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For Companies At a Glance
- Tasks: Lead brand and content strategy, shaping how we communicate with enterprise buyers.
- Company: Join Rossum, a cutting-edge AI company revolutionising business communication.
- Benefits: Enjoy 5 weeks vacation, hybrid work, personal development budget, and enhanced parental leave.
- Why this job: Be the driving force behind impactful storytelling in a collaborative, innovative environment.
- Qualifications: 5+ years in B2B brand strategy, strong leadership, and exceptional editorial skills.
- Other info: Dynamic role with opportunities for growth and a focus on continuous improvement.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a Head of Brand & Content to join our Marketing team. In this role, you’ll be the driving force behind Rossum’s content engine and help shape how we are perceived in the market—leading the execution of our global brand and content production to ensure every message resonates with enterprise buyers.
You’ll be the "Editor-in-Chief" of our story, ensuring a consistent drumbeat of high-quality assets that position Rossum as the leader in intelligent document processing. As a hands-on player-coach, you’ll bridge the gap between high-level ideas and market-ready content, turning strategy into a high-output factory that drives pipeline quality and measurable impact.
What You’ll Do
You will be a critical contributor to our marketing efforts, managing day-to-day operations while identifying strategic improvements to how we tell our story. You’ll collaborate with cross-functional teams like Product Marketing and Demand Gen to deliver exceptional results. Key responsibilities include:
- Lead and mentor a small cross-functional team (writers, designers, product marketers) to deliver high-impact storytelling.
- Own and execute a global brand and communications strategy that positions Rossum as a category-defining leader.
- Shape and evolve product and corporate messaging that resonates with enterprise buyers.
- Manage AR and PR strategy, alongside agency relationships, to boost our market credibility.
- Use data and insights to measure brand visibility, sentiment, and content performance to continuously improve.
Who You Are
We’re looking for a community-minded leader who isn’t afraid to challenge assumptions. We value diverse perspectives and are focused on the problems we need to solve together. Our ideal candidate brings:
- 5+ years of experience building and scaling B2B brand and communications strategies, ideally in high-growth SaaS or AI.
- A customer-first mindset with a deep understanding of storytelling for enterprise finance stakeholders.
- A balance of hands-on execution and strategic thinking—you can write the narrative and then help ship it.
- Strong leadership skills with a passion for continuous coaching and team development.
- Exceptional editorial skills, with the ability to translate complex AI concepts into clear, compelling narratives.
What Success Looks Like
Within 3 Months: You’ve audited our content production, fixed immediate bottlenecks, and taken full ownership of a consistent weekly shipping cadence.
Within 6 Months: You’ve launched our updated brand messaging framework and established a consistent reporting rhythm for content and PR.
Within 12 Months: You’ve delivered a measurable uplift in brand awareness and positioned Rossum as a recognized thought leader in enterprise finance automation.
Why Join Us?
At Rossum, we’re on a mission to revolutionize business communication. We’ll help people around the world save millions of hours on boring manual tasks so they can use them for things that matter. We’re a bullshit-free environment where we talk openly about what we get wrong and focus on what we learned to get better.
What sets us apart?
- Cutting-edge AI technology that’s reshaping how businesses work globally.
- A collaborative environment where everyone’s voice is heard and great ideas come from every level.
- A culture that values empathy, authenticity, and the freedom to be yourself.
What we offer
- 5 weeks of vacation plus 5 sick/personal days.
- Hybrid work regime with flexible working hours.
- Enhanced Maternity Leave and an extra two weeks of paternity leave.
- Salary sacrifice options for Pension and Child Care fees.
- Enhanced Sick Leave to support your well-being.
- Dedicated budget for personal development, education, and language courses.
- High-end tech (MacBook, external monitor, and your choice of keyboard).
Head of Brand and Content employer: Rossum
Contact Detail:
Rossum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Brand and Content
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. This is your chance to demonstrate your storytelling prowess and how you can elevate a brand—just like we do at StudySmarter!
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand voice and content strategy. When you walk in, you want to show them you’re already aligned with their vision—just like we are at StudySmarter.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Head of Brand and Content
Some tips for your application 🫡
Show Your Storytelling Skills: As a Head of Brand & Content, storytelling is key! Make sure your application showcases your ability to craft compelling narratives. Use examples from your past experiences that highlight how you've turned complex ideas into engaging content.
Tailor Your Application: We want to see how you fit into our mission at Rossum. Tailor your CV and cover letter to reflect the specific skills and experiences that align with our job description. Highlight your B2B brand experience and any relevant SaaS or AI knowledge.
Be Authentic: At Rossum, we value authenticity. Don’t be afraid to let your personality shine through in your application. Share your unique perspective on brand and content strategy, and how you can contribute to our collaborative culture.
Apply Through Our Website: We encourage you to apply directly through our website. This ensures your application gets to the right people quickly. Plus, it’s a great way to show your enthusiasm for joining our team!
How to prepare for a job interview at Rossum
✨Know Your Brand Inside Out
Before the interview, dive deep into Rossum's brand and content strategy. Familiarise yourself with their messaging, recent campaigns, and how they position themselves in the market. This will not only show your genuine interest but also help you articulate how you can enhance their brand narrative.
✨Showcase Your Storytelling Skills
Prepare examples of your past work that highlight your storytelling abilities, especially in a B2B context. Be ready to discuss how you've transformed complex ideas into compelling narratives that resonate with enterprise buyers. This is crucial for the Head of Brand & Content role.
✨Demonstrate Leadership Experience
Since this role involves leading a cross-functional team, come prepared with specific examples of how you've successfully mentored and developed team members. Discuss your approach to leadership and how you foster collaboration among writers, designers, and marketers.
✨Be Data-Driven
Highlight your experience with using data and insights to measure content performance and brand visibility. Prepare to discuss how you've used analytics to inform your strategies and improve outcomes in previous roles. This aligns perfectly with the expectations for the position.
