At a Glance
- Tasks: Lead marketing campaigns for investment products across EMEA and APAC, focusing on Germany, Switzerland, and France.
- Company: Join RBC BlueBay Asset Management, a leading global asset manager committed to client success.
- Benefits: Enjoy competitive pay, flexible benefits, and a world-class training programme in financial services.
- Why this job: Be part of a dynamic team that values collaboration, innovation, and making a real impact.
- Qualifications: Experience in asset management marketing, project management skills, and proficiency in German required.
- Other info: Work in a supportive environment with opportunities for personal and professional growth.
The predicted salary is between 43200 - 72000 £ per year.
Associate Director, Investment Marketing – RBC BlueBay Asset Management
Associate Director, Investment Marketing – RBC BlueBay Asset Management
Royal Bank of Canada London, United Kingdom
Associate Director, Investment Marketing – RBC BlueBay Asset Management
Royal Bank of Canada London, United Kingdom Apply now Posted 10 days ago Permanent Competitive
Associate Director, Investment Marketing – RBC BlueBay Asset Management
Royal Bank of Canada London, United Kingdom Apply now
Associate Director, Investment Marketing – RBC BlueBay Asset Management
Job Summary
Job Description
What is the opportunity?
You will be an Associate Director in the Investment Marketing team, covering both Fixed Income and Equities Marketing across EMEA and APAC, with a focus primarily on Germany, Switzerland and France, (in addition to other regional responsibilities).
The role requires familiarity with the intermediary channel, but also covering the institutional channel, as well as the ability to develop and execute marketing campaigns for these investment audiences.
This position is full time and will require you to work a minimum of 4 days in the office per week with the option to work one day from home.
What will you do?
- Aligning to the business and marketing strategies and objectives, work with distribution to develop and execute regional marketing plans and campaigns for Germany, Switzerland and France intermediary and institutional channels, in addition to other regions.
- Work with the Content team to develop appropriate thought leadership for the audiences and ensure accurate translations.
- With other internal stakeholders, plan and execute marketing campaigns for EMEA and APAC that include fixed income, equities and alternatives strategies.
- Across all activity – but specifically for campaigns – work with Digital Marketing to define KPIs, monitor campaign performance, prepare reports, identify areas for improvement and provide regular insights to the broader team and stakeholders, including feeding into regular reporting.
- Manage relationships with third-party media and creative agencies to place advertising on focus strategies and produce marketing collateral, videos and podcasts.
- Work with the Events Director to plan and execute marketing strategy around key events to maximise brand impact and amplify lead generation.
What do you need to succeed?
Must-have
- Previous relevant experience in marketing in the asset management industry, with knowledge of fixed income and equities.
- Previous relevant experience of managing marketing campaigns within the intermediary and institutional channels.
- Advanced project and process management skills with the ability to work on multiple projects and multitask.
- Technical skill set to report data, recognise trends, and analyse and communicate the outcome of campaigns.
- Team player who collaborates with stakeholders across the firm and any relevant third parties.
- Understanding of the regulatory environment and familiarity with compliance requirements
- German language proficiency, French a bonus.
Nice-to-have
- Additional language skills.
- Understanding of alternative fixed income products.
What is in it for you?
We thrive on the challenge to be our best – progressive thinking to keep growing and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.
- A comprehensive Total Rewards Program including bonuses, flexible benefits and competitive compensation
- Leaders who support your development through coaching and managing opportunities
- Opportunities to work with the best in the field
- Ability to make a difference and lasting impact
- Work in a dynamic, collaborative, progressive, and high-performing team
- A world-class training program in financial services.
Agency Notice
RBC Group does not accept agency resumés. Please do not forward resumés to our employees, nor any other company location. RBC Group only pay fees to agencies where they have entered into a prior agreement to do so and in any event do not pay fees related to unsolicited resumés. Please contact the Recruitment function for additional details.
Job Skills
Brand Marketing, Communication, Creativity, Cross Promotions, Customer Behavior, Industry Knowledge, Long Term Planning, Marketing, Marketing Activities, Product Services
Additional Job Details
Address:
100 BISHOPSGATE:LONDON
City:
London
Country:
United Kingdom
Work hours/week:
35
Employment Type:
Full time
Platform:
WEALTH MANAGEMENT
Job Type:
Regular
Pay Type:
Salaried
Posted Date:
2025-06-27
Application Deadline:
2025-07-11
Note : Applications will be accepted until 11:59 PM on the day prior to the application deadline date above
I nclusion and Equal Opportunity Employment
At RBC, we believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.
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Associate Director, Investment Marketing – RBC BlueBay Asset Management employer: Royal Bank of Canada
Contact Detail:
Royal Bank of Canada Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Director, Investment Marketing – RBC BlueBay Asset Management
✨Tip Number 1
Familiarise yourself with the latest trends in investment marketing, particularly in fixed income and equities. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the asset management industry, especially those who have experience in intermediary and institutional channels. Engaging with them can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Brush up on your German language skills, as proficiency is a must for this role. Consider taking a short course or practicing with native speakers to boost your confidence.
✨Tip Number 4
Prepare to discuss specific marketing campaigns you've managed in the past, focusing on your project management skills and how you measured success. Be ready to share examples that highlight your ability to analyse data and improve campaign performance.
We think you need these skills to ace Associate Director, Investment Marketing – RBC BlueBay Asset Management
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in investment marketing, particularly in fixed income and equities. Emphasise any previous roles that involved managing marketing campaigns within intermediary and institutional channels.
Craft a Compelling Cover Letter: Write a cover letter that specifically addresses the requirements of the Associate Director position. Mention your familiarity with the regulatory environment and compliance requirements, as well as your language skills, especially in German and French.
Showcase Your Project Management Skills: In your application, provide examples of how you've successfully managed multiple projects simultaneously. Highlight your advanced project and process management skills, as these are crucial for this role.
Demonstrate Analytical Abilities: Include details about your technical skills in reporting data and analysing campaign performance. Mention any tools or methodologies you’ve used to track KPIs and improve marketing strategies.
How to prepare for a job interview at Royal Bank of Canada
✨Showcase Your Marketing Expertise
Make sure to highlight your previous experience in marketing within the asset management industry. Be prepared to discuss specific campaigns you've managed, particularly in fixed income and equities, as this will demonstrate your familiarity with the role's requirements.
✨Demonstrate Multilingual Skills
Since proficiency in German is a must and French is a bonus, be ready to showcase your language skills during the interview. You might even want to prepare a few key phrases or responses in German to impress your interviewers.
✨Prepare for Technical Questions
Expect questions that assess your ability to analyse data and report on campaign performance. Brush up on your technical skills related to reporting and trend recognition, as these are crucial for the role.
✨Emphasise Team Collaboration
The role requires working closely with various stakeholders, so be prepared to discuss examples of how you've successfully collaborated in past projects. Highlight your ability to work as part of a team and manage relationships with third-party agencies.