Executive Assistant, Brand in London

The global Brand team elevates Rosewood Hotel Group’s brand presence and identity across all markets, driving strategic brand‑building initiatives in partnership with Communications, Marketing, Operations, and Regional Brand teams.

YOUR ROLE

The Executive Assistant, Brand is a key strategic partner to the Chief Brand Officer, ensuring high levels of organizational efficiency, agile project delivery, and connection across the Brand division. You will blend high‑calibre executive support with hands‑on project management, helping the team work in an agile, hybrid environment while fostering a collaborative, relationship‑led culture. This includes managing administrative processes, supporting cross‑departmental communication, and enabling smooth execution of brand projects and initiatives. The position enhances team productivity through strong organization, effective communication, and proactive problem solving.

HOW YOU’LL MAKE THE PLACE

• Executive Support – 35%
  • Provide 1:1 executive and administrative support to the Chief Brand Officer, including complex calendar management, meeting orchestration, and preparation of agendas, briefs, reports, and presentation materials.
  • Anticipate needs and manage the CBO’s priorities with foresight, ensuring meetings, information, and follow‑ups are sequenced for maximum effectiveness.
  • Maintain an organized system of digital files, knowledge repositories, and workflows so information is easy to access and consistently up to date. Ensure general processes are updated and trained across the department.
  • Coordinate travel, itineraries, and logistics for Brand leadership, ensuring seamless experiences that reflect company standards.
  • Own and update key Brand contact and stakeholder databases; support relationship‑hospitality touchpoints including seasonal gifting, partner engagement, and internal recognition moments.
• Project Management – 25%
  • Act as project manager for assigned Brand initiatives and the master project plan for the department, supporting planning, sprint and milestone tracking, risk identification, and issue resolution across teams and regions.
  • Use project management and collaboration tools to structure workstreams, track progress, and surface clear dashboards for the CBO and stakeholders.
  • Consolidate critical path updates, budgets, and deliverables across multiple projects, ensuring interdependencies are understood and deadlines are met.
  • Represent the CBO in select project meetings, capturing decisions and actions and driving follow‑through with accountable owners.
  • Continuously refine ways of working, introducing agile practices (stand‑ups, retrospectives, lightweight documentation) that improve team speed, focus, and learning.
• Planning & Budget Operations – 25%
  • Execute and track Corporate and Hotel Brand budgets and payments in partnership with Vice President Brand marketing and communications, Brand Directors and Finance, ensuring accurate forecasting, tracking, and reporting partnering closely with the Brand project managers to create cohesion and collaboration.
  • Process invoices, and expense claims with strong financial discipline and timely reconciliation for the CBO.
  • Consolidate monthly and quarterly performance and budget reports with Brand leads requesting timely reports from each department to highlight key trends, risks, and opportunities.
  • Consolidate regular summaries to the CBO regarding Brand planning calendars, roadmaps, and master timelines across global initiatives so leaders have a single, reliable view of what is coming next, supporting internal communications.
  • Identify and implement improvements to administrative systems, workflows, and templates that enhance clarity, scalability, and consistency across the Brand team.
• Internal & External Communications – 10%
  • Draft, edit, and coordinate communications, presentations, and briefing materials for internal and external audiences, ensuring clarity, tone, and on‑brand delivery on behalf of the CBO.
  • Preview all materials and share recommendations and summarise to support preparation of meetings for CBO in advance.
  • Partner across teams and departments including agencies, hotel teams, and cross‑functional stakeholders to ensure timely, accurate information flow and alignment on priorities.
  • Uphold brand integrity across documents, decks, and touchpoints, acting as a quality gate for consistency and detail.
  • Develop internal monthly Brand and Property specific newsletters to cascade relevant information consistent communication.
  • Contribute to ensuring brand integrity, clarity, and consistency across departmental work and communications.
• Team Connection – 5%
  • Support CBO‑led engagement sessions, brand forums, and internal communications to build an inclusive, energized, and high‑performing team culture.
  • Act as a connector across offices and time zones, helping colleagues feel informed, recognised, and part of one Brand team in a hybrid (virtual and in‑person) environment.
  • Serve as a Culture and Brand Ambassador, modelling the company’s values, relationship‑hospitality mindset, and commitment to shared success.

SKILLS AND EXPERIENCE

• 5+ years’ experience in executive support, project coordination, or brand operations, ideally within luxury, hospitality, or creative industries.
• Proven experience working in an agile, fast‑paced environment, comfortable with change, iteration, and continuous improvement.
• Outstanding written and verbal communication skills; confident drafting briefs, emails, reports, and high‑impact presentations for C‑suite audiences.
• Demonstrated strength in building trusted relationships with senior leaders and cross‑functional teams; able to influence without authority and foster collaboration.
• Exceptional organizational and time management skills, with the ability to manage multiple concurrent priorities calmly and reliably.
• Experience designing and improving systems, processes, and ways of working to drive efficiency, transparency, and accountability.
• Financial fluency and experience handling departmental budgets, forecasts, and reporting.
• High level of computer literacy: advanced Excel and PowerPoint, strong Microsoft Teams and SharePoint skills, familiarity with project management tools and AI productivity tools.
• Naturally energising, empathetic, and discreet; seen as a proactive problem‑solver and “right hand” who brings solutions and ideas.
• Confident, assertive self‑starter who takes ownership, follows through, and contributes to the wider Brand agenda.
• Passion for creativity, storytelling, and the culture of brand building and luxury hospitality.

COMPETENCIES

• Connection – Builds long‑lasting, trust‑based relationships with guests, colleagues, and stakeholders; collaborates with respect across diverse backgrounds and champions shared success.
• Guest Centricity – Holds high standards of quality and service; anticipates needs and delivers thoughtful, personalized experiences that reflect relationship hospitality.
• Influencing – Communicates clearly and concisely, tailors style to audience, and secures alignment through persuasive, solutions‑focused dialogue.
• Integrity – Acts with discretion, professionalism, and accountability; protects confidentiality and represents the organization’s values in all interactions.
• Drive – Brings energy, resilience, and ownership; comfortable going the extra mile to move priorities forward and seeking development opportunities.
• Adaptability – Thrives in change, embraces new tools and approaches, and actively contributes to continuous improvement and innovation.