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- Tasks: Lead our flagship store, drive sales, and create amazing customer experiences.
- Company: Join Route One, the UK's top destination for streetwear and skate culture.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Why this job: Be at the forefront of streetwear and skate culture in a vibrant London location.
- Qualifications: Retail management experience and a passion for skateboarding and fashion.
- Other info: Full-time role with a supportive team and a focus on community engagement.
The predicted salary is between 30000 - 32000 £ per year.
Are you an experienced retail manager ready to take on an exciting new challenge? Do you have a genuine passion for all things streetwear and skateboarding? We’re looking for a dynamic and motivated individual to lead our flagship store in the heart of London. This is a fantastic opportunity to join a fast-paced, creative environment where your leadership will directly drive sales, shape customer experiences, and elevate our presence in the skate and fashion community.
About Us
Route One is the UK’s leading destination for premium streetwear, skate footwear, and skate equipment. With a thriving online store and a growing network of high-street locations, we bring the best in on-trend fashion to style-savvy customers across the UK. We’re deeply embedded in skate culture, actively supporting events, media, and grassroots projects that give back to the community.
About You
You’re a natural leader with proven retail management experience and a strong understanding of streetwear and skateboarding culture. You thrive in fast-paced, target-driven environments and know how to get the best out of your team. Whether you’re helping a customer find their perfect fit or mentoring a team member, you must be hands-on, energetic, and committed to excellence.
We’re especially interested in candidates who:
- Bring passion and knowledge of skateboarding, fashion, and streetwear
- Have experience leading a sales team in a fashion or lifestyle retail environment
- Are highly organised, self-motivated, and results-oriented
- Can build lasting relationships with both staff and customers
The Role
As Store Manager, you’ll be responsible for running all aspects of the store, ensuring it operates smoothly and meets key performance goals.
Responsibilities include:
- Leading and developing a motivated, high-performing in-store team
- Driving sales and ensuring targets are consistently met or exceeded
- Delivering an exceptional customer experience every day
- Managing rotas, staffing budgets, and recruitment needs
- Overseeing cash handling, banking, and store operations
- Maintaining high visual merchandising standards and store presentation
- Ensuring compliance with health and safety and company policies
- Managing and growing the store’s social media presence
- Acting as a key point of contact between head office and your team
Contract: Full-time, 40 hours per week (including weekends)
How to Apply
Please submit your CV and a cover letter explaining why you’re the right fit for Route One and this role.
Job Type: Full-time
Salary: £30,000-£32,000 Depending on Experience
Retail Store Manager - London in England employer: Route One
Contact Detail:
Route One Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Store Manager - London in England
✨Tip Number 1
Get to know the company inside out! Research Route One, their values, and their products. This way, when you walk into that interview, you can show off your passion for streetwear and skate culture, making you stand out as a candidate who truly gets it.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend local skate events. Building relationships can give you insider info about the company and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for situational questions! Think of examples from your past experiences where you led a team or solved a problem in a retail setting. This will help you demonstrate your leadership skills and how you can drive sales at Route One.
✨Tip Number 4
Don’t forget to showcase your social media savvy! Since managing the store’s social presence is part of the role, be ready to discuss your ideas on how to engage customers online and elevate the brand's image. And remember, apply through our website for the best chance!
We think you need these skills to ace Retail Store Manager - London in England
Some tips for your application 🫡
Show Your Passion: Make sure to highlight your love for streetwear and skateboarding in your CV and cover letter. We want to see that you’re not just looking for a job, but that you genuinely care about the culture and community.
Tailor Your Application: Don’t just send out the same CV everywhere! Customise your application to reflect how your experience aligns with our needs. Mention specific achievements in retail management that demonstrate your leadership skills and results-driven mindset.
Be Authentic: Let your personality shine through in your cover letter. We’re looking for someone who can connect with both our team and customers, so don’t be afraid to show us who you are and what makes you unique!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Route One!
How to prepare for a job interview at Route One
✨Know Your Streetwear and Skate Culture
Before the interview, brush up on the latest trends in streetwear and skateboarding. Be ready to discuss your favourite brands, styles, and how they resonate with the community. This shows your genuine passion and understanding of the culture, which is crucial for a role at Route One.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led a team in a retail environment. Think about specific challenges you faced and how you motivated your team to achieve targets. Highlighting your hands-on approach will demonstrate that you're the energetic leader they're looking for.
✨Emphasise Customer Experience
Be ready to talk about how you’ve enhanced customer experiences in previous roles. Share stories where you went above and beyond to help a customer or how you trained your team to deliver exceptional service. This aligns perfectly with Route One's commitment to customer satisfaction.
✨Engage with Their Social Media Presence
Familiarise yourself with Route One's social media channels and recent campaigns. Bring ideas on how you could enhance their online presence or engage with the community. This shows initiative and that you’re thinking about the role beyond just the store.
