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- Tasks: Support paid media campaigns focusing on Paid Search and Paid Social, with hands-on optimisation.
- Company: Join a dynamic team working with exciting brands in a flexible environment.
- Benefits: Enjoy remote work, profit sharing, gym membership, and generous holiday allowance.
- Why this job: Perfect for analytical minds wanting to make an impact in digital marketing.
- Qualifications: 2+ years in digital marketing, Google Ads certifications, and strong analytical skills required.
- Other info: Opportunities for personal development and a supportive