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For Companies At a Glance
- Tasks: Analyse data from Google Analytics and advertising platforms to drive marketing strategies.
- Company: Join a scaling B2C client in Wiltshire focused on digital marketing excellence.
- Benefits: Enjoy a competitive salary, bonuses, and a collaborative work environment with growth opportunities.
- Why this job: Make a real impact in a data-driven team that values your insights and creativity.
- Qualifications: Proficiency in Google Analytics, Excel, and strong analytical skills are essential.
- Other info: Experience with SQL, Python, or R is a plus; be part of innovative digital solutions.
The predicted salary is between 28800 - 48000 £ per year.
Are you a data-driven problem solver with a passion for digital marketing? We’re looking for a talented Digital Analyst to make a big impact for a scaling B2C client based in Wiltshire.
About the Role
As a Digital Analyst, you’ll play a crucial role in analysing data from platforms like Google Analytics, Meta, and paid advertising channels. Your insights will guide our strategies, drive optimization, and ensure we stay ahead in a competitive market.
What You'll Do
- Google Analytics Expertise: Track website performance, user behaviour, and conversion rates using GA4. Provide actionable insights to improve user experience and business outcomes.
- Campaign Analysis: Dive deep into Meta and Google Ads campaigns to evaluate ROI, ad spend, and effectiveness. Work with cross-functional teams to link marketing activity to offline sales and develop tracking measures.
- Data Visualization & Insights: Create dashboards and reports that turn data into stories, helping stakeholders make informed decisions.
- Continuous Improvement: Keep us ahead of the curve by introducing tools and processes that enhance our understanding of digital performance.
What You Bring
- Proficiency in tools like Google Analytics, Google Ads, Excel, and Google Tag Manager.
- Analytical skills to interpret complex datasets and identify trends.
- Experience with additional platforms such as YouTube Ads or offline conversion tracking is a plus.
- Strong communication skills to translate data insights into clear recommendations.
- Hands-on experience with tools like SQL, Python, or R is an advantage.
Why Join Us?
- Competitive salary, bonus and benefits package.
- A collaborative, innovative work environment that values your ideas.
- Opportunities for professional development and career progression.
Be part of a team that thrives on data-driven decision-making and making an impact in the digital space.
GA4 Analyst employer: Rocking Zebra Milton Keynes
Contact Detail:
Rocking Zebra Milton Keynes Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land GA4 Analyst
✨Tip Number 1
Familiarise yourself with Google Analytics 4 (GA4) and its features. Understanding how to track user behaviour and conversion rates will not only help you in the role but also impress us during the interview.
✨Tip Number 2
Brush up on your data visualisation skills. Being able to create compelling dashboards and reports that tell a story with data is crucial for this position, so consider practicing with tools like Google Data Studio or Tableau.
✨Tip Number 3
Network with professionals in the digital marketing field. Engaging with others who work with Google Ads or Meta can provide insights into industry trends and best practices, which could be beneficial for your application.
✨Tip Number 4
Prepare to discuss real-world examples of how you've used data to drive decisions. We love hearing about practical applications of analytical skills, so think of specific instances where your insights made a difference.
We think you need these skills to ace GA4 Analyst
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and required skills for the GA4 Analyst position. Tailor your application to highlight your relevant experience in digital analytics and data interpretation.
Highlight Relevant Skills: Make sure to emphasise your proficiency in Google Analytics, Google Ads, and any other tools mentioned in the job description. Provide specific examples of how you've used these tools to drive insights and improve business outcomes.
Showcase Analytical Experience: Include examples of past projects where you analysed complex datasets or created dashboards. This will demonstrate your analytical skills and ability to turn data into actionable insights, which is crucial for this role.
Craft a Compelling Cover Letter: Write a cover letter that not only summarises your qualifications but also expresses your passion for digital marketing and data analysis. Use this opportunity to explain why you're excited about the role and how you can contribute to the company's success.
How to prepare for a job interview at Rocking Zebra Milton Keynes
✨Showcase Your GA4 Knowledge
Make sure to brush up on your Google Analytics 4 skills. Be prepared to discuss how you've used GA4 to track website performance and user behaviour, and share specific examples of insights you've provided that led to improved business outcomes.
✨Prepare for Campaign Analysis Questions
Expect questions about your experience with campaign analysis, particularly with Meta and Google Ads. Be ready to explain how you evaluate ROI and ad effectiveness, and think of a few case studies where your analysis made a significant impact.
✨Demonstrate Data Visualisation Skills
Since creating dashboards and reports is a key part of the role, prepare to discuss your experience with data visualisation tools. Bring examples of dashboards you've created and be ready to explain how they helped stakeholders make informed decisions.
✨Communicate Clearly
Strong communication skills are essential for this role. Practice explaining complex data insights in simple terms, as you'll need to translate technical information into clear recommendations for non-technical stakeholders.
