Golf Sales Manager

Golf Sales Manager

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive golf sales, build relationships, and create promotional campaigns to boost bookings.
  • Company: Join SCHLOSS Roxburghe, a premier golf destination with a passion for excellence.
  • Benefits: Enjoy 30 days holiday, discounts, free meals, and exclusive perks.
  • Why this job: Be part of a dynamic team, enhance your sales skills, and share your love for golf.
  • Qualifications: 2+ years in golf sales, strong commercial acumen, and a passion for the sport.
  • Other info: Opportunity to attend trade fairs and develop partnerships within the golf industry.

The predicted salary is between 36000 - 60000 £ per year.

Join us as we grow our golf operations team! We are excited to announce a brand-new opportunity to join our team as a Golf Sales Manager. Due to continued growth at SCHLOSS Roxburghe, we are looking for someone passionate and sales driven to play a key role in driving revenue and enhancing the resort's reputation as a premier golf destination.

This position requires a proactive and strategic approach to golf sales and business development, ensuring strong golf occupancy levels and increased revenue across memberships, visitor play, corporate golf, and golf-driven hotel occupancy.

You will be responsible for building and maintaining relationships with Golf Tour Operators, corporate clients, and key industry stakeholders, developing tailored sales strategies to attract golfers and drive bookings. Collaborating closely with the Golf Operations team and hotel colleagues, you will ensure seamless guest experiences and optimize availability. Additionally, you will oversee the creation and execution of promotional campaigns, leveraging a variety of channels to directly target golfers and enhance engagement.

This is an exciting opportunity for a driven and results-oriented professional with a passion for golf, strong commercial acumen, and the ability to develop innovative sales initiatives that contribute to the continued success of SCHLOSS Roxburghe's golf operations.

Your Key Responsibilities and Result Areas:

  • Increase bookings to the venue from Golf Tour Operators
  • Help to increase the size of membership at the golf club
  • Develop corporate/society golf strategy and sell into key contacts in the region
  • Create preferred partnerships with businesses and potential event sponsors
  • Attend various industry trade fairs to build existing partnerships with Golf Tour Operators and source new business
  • Utilise the IMG Prestige network to develop business opportunities
  • Develop attractive stay and play packages with the hotel team
  • Design strategic promotions throughout the season to maximise all revenue opportunities
  • Work with the wider golf team to develop a wider strategy for the promotion of the TopTracer driving range
  • Provide regular sales reports and updates to Head of Golf/Hotel Sales team
  • Drive relationships and business by attending IMG partner golf clubs and Trade Shows

Key Targets:

  • An increase in revenue from green fees and hotel guests
  • An increase in overall membership revenue
  • An increase in revenue from external events and corporate businesses
  • Better relationships with global tour operators

Your Knowledge & Capabilities:

  • A good knowledge of golf and golf travel
  • Experience working within the golf or hospitality industries
  • Ability to work on own initiative
  • Understanding of golf and hotel terminology
  • Knowledge of key golf and hotel booking periods
  • Ability to work with senior management, and to represent SCHLOSS Roxburghe well with key external contacts
  • Highly organised with strong attention to detail and the ability to manage multiple projects simultaneously

Proven Experience/Qualifications:

  • Minimum 2 years experience in golf sales
  • Experience of directly driving sales
  • Experience of creating promotions
  • Proficient in CRM software and Microsoft Office Suite

Our Employee Benefits:

  • Share of gratuities on a pro-rata basis
  • 30 days paid holiday after 1 year of service
  • 50% discount on food & beverage for Employee and up to 4 guests
  • 30% discount in our Pro Shop
  • Free meals whilst on shift
  • Free golf membership
  • Free on-site parking
  • Recommend a friend scheme
  • Quarterly recognition programme
  • Employee and Family rates and discounts in Hyatt hotel upon availability
  • Employee discounts at our 12.18 Hotel Collection
  • Access to exclusive perks, offers, and discounts on our colleague platform
  • LifeWorks employee assistance program, offering support and confidential advice for you and your family when you need it most
  • Access to wellbeing articles, podcasts, tools and resources
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Contact Detail:

Roxburghe Hotel Golf and Spa Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Golf Sales Manager

✨Tip Number 1

Network within the golf industry by attending trade fairs and events. This will help you build relationships with Golf Tour Operators and potential corporate clients, which is crucial for the Golf Sales Manager role.

✨Tip Number 2

Familiarise yourself with the IMG Prestige network and explore how it can be leveraged to create business opportunities. Understanding this network can give you an edge in developing partnerships and driving sales.

✨Tip Number 3

Stay updated on current trends in golf travel and hospitality. This knowledge will enable you to create attractive stay and play packages that appeal to golfers and enhance bookings.

✨Tip Number 4

Demonstrate your passion for golf during interviews and networking opportunities. Showing genuine enthusiasm for the sport and its community can set you apart from other candidates and resonate well with potential employers.

We think you need these skills to ace Golf Sales Manager

Sales Strategy Development
Relationship Management
Golf Industry Knowledge
Business Development
Promotional Campaign Execution
CRM Software Proficiency
Microsoft Office Suite Proficiency
Attention to Detail
Project Management
Networking Skills
Customer Engagement
Market Analysis
Negotiation Skills
Event Planning

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in golf sales and hospitality. Emphasise your achievements in driving revenue, building relationships, and creating promotions that align with the responsibilities outlined in the job description.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for golf and your strategic approach to sales. Mention specific examples of how you've successfully increased bookings or developed partnerships in previous roles.

Highlight Relevant Skills: In your application, focus on skills such as relationship management, strategic planning, and knowledge of CRM software. These are crucial for the Golf Sales Manager role and should be clearly articulated.

Showcase Industry Knowledge: Demonstrate your understanding of the golf and hospitality industries in your application. Mention any relevant networks, such as IMG Prestige, and how you can leverage them to benefit SCHLOSS Roxburghe.

How to prepare for a job interview at Roxburghe Hotel Golf and Spa

✨Show Your Passion for Golf

Make sure to express your enthusiasm for golf during the interview. Share personal experiences or achievements related to golf, as this will demonstrate your genuine interest in the sport and its community.

✨Highlight Your Sales Experience

Prepare specific examples of your previous sales successes, particularly in the golf or hospitality industries. Discuss how you have driven revenue and built relationships with clients, as this aligns directly with the role's responsibilities.

✨Understand the Market

Research SCHLOSS Roxburghe and its competitors. Be ready to discuss current trends in golf tourism and how you can leverage them to enhance the resort's reputation and increase bookings.

✨Prepare Strategic Ideas

Think about innovative sales strategies or promotional campaigns you could propose during the interview. This shows that you are proactive and ready to contribute to the growth of the golf operations team.

Golf Sales Manager
Roxburghe Hotel Golf and Spa
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