At a Glance
- Tasks: Lead behaviour-change campaigns and create engaging content for internal audiences.
- Company: Kensington and Chelsea Council, transforming internal communications with a focus on impact.
- Benefits: Competitive salary, inclusive workplace, and opportunities for professional growth.
- Other info: Join a dynamic team committed to equality and diversity.
- Why this job: Make a real difference by driving change through innovative communication strategies.
- Qualifications: Experience in behavioural science, content creation, and campaign planning required.
The predicted salary is between 48750 - 51250 £ per year.
Communications at Kensington and Chelsea Council has been transformed — and we're not done yet. We're recruiting an Internal Communications Officer who thinks differently: someone who uses the science of behaviour change to move people, not just inform them, and who can pick up a camera as naturally as they can craft a strategy.
What you’ll be doing:
- You will lead on the design and delivery of behaviour-change campaigns for internal audiences, using frameworks such as COM-B and OASIS to set objectives, understand barriers, and measure impact.
- You will create engaging content across a range of channels, including e-newsletters and video, ensuring communications are aligned to the Council’s priorities.
- Working closely with HR, Organisational Development and strategy teams, you will support the clear and effective communication of transformation and organisational change activity.
- You will develop inclusive channel strategies that reflect how colleagues engage with information, using insight to evaluate impact and continuously improve.
- You will also support wider internal communications activity and staff events, including the annual staff awards, and contribute to how we use digital and emerging AI tools to strengthen internal communications.
What you’ll bring:
- We’re looking for someone with a strong understanding of how behavioural science can be applied to communications to drive more effective campaigns.
- You’ll bring experience in creating engaging, high-quality content, including hands-on video production skills from planning and filming through to editing.
- Strong copywriting skills are essential, along with the ability to translate complex policy and organisational change into clear, accessible and human-focused communications.
- You’ll also have experience of structured campaign planning, such as using the OASIS framework, and an understanding of change and transformation communications.
- Confident working with colleagues at all levels, you’ll be able to build credibility while offering both support and constructive challenge.
- Alongside this, you’ll have good digital skills across platforms such as SharePoint and intranets, a keen eye for visual storytelling, and an interest in how emerging technologies can enhance internal communications.
About us:
The corporate communications and public affairs team supports colleagues across the Council to help meet the strategic and political goals of the organisation. We do this in a huge number of ways by working with departments to share their news, ways of working, policies, decisions, achievements, events, and activities across the borough and beyond. We also support several large and small campaigns.
We're embarking on a significant programme of organisational change, and we need an internal communications expert who can help bring our people on that journey — not through broadcasts, but through compelling, evidence-led campaigns that shift mindsets and drive action. There will be occasional out of hours support required.
How to apply:
Send us your CV and a 500-word supporting statement on how you meet the role requirements. Please apply by close of Friday 19 June to Joanna Birch by an email via the button below.
Ready to join us? We’re all in – are you? If you share our values and have the skills to contribute, we’d love to hear from you. We are committed to promoting equality and respecting diversity and welcome applications from all sections of the community. We are a Disability Confident Employer – committed to ensuring that our recruitment and selection process is inclusive and accessible.
Internal Communications & Change Campaigns Lead employer: ROYAL BOROUGH OF KENSINGTON AND CHELSEA
Kensington and Chelsea Council is an exceptional employer that fosters a dynamic work culture focused on innovation and inclusivity. As an Internal Communications & Change Campaigns Lead, you will have the opportunity to shape impactful behaviour-change campaigns while collaborating with diverse teams in a supportive environment. With a commitment to employee growth and development, along with a focus on leveraging emerging technologies, this role offers a meaningful chance to contribute to the Council's transformative journey.
Contact Details:
ROYAL BOROUGH OF KENSINGTON AND CHELSEA Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Internal Communications & Change Campaigns Lead
✨Tip Number 1
Get to know the company culture before your interview. Check out their social media, website, and any recent news articles. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Practice your storytelling skills! When discussing your experience, use the STAR method (Situation, Task, Action, Result) to clearly articulate how you've tackled challenges in the past. This will make your answers more engaging and memorable.
✨Tip Number 3
Don’t just wait for the interview to ask questions. Engage with the hiring team on LinkedIn or during networking events. This shows initiative and can give you valuable insights into the role and the organisation.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and serious about joining our team at Kensington and Chelsea Council.
We think you need these skills to ace Internal Communications & Change Campaigns Lead
Some tips for your application 🫡
Craft Your Supporting Statement Wisely:Your 500-word supporting statement is your chance to shine! Make sure you clearly demonstrate how your skills and experiences align with the role. Use specific examples that showcase your understanding of behaviour change and campaign planning.
Show Off Your Creative Side:Since this role involves creating engaging content, don’t shy away from showcasing your creativity! Whether it’s through video production or compelling copywriting, let us see how you can bring ideas to life in a way that resonates with internal audiences.
Be Authentic and Personable:We’re looking for someone who can connect with people, so make sure your application reflects your personality. Use a conversational tone and be genuine about your passion for internal communications and organisational change.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way to ensure your application gets to us directly. Plus, it shows you’re keen on joining our team and ready to contribute to our exciting journey.
How to prepare for a job interview at ROYAL BOROUGH OF KENSINGTON AND CHELSEA
✨Know Your Behavioural Science
Make sure you brush up on the principles of behavioural science, especially frameworks like COM-B and OASIS. Be ready to discuss how you've applied these concepts in past campaigns to drive change and engage audiences.
✨Showcase Your Content Creation Skills
Prepare a portfolio that highlights your best work in creating engaging content, particularly video production. Bring examples that demonstrate your ability to translate complex information into clear, accessible communications.
✨Understand the Council's Priorities
Familiarise yourself with Kensington and Chelsea Council’s current initiatives and priorities. This will help you align your answers with their goals and show that you're genuinely interested in contributing to their mission.
✨Be Ready for Collaborative Discussions
Expect questions about working with various teams, such as HR and Organisational Development. Prepare examples of how you've built credibility and offered constructive feedback in previous roles to demonstrate your collaborative spirit.