Roland Store Assistant Manager

Based: Roland Showroom on Denmark Street, London

Reports to: Roland London Store Manager

Hours: Full Time (including weekend work)

THE COMPANY

Roland Europe Group Ltd is a world leader in the design, manufacture and distribution of electronic musical instruments including keyboards & synthesizers, guitar products, electronic percussion kits, digital recording equipment, amplifiers and audio processing devices. You'll be part of a dynamic team, where we believe in kindness, support, acceptance, and hard work and try to provide room for personal development for everyone. At Roland, you will find a friendly, down‑to‑earth atmosphere. You'll work for a company with global activities, but it doesn't feel corporate. We are always looking for colleagues who have an enthusiastic, positive and driven personality. People who are eager to further develop and challenge themselves. If you also have a passion for Roland, our products or music in general, you might just be our perfect match.

THE POSITION

The Roland Store is entirely about creating an exceptional customer experience, maximising sales opportunities and nurturing loyalty and advocacy.

RESPONSIBILITIES

• Assist the London Store Manager in maximising the success of the Roland Store in London and the Product Specialists within the store, by assisting in all operational aspects, driving sales, ensuring the Roland Store Customer Journey is being followed with all customers, whilst minimising costs.
• Collaborate with the London Store Manager, European Retail Manager, and the Retail Area Manager, to maximise retail sales within the London Store, from the website as well as from other B2B and B2C channels, in line with agreed plans and growth targets.
• Work closely with the London Store manager and REG marketing team, identifying opportunities for new and engaging online content that is ‘On Brand’ with Roland.
• Assist in the development and manage the database of existing, new, and potential customers, whilst recognising the critical importance of maintaining regular contact with existing customers to provide post sales service.
• Ensure that the store maintains adequate display and back up stock at all times, to monitor stock levels across all store and third‑party warehouse locations.
• Oversee the order fulfilment and delivery processes to meet customers’ and the store’s expectations and ensure that shrinkage of stock is avoided at all costs.
• Lead by example, manage, motivate, train, develop and measure the performance of all Roland London Store Product Specialists through tailored induction and continuous development training programmes.
• Self‑motivated to advance personal product knowledge, sales skills and demonstration expertise across all Roland, Boss and DW product categories to build brand awareness in line with market trends.
• Assist the London Store Manager to train and develop each Product Specialist to exceed all retail and operational targets as well as business and personal objectives.
• Ensure the London Store and our Retail Product Specialists deliver exceptional standards of store presentation, product knowledge, customer service and organisation to build the Roland brand.
• Undertake quality research, business analysis and then construct training and development plans with each of the product specialists within the London Store.
• Fully integrated within the culture of Roland, passionate about the overall Roland, Boss and DW sales across the business, constantly thinking of new ways to innovate and drive traffic to all the London Store.

ACCOUNTABILITIES

• Support the Store Manager in driving sales growth, profitability and exceptional customer service standards across the store and online channels.
• Lead, coach and motivate the store team to achieve sales targets, deliver outstanding product demonstrations and provide expert product knowledge.
• Monitor sales performance, stock levels and store KPIs, taking action to improve results and maximise commercial opportunities.
• Assist with recruitment, onboarding, training and ongoing development of Product Specialists through regular coaching, feedback and performance reviews.
• Ensure the store is visually merchandised to a high standard, with promotional activity, pricing and product displays maintained in line with company guidelines.
• Oversee stock management processes, including deliveries, transfers, stock checks and inventory accuracy, ensuring efficient operational performance.
• Build strong working relationships with internal departments and external partners to support business objectives and customer satisfaction.
• Handle customer queries and complaints professionally, using feedback to continuously improve the customer experience.
• Maintain high standards of communication, organisation, reporting, health & safety and compliance across all store operations.
• Act as a role model for company values, operational excellence and continuous improvement within the retail team.

EXPERIENCE, SKILLS & QUALIFICATIONS REQUIRED

• Strong analytical and problem‑solving skills.
• Experience in leading a team.
• Excellent organisational and time‑management skills to handle multiple priorities and to meet deadlines.
• Strong attention to detail and accuracy in performing stock counts, reconciliations and data entry tasks.
• Ability to work well under pressure and adapt to changes as they present themselves.
• Physical stamina to perform tasks that may involve lifting and moving heavy items.
• Proficiency in using Microsoft Office applications, particularly Excel and Outlook.
• Strong communication skills to comfortably converse, build relationships and interact appropriately with individuals, customers, and the wider Roland/BOSS team at all levels.
• Interests and knowledge in music and musical equipment would be a bonus, but is not essential, as we can teach what is required in this role.

THE PACKAGE

Competitive benefits package.