At a Glance
- Tasks: Create and deliver engaging digital marketing campaigns while learning on the job.
- Company: Join Rotherham Hospice, a charity making a real difference in the community.
- Benefits: Earn while you learn with a competitive salary and career progression opportunities.
- Other info: Hands-on role with mentoring and support throughout your apprenticeship.
- Why this job: Make an impact through digital marketing while gaining valuable skills and experience.
- Qualifications: Passion for marketing and good communication skills are essential.
The predicted salary is between 15642 - 15642 £ per year.
Location: Rotherham
Salary: £15,642.84 per annum for your first 12 months, salary then rises depending on your age.
Vacancy Type: Apprenticeship (18 months)
Level: Level 3 Multi-Channel Marketer - Equivalent to A-Level
Closing date: 31 July 2026
Rotherham Hospice is a charity dedicated to the people of Rotherham, offering specialist palliative and end of life care to our community since 1996.
About the Role
This is a hands‑on apprenticeship for someone who’s passionate about digital marketing and wants to make a difference while they learn. You’ll work alongside our Marketing Communications Manager to help plan, create and deliver campaigns across our social media channels, email platform and website — helping us raise awareness, grow our supporter base and generate vital fundraising income.
You could be working on anything from:
- Promoting a charity walk to hundreds of participants
- Writing copy for a fundraising email that lands in thousands of inboxes
- Creating content for Facebook, Instagram, LinkedIn, TikTok and X that could tell the story of our hospice or just what new items are on our café menu
- Helping us grow our online presence through SEO and paid social
- Analysing campaign data and translating it into clear, useful insight
- Supporting the launch of events, appeals and community fundraising challenges
- Producing marketing materials that work across digital and printed formats
This is a development role, offering the opportunity to gain practical experience within a busy and varied marketing and communications function while working towards a recognised apprenticeship qualification. The role will support learning and progression, with guidance and mentoring provided throughout.
Key Responsibilities
Content & Campaigns
- Support the planning and delivery of multi-channel marketing campaigns across social media, email, web and print
- Create and schedule content across Facebook, Instagram, LinkedIn, TikTok and X — adapting tone and format for each platform
- Write compelling copy for fundraising campaigns, events and appeals across digital and printed channels
- Help build and send email campaigns using our email marketing platform
- Assist in the production of printed materials such as flyers, posters and event collateral, working with suppliers or design tools as required
- Contribute creative ideas and see them through to execution
Data & Analytics
- Monitor and report on campaign performance across channels, including social media, email and website traffic
- Analyse campaign results and identify what’s working — and what could be improved
- Build and maintain basic dashboards using digital analytics tools
- Provide regular reporting and insight to inform decision‑making and future planning
- Develop an understanding of customer insight and how it shapes campaign approach
Digital Presence
- Support the management and development of our website, keeping content accurate and up to date
- Apply basic SEO principles to improve search visibility
- Assist with paid social and Pay‑Per‑Click (PPC) activity
- Help maintain and grow our digital audience across all platforms
Brand & Communications
- Help ensure all marketing output — across every channel — is consistent with our brand voice, visual identity and values
- Support the development of communications that speak to different audiences, including donors, volunteers, patients, families and the wider community
- Respond to enquiries and comments across social media platforms, representing the hospice warmly and professionally
- Support stewardship communications to donors, volunteers and event participants
Personal Specification
Essential:
- A genuine interest in marketing, communications or digital media.
- Good written communication skills with attention to detail.
- Confidence using digital tools and platforms, including social media and email.
- Ability to organise and prioritise tasks in a busy environment.
- Willingness to learn, take feedback and develop new skills.
- Good interpersonal skills and the ability to work collaboratively with colleagues.
- Basic IT skills, including Microsoft Office or similar systems
- An understanding that different audiences need different messages, and that different channels serve different purposes.
Desirable:
- Some experience (paid, voluntary or educational) of creating content, using social media, or contributing to marketing activity.
