Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive customer engagement through innovative email and CRM campaigns.
- Company: Established multi-brand business with a strong market presence.
- Benefits: Competitive salary, bonus, hybrid working, and clear career progression.
- Other info: Collaborative team environment with opportunities for continuous improvement.
- Why this job: Shape lifecycle strategy and make a real impact on customer journeys.
- Qualifications: 2-4 years in email/CRM marketing with a data-driven mindset.
The predicted salary is between 32000 - 35000 £ per year.
Overview
Gloucestershire (Hybrid – 2–3 days office)
£32,000 – £35,000 + bonus + benefits
Why Apply?
- Ownership of a key revenue-driving channel
- Opportunity to shape lifecycle strategy, not just execute
- Hybrid working with a collaborative, supportive team
- Strong brand presence and multi-channel exposure
- Clear progression into CRM Manager / Lifecycle Lead
The Opportunity
A well-established, multi-brand business is looking to appoint a Lifecycle Marketing Executive to play a key role in driving customer engagement and revenue through email and CRM activity. This is a high-impact role sitting within the digital marketing team, with ownership of lifecycle campaigns, customer journeys, and performance optimisation across multiple brands. You’ll be joining a business with a strong customer base, a clear growth trajectory, and a real focus on data-led marketing.
The Role
You’ll take ownership of email and lifecycle marketing activity end-to-end — from planning through to execution and performance analysis.
Key responsibilities
- Plan and deliver multi-channel lifecycle campaigns (primarily email)
- Build, manage and optimise automated customer journeys
- Drive segmentation and personalisation using customer data
- Own campaign execution (briefing, testing, scheduling, deployment)
- Analyse performance and deliver actionable insights
- Lead A/B testing to improve engagement and ROI
- Collaborate with digital, trading and brand teams
- Ensure best practice across GDPR, deliverability and data compliance
- Support continuous improvement of CRM platforms and processes
What We’re Looking For
- 2–4+ years’ experience in email / CRM / lifecycle marketing
- Strong understanding of customer journeys, automation & segmentation
- Experience with platforms such as Adobe Campaign, Salesforce, HubSpot, Klaviyo or similar
- Data-driven mindset with strong analytical capability
- Experience delivering campaigns end-to-end
- Highly organised with strong attention to detail
- Comfortable working cross-functionally with multiple stakeholders
Lifecycle Marketing Exec employer: Rocking Zebra Milton Keynes
Contact Detail:
Rocking Zebra Milton Keynes Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lifecycle Marketing Exec
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching the company and its lifecycle marketing strategies. Be ready to discuss how your experience aligns with their goals and how you can contribute to their success.
✨Tip Number 3
Showcase your skills through practical examples. Bring along case studies or results from previous campaigns you've managed. This will demonstrate your hands-on experience and data-driven mindset.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Lifecycle Marketing Exec
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Lifecycle Marketing Executive. Highlight your experience with email and CRM marketing, and don’t forget to mention any platforms you’ve worked with like Adobe Campaign or HubSpot.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about lifecycle marketing and how your skills can help us drive customer engagement. Be sure to mention specific examples from your past roles.
Showcase Your Analytical Skills: Since this role is data-driven, make sure to highlight your analytical capabilities. Talk about how you've used data to optimise campaigns in the past and any A/B testing you've led to improve engagement.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Rocking Zebra Milton Keynes
✨Know Your Campaigns
Before the interview, brush up on your knowledge of lifecycle marketing campaigns. Be ready to discuss specific examples of campaigns you've planned and executed, focusing on how you drove customer engagement and revenue. This will show that you understand the role's responsibilities and can contribute from day one.
✨Data is Your Best Friend
Since this role requires a data-driven mindset, come prepared with insights from your previous work. Think about how you've used data to optimise campaigns or improve customer journeys. Being able to share concrete examples will demonstrate your analytical skills and understanding of performance metrics.
✨Showcase Your Tools Knowledge
Familiarise yourself with the platforms mentioned in the job description, like Adobe Campaign or HubSpot. If you've used similar tools, be ready to discuss your experience with them. Highlight any specific features you’ve leveraged for segmentation or automation, as this will show your technical proficiency.
✨Collaboration is Key
This role involves working cross-functionally, so be prepared to talk about your experience collaborating with different teams. Share examples of how you've worked with digital, trading, or brand teams to achieve campaign goals. This will illustrate your ability to communicate effectively and work well in a team environment.