Key Account Manager UK

ROUTIN is looking for its next Key Account Manager UK — a strategic sales role at the heart of our international growth journey. Reporting to our Area Manager, you will play a key role in accelerating the growth of our premium 1883 brand across the UK on-trade market — one of our priority international development areas. This role is designed for a commercially driven Talent who wants to open doors, build lasting partnerships, and directly contribute to the expansion of a fast-growing company.

Created in the heart of the French Alps and syrup master since 1883, Maison Routin is a leading beverage ingredients group for creative drinks worldwide. With strong momentum and ambitious international growth plans, we are entering an exciting new chapter — and the UK market will be a key driver of that success.

Your day-to-day playground:

• Sales & Business Development Drive UK on-trade sales growth and deliver agreed revenue and KPI targets. Identify and convert new business opportunities, expanding the 1883 customer base. Develop account plans to maximise distribution, sales, and profitability. Lead commercial negotiations and manage the sales pipeline. Deliver monthly reports and manage sales presentations.
• Key Account & Customer Development Manage and grow strategic key accounts, building long-term, value-driven partnerships. Work closely with customers to understand their business needs and identify opportunities to increase value and sales. Partner with the UK Brand Ambassador to develop and propose drink concepts, menu recommendations, and beverage solutions tailored to customer needs. Strengthen 1883’s brand presence and visibility across priority accounts and channels.
• Market & Brand Development Work closely with 1883 Area Manager and the local importer to align sales strategy, market development, and execution. Identify market trends and commercial opportunities to strengthen 1883’s position in the UK. Represent 1883 at customer meetings, industry events, and presentations.

What makes this opportunity exciting:

• A high-impact international role. You will join a growing business where your actions will have a direct and visible impact on sales development, brand awareness, and market expansion in the UK.
• A premium brand with strong potential. You will represent 1883, a recognised brand with a unique heritage, premium positioning, and exciting opportunities for further development across the on-trade channel.
• Support to grow and succeed. You will benefit from a structured onboarding journey, skills development through our internal training school, Routin Academy, and opportunities for career progression within the company.

What we will appreciate about you:

• Strong knowledge of the UK on-trade market, key accounts, trends, and consumer behaviour; 8+ years’ relevant experience preferred.
• Proven commercial experience in the coffee and/or hospitality industry.
• Strong business development, sales, and Key Account Management skills, with a track record of driving revenue, distribution, and brand growth.
• Results-driven, commercially minded, and KPI-focused, with a proven ability to deliver against targets.
• Highly organised, proactive, autonomous, and skilled at prioritising and managing time effectively.
• Excellent communication, presentation, negotiation, and stakeholder-management skills.
• Willingness to travel extensively across the UK.

Ready to shape the future of 1883 in the UK? Join us at a pivotal moment in our international growth. If you are passionate about business development, premium brands, and building long-term customer partnerships, this opportunity will allow you to make a tangible impact in one of our most strategic markets.

Ready to take on the challenge? If you want to play a key role in developing 1883 across the UK and help drive the next stage of our international expansion, we would love to hear from you.

Your candidate experience at Routin

At Routin, we are committed to offering you a stimulating, transparent, and human candidate experience. From the moment you apply, you will discover our world, our professions, and what makes our group unique, helping you picture yourself as part of the adventure.

To apply for our vacancy, simply follow the steps in our recruitment process:

• Read about our needs and the missions entrusted to you,
• Discover our group through a presentation video,
• Answer a short questionnaire focused on the key skills required for the role,
• Share your motivations in a video or answer the question proposed by the manager,
• Upload your CV so that we can learn more about your background.

What happens next?

If your profile matches our expectations, we will contact you for an initial phone conversation. You will then have the opportunity to meet our teams during an individual interview, including a presentation of the group and the role, and a friendly moment to taste our syrups.

Timeline?

We undertake to provide you with a response within a maximum of 15 days, so that you can move forward confidently with your professional project. Through its recruitment and inclusion policy, Routin is committed to supporting the professional integration of people with disabilities and to promoting diversity and equal opportunities by considering all applications on the basis of equal skills.