- GCSEs (or equivalent) including English and Maths, or willingness to work towards required standards as part of the apprenticeship.
- Some awareness of or interest in print and digital production, brand guidelines or campaign planning.
Digital Marketing Apprentice in Rotherham employer: Rotherham Hospice Ltd
Rotherham Hospice is an exceptional employer, offering a supportive and compassionate work environment where staff are dedicated to enhancing the quality of life for patients and their families. With a strong focus on employee growth and development, team members have access to ongoing training and opportunities to collaborate with a diverse range of professionals in the community. Working at Rotherham Hospice not only provides a fulfilling career in palliative care but also allows you to make a meaningful impact in the lives of those we serve.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Apprentice in Rotherham
✨Maximise Your Local Education Network
Tap into your school or college’s career services as they often have connections with local education businesses, including potential apprenticeship opportunities. Attend any workshops or career fairs they host, as they can be a goldmine for meeting representatives from companies like Rotherham Hospice Ltd.
✨Show Off Your Passion for Digital Learning
Get involved in online communities that focus on digital learning and education. Join forums, participate in webinars, and contribute to discussions on platforms like Twitter or LinkedIn. This not only gives you insider knowledge but also shows companies like Rotherham Hospice Ltd that you're genuinely engaged in the field.
✨Be Ready for a Practical Assessment
Since this is an apprenticeship, be prepared to showcase your skills through practical assessments or tasks during interviews. Research common tasks in the digital-learning space and practice how you’d approach them, as this will help you stand out when applying to Rotherham Hospice Ltd.
✨Craft Your Application for Impact
When applying for the apprenticeship, tailor your application to highlight any relevant skills or experiences you have with digital tools or teaching methods. Personalise it for Rotherham Hospice Ltd, and don’t forget to express your enthusiasm for both education and technology!
We think you need these skills to ace Digital Marketing Apprentice in Rotherham
Some tips for your application 🫡
Show Your Passion for Learning:When applying for an apprenticeship in digital learning and education, make sure to highlight your passion for education and technology. We want to see how motivated you are to grow and learn throughout your apprenticeship with us at Rotherham Hospice Ltd.
Include Relevant Projects.:If you've worked on any tech-related projects or created educational content, definitely mention those! These can really demonstrate your skills and understanding of digital learning tools, which is crucial for the role of Digital Marketing Apprentice.
Be Clear About What You Want to Learn:In your cover letter, don’t be shy about sharing what you hope to achieve during your apprenticeship. Whether it’s mastering certain tools or gaining teaching experience, we want to know how you plan to make the most of your time with us at Rotherham Hospice Ltd.
Polish Your CV for Education:Make sure your CV highlights any relevant education or certifications that pertain to digital learning. This could include your coursework, any workshops you attended, or even online courses – anything that shows your dedication to the field and your readiness for an apprenticeship.
How to prepare for a job interview at Rotherham Hospice Ltd
✨Show Your Passion for Digital Education
During the interview, let your enthusiasm for digital learning shine through. Share experiences where you've used online tools or platforms, or even projects where you created educational content. This will show Rotherham Hospice Ltd that you're not just looking for any role, but you genuinely care about making a difference in the digital education space.
✨Prepare for Scenario-based Questions
Given that it's a digital learning role, expect scenario-based questions that will test your problem-solving skills. Think about situations where you've had to adapt to new technologies or engage with learners remotely. It’s all about demonstrating your ability to thrive in an ever-evolving digital environment!
✨Highlight Your Learning Agility
As an apprentice, you’ll need to show your eagerness to learn. Discuss any relevant courses you've taken, online certifications, or workshops that can highlight your commitment to professional growth. Let Rotherham Hospice Ltd know you're ready to absorb knowledge like a sponge!
✨Familiarise Yourself with Digital Tools
Brush up on popular digital education tools that might be relevant to the role, such as LMS platforms, video conferencing tools, or content creation software. We might even get into technical discussions about these tools in the interview, so being able to articulate your thoughts and experiences with them will definitely give you an edge!
