A leading London law firm has instructed me to recruit a newly created Business Development & Alumni Manager to join its established Marketing & Business Development team.
On the BD side, You'll support a portfolio of smaller specialist practice areas, including areas such as Financial Services Regulatory, Employment and Competition. A particularly important part of the role is bringing those groups together: sharing ideas and successful approaches, spotting opportunities for collaboration and cross-selling, and ensuring they are connected into wider firm initiatives rather than operating independently.
Alongside this, You'll take ownership of developing the firm's alumni programme, building stronger relationships with former lawyers and business services professionals and developing its value as a source of relationships, introductions, referrals, advocacy and recruitment opportunities.
Key responsibilities will include:
- acting as the main BD contact for a portfolio of specialist practice groups;
- bringing partners and teams together to share BD ideas, opportunities and approaches;
- supporting client targeting, pitches, directories, events and thought-leadership activity;
- identifying cross-practice and cross-selling opportunities;
- helping practice groups participate in wider firm campaigns and initiatives;
- developing the firm's alumni strategy and engagement programme;
- improving alumni segmentation, data and reporting;
- building relationships with priority alumni;
- delivering alumni communications and events; and
- tracking activity and measuring progress against agreed objectives.
You’ll work closely with partners, senior stakeholders and colleagues across the wider Marketing & Business Development function.
The ideal candidate will have around five years or more of business development experience, preferably gained within a law firm. Strong professional-services experience will also be considered.
Previous alumni experience would be useful but isn't essential. More important is strong core BD capability, confidence working with senior stakeholders and the ability to build relationships and create momentum across different groups.
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Business Development & Alumni Manager employer: Roxwell Talent
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