Lead Venue and Sales Officer in London

Lead Venue and Sales Officer in London

London Full-Time 35000 - 45000 ÂŁ / year (est.) No home office possible
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Royal Academy of Dance HQ

At a Glance

  • Tasks: Drive revenue growth by managing world-class venues and turning enquiries into bookings.
  • Company: Join the Royal Academy of Dance, a prestigious global arts organisation.
  • Benefits: Enjoy 25 days holiday, pension scheme, and exclusive discounts.
  • Why this job: Make a real impact in the arts while developing your sales skills.
  • Qualifications: Proven sales or venue management experience with strong communication skills.
  • Other info: Inclusive workplace welcoming diverse applicants and offering excellent career growth.

The predicted salary is between 35000 - 45000 ÂŁ per year.

Are you a proactive sales professional with a passion for events and venue management? The Royal Academy of Dance is looking for a Lead Venue and Sales Officer to join our Fundraising and Development Department. This is a pivotal role designed to drive revenue growth by strategically managing our world‐class commercial spaces, including state‐of‐the‐art dance studios, the Aud Jebsen Studio Theatre, and modern meeting rooms. You will be the face of our venue hire programme, turning enquiries into successful bookings and ensuring our facilities are utilised to their full potential.

Key Responsibilities

  • Business development: Proactively identify new markets, lead outreach efforts, and convert sales leads into confirmed bookings.
  • Account management: Act as the primary point of contact for external hirers, conducting site visits, preparing tailored proposals, and maintaining long‐term client relationships.
  • Marketing & promotion: Collaborate with the Marketing team to create compelling digital content and represent the RAD at industry networking events.
  • Internal coordination: Coordinate the complex programming of our studios and theatres, balancing commercial hires with internal organisational priorities.
  • Operational oversight: Work alongside our Facilities and Events teams to ensure seamless event execution, including briefing casual staff and managing third‐party suppliers.
  • Financial administration: Oversee venue hire budgets, process invoices, and ensure all contracts and compliance documentation (H&S, Safeguarding, GDPR) are in order.

About You

The ideal candidate will be a confident communicator with a can‐do attitude and a proven track record in sales or venue management. You should be:

  • Results‐driven: Motivated by hitting revenue targets and finding creative ways to maximise space usage.
  • Highly organised: Able to manage a busy inbox and a complex scheduling calendar with a high level of accuracy.
  • Customer‐focused: Dedicated to providing a premium experience for every client, from the initial tour to the final event.
  • Digitally proficient: Comfortable using venue management systems and social media platforms for promotion.

This is a fantastic opportunity to work within a prestigious global arts organisation. You will play a direct role in supporting the RAD's mission by generating the vital income needed to sustain our charitable work.

Why work for us?

We offer 25 days paid holiday (pro rata) plus bank holidays and a birthday day off, contributory pension scheme, access to the Perkbox discounts platform – including an Employee Assistance Programme, WeCare scheme, health cash plan, and life assurance.

Due to the nature of the RAD's work, the successful candidate will be required to have an Enhanced Disclosure from the Disclosure and Barring Service.

We encourage and welcome applications from people with a disability, people from minority ethnic backgrounds, and people from the LGBTQIA+ community. Please let us know if you have any access needs for the interview.

Applicants must have the right to work in the UK and bring relevant documents if invited to attend an interview. We are unable to sponsor people under the Skilled Worker scheme. No agencies please.

Interviews for this position will be held w/c 20th April 2026.

Lead Venue and Sales Officer in London employer: Royal Academy of Dance HQ

The Royal Academy of Dance is an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration within the arts sector. As a Lead Venue and Sales Officer, you will benefit from generous holiday allowances, a contributory pension scheme, and access to various employee support programmes, all while playing a crucial role in sustaining our charitable mission. Join us in a prestigious environment where your contributions directly impact the arts community and your professional growth is encouraged.
Royal Academy of Dance HQ

Contact Detail:

Royal Academy of Dance HQ Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Lead Venue and Sales Officer in London

✨Tip Number 1

Network like a pro! Attend industry events and connect with people in the venue management and sales space. You never know who might have a lead on your dream job or can introduce you to someone at the Royal Academy of Dance.

✨Tip Number 2

Show off your personality! When you get the chance to meet potential employers, be yourself and let your passion for events shine through. A genuine connection can make all the difference in landing that Lead Venue and Sales Officer role.

✨Tip Number 3

Follow up after interviews! A quick thank-you email can keep you top of mind and show your enthusiasm for the position. Plus, it’s a great way to reiterate why you’re the perfect fit for their team.

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly shows your commitment to joining our fantastic team at the Royal Academy of Dance.

We think you need these skills to ace Lead Venue and Sales Officer in London

Sales Skills
Event Management
Business Development
Account Management
Marketing Collaboration
Operational Oversight
Financial Administration
Customer Service
Digital Proficiency
Organisational Skills
Communication Skills
Problem-Solving Skills
Relationship Management
Attention to Detail

Some tips for your application 🫡

Show Your Passion for Events: Make sure to highlight your enthusiasm for events and venue management in your application. We want to see that you’re not just looking for a job, but that you genuinely care about creating memorable experiences for clients.

Tailor Your Application: Don’t just send the same CV and cover letter everywhere! Take the time to tailor your application to our specific role. Mention how your skills align with our needs, especially in business development and client management.

Be Results-Driven: We love candidates who can demonstrate their results! Include examples of how you’ve hit targets or improved processes in previous roles. Show us how you can drive revenue growth and maximise space usage.

Apply Through Our Website: For the best chance of success, make sure to apply through our website. It’s the easiest way for us to keep track of your application and ensures you’re considered for this exciting opportunity!

How to prepare for a job interview at Royal Academy of Dance HQ

✨Know Your Venue Inside Out

Before the interview, make sure you’re familiar with the Royal Academy of Dance's facilities. Understand the unique features of their dance studios and meeting rooms. This will help you speak confidently about how you can maximise their potential during your interview.

✨Showcase Your Sales Savvy

Prepare to discuss specific examples of how you've successfully converted leads into bookings in the past. Think about your approach to business development and be ready to share strategies that have worked for you. This will demonstrate your proactive sales mindset.

✨Highlight Your Customer Focus

Be prepared to talk about how you ensure a premium experience for clients. Share anecdotes that illustrate your dedication to customer service, from initial contact to event execution. This will show that you understand the importance of client relationships in venue management.

✨Get Digital Ready

Familiarise yourself with venue management systems and social media platforms relevant to the role. Be ready to discuss how you would use digital tools to promote the RAD’s offerings. This will highlight your digital proficiency and readiness to engage with modern marketing strategies.

Lead Venue and Sales Officer in London
Royal Academy of Dance HQ
Location: London
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