RBO Schools Marketing Officer, Learning and Participation - WC2E 9DD in London

RBO Schools Marketing Officer, Learning and Participation - WC2E 9DD in London

London Full-Time 28000 - 38000 £ / year (est.) No working from home possible
ROYAL BALLET AND OPERA

At a Glance

  • Tasks: Create and implement exciting marketing campaigns for schools' arts programmes.
  • Company: Join the Royal Ballet and Opera, a leading UK arts organisation.
  • Benefits: Competitive salary, inclusive culture, and opportunities for creativity and growth.
  • Other info: Diverse and inclusive workplace with a commitment to equality.
  • Why this job: Make a real impact in arts education while working in a vibrant cultural hub.
  • Qualifications: Experience in digital marketing and creative copywriting is essential.

The predicted salary is between 28000 - 38000 £ per year.

Permanent; Full Time

Salary: £33,500 per annum

Based in: Covent Garden, London

The Royal Ballet and Opera continues to lead the way in opera, ballet, music and dance both live on stage and through multiple digital platforms, from live streaming to worldwide cinema screenings. Our Covent Garden theatre has been at the heart of London and British cultural life for three centuries. We are home to two world-class Companies: The Royal Ballet and The Royal Opera. The Royal Opera House describes the place we work, not who we are. The whole is always more than the sum of its parts – we may be a House, but three quarters of our audiences experience what we do outside this building. While our Covent Garden theatre is the nerve centre, the impact and influence of the organisation can be felt in every corner of the country, and around the world.

Learning and Participation (L&P) is central to RBO's mission of making the extraordinary for everyone. Our work in schools and communities up and down the country is driven by our free, curriculum linked programmes that give children the chance to be creative, experiencing high quality arts education throughout their school lives. We invest in teacher development for system change, drive innovation through digital learning and build a network of partnerships across the country and high levels of advocacy.

To help with our ambitious growth strategy, the team are looking to recruit a Marketing Officer, who will work closely with the Digital Marketing Manager to develop and implement organic, paid and email marketing campaigns for our school’s programmes.

An ideal candidate will be able to demonstrate:

  • A proven track record in Digital Marketing with an understanding of critical success factors in a marketing campaign.
  • Experience of devising organic and paid campaigns across multiple channels to promote events, products or services.
  • Experience of using platforms and tools to deliver organic and paid campaigns on X and Meta is essential. Experience with TikTok and YouTube is desired.
  • Experience of using CRMs and email marketing platforms and tools to deliver email campaigns.
  • Experience of using data to report on, analyse and optimise campaigns to maximise effectiveness.
  • Confidence and flair when writing creative marketing copy for a variety of audiences and marketing channels.

To submit your application, please provide a supporting statement that outlines how your skills and experience match the essential criteria listed above. We recommend drafting your response in a separate document and then copying the final version into the application form. Please note that as part of our commitment to anonymised shortlisting, panels do not view CVs during the recruitment process. If you choose to upload your CV, our system will automatically pull information from your CV into our application form.

The Royal Ballet and Opera is one of the UK’s leading arts organisations and our aim is to inspire imagination, ignite emotion and make the extraordinary for everyone. Equality, Diversity and Inclusion underpin all that we do. We want our people to be representative of the diversity in the UK. We understand the creativity and innovation that diversity can bring and strive to create an inclusive environment in which everyone can thrive. We encourage applications from people with a wide range of backgrounds, experiences and skills to join our teams. We particularly welcome applications from those who are from a global majority background and/or those who are disabled, as they are under-represented within our organisation.

We are a Disability Confident Employer, which means that we are actively working to ensure that candidates with disabilities and long-term health conditions feel supported, engaged and able to fulfil their potential in the workplace. We will endeavour to offer an interview to candidates who tell us they wish to participate in the scheme and who demonstrate in their application that they meet the essential criteria for the role, though sometimes due to the volume of qualified candidates with declarations this is not possible.

The RBO is also committed to safeguarding and protecting all children, young people, and adults and we implement robust safer recruitment practices. Due to our safeguarding promise, certain roles will be subject to a DBS check before commencing employment with us, which will be indicated in the advertising.

Closing date for applications: Midnight, 9th January 2026

Applicants must have work authorisation for the UK. No agencies.

RBO Schools Marketing Officer, Learning and Participation - WC2E 9DD in London employer: ROYAL BALLET AND OPERA

The Royal Ballet and Opera is an exceptional employer, situated in the vibrant heart of Covent Garden, London, where creativity and cultural heritage thrive. With a strong commitment to equality, diversity, and inclusion, we foster a supportive work environment that encourages personal and professional growth, offering unique opportunities to engage with world-class arts education initiatives. Join us in making a meaningful impact through innovative marketing strategies that inspire imagination and ignite emotion across communities.

ROYAL BALLET AND OPERA

Contact Details:

ROYAL BALLET AND OPERA Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land RBO Schools Marketing Officer, Learning and Participation - WC2E 9DD in London

Tip Number 1

Get to know the Royal Ballet and Opera inside out! Familiarise yourself with their programmes, values, and recent campaigns. This will help you tailor your conversations and show genuine interest during interviews.

Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend events related to the Royal Ballet and Opera. Building relationships can give you insider info and might even lead to a referral.

Tip Number 3

Show off your digital marketing skills! Prepare examples of past campaigns you've worked on, especially those that involved social media platforms like X, Meta, TikTok, and YouTube. Be ready to discuss how you used data to optimise these campaigns.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, make sure your supporting statement highlights how your experience aligns with the role's requirements.

We think you need these skills to ace RBO Schools Marketing Officer, Learning and Participation - WC2E 9DD in London

Digital Marketing
Campaign Development
Organic Marketing
Paid Marketing
Email Marketing
Social Media Marketing
Data Analysis

Some tips for your application 🫡

Tailor Your Supporting Statement:Make sure to customise your supporting statement to highlight how your skills and experience align with the essential criteria. We want to see your personality shine through, so don’t hold back on showcasing your flair for creative marketing copy!

Show Off Your Digital Marketing Skills:Since this role is all about digital marketing, be sure to mention any specific campaigns you've worked on. We love seeing examples of organic and paid campaigns across platforms like X, Meta, TikTok, and YouTube, so share your successes!

Use Data to Your Advantage:Don’t forget to include how you’ve used data to analyse and optimise your campaigns. We’re keen on candidates who can demonstrate their ability to maximise effectiveness through insights, so make it a key part of your application.

Apply Through Our Website:Remember, the best way to apply is through our website! It’s super straightforward, and we recommend drafting your responses in a separate document first. This way, you can polish them before copying them into the application form.

How to prepare for a job interview at ROYAL BALLET AND OPERA

Know Your Digital Marketing Inside Out

Make sure you brush up on your digital marketing knowledge, especially around organic and paid campaigns. Be ready to discuss specific examples of campaigns you've worked on, particularly on platforms like X and Meta, as well as any experience with TikTok and YouTube.

Showcase Your Creative Flair

Since the role requires writing creative marketing copy, prepare a few examples of your best work. Think about how you can adapt your style for different audiences and channels, and be ready to share your thought process behind those choices.

Data is Your Best Friend

Familiarise yourself with how to use data to analyse and optimise marketing campaigns. Be prepared to discuss how you've used data in past roles to improve campaign effectiveness and what tools you’ve used for reporting.

Align with Their Mission

The Royal Ballet and Opera is all about making the extraordinary accessible to everyone. Research their Learning and Participation initiatives and think about how your skills can contribute to their mission. Show genuine enthusiasm for their work and how you can help drive their ambitious growth strategy.