending on your role
- Employee Assistance Programme providing confidential counselling, financial and legal advice
- Range of courses delivered by learning specialists to support your development goals and objectives
- Opportunities to volunteer
- Travel loans, Cycle to Work, and more!
For more detailed information about the role, please see our Vacancy Information Pack attached to our direct advert. Our shortlisting is performed on the evidence provided in your application against the Essential and Desirable criteria in the Person Specification.
RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.
Interview Dates: W/C 16th February 2026. We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
Social Media Officer in London employer: Royal British Legion
The Royal British Legion is an exceptional employer, offering a dynamic work environment where creativity and collaboration thrive. With generous benefits such as 28 days of paid holiday, flexible working options, and a strong commitment to employee development, you will have the opportunity to grow your career while making a meaningful impact in the lives of those who have served. Join us at our Haig House hub, where your ideas will be valued and your contributions will help shape the future of our social media presence.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Officer in London
✨Tip Number 1
Get social! Start engaging with the Royal British Legion's social media channels before you even apply. Comment on their posts, share your thoughts, and show them you’re genuinely interested in their work. This way, when you do apply, they’ll already recognise your name!
✨Tip Number 2
Show off your skills! Create a mini portfolio of your best social media content. Whether it’s graphics, videos, or clever copy, having tangible examples of your work can really set you apart. Share this during interviews to demonstrate your creativity and understanding of different platforms.
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn and ask them about their experiences. This not only gives you insider info but also shows your enthusiasm for the role. Plus, who knows? They might put in a good word for you!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and making a difference in the lives of those who have served.
We think you need these skills to ace Social Media Officer in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your application for the Social Media Officer role. Highlight your experience with platforms like Instagram, LinkedIn, and Facebook, and show us how you can create engaging content that resonates with our audience.
Show Off Your Creativity:We want to see your creative flair! Include examples of your previous work, whether it’s copywriting, visual content, or social media campaigns. This is your chance to shine and demonstrate how you can bring our social channels to life.
Be Authentic:When writing your application, let your personality come through. We value authenticity, so don’t be afraid to show us who you are and why you’re passionate about working in social media for a cause that matters.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Royal British Legion
✨Know Your Platforms
Familiarise yourself with Instagram, LinkedIn, and Facebook. Understand the nuances of each platform and how they cater to different audiences. Be ready to discuss specific examples of content that works well on each channel.
✨Showcase Your Creativity
Prepare a portfolio of your previous social media work. Include examples of engaging posts, visuals, and campaigns you've created. This will demonstrate your ability to craft relevant and impactful content.
✨Engage with Current Trends
Stay updated on the latest social media trends and viral content. Be prepared to discuss how you would leverage these trends for the Royal British Legion's campaigns. Showing that you can spot and act on trends will set you apart.
✨Collaborative Spirit
Highlight your experience working in teams, especially in marketing or communications. Share examples of how you've collaborated with others to bring campaigns to life, as teamwork is key in this role.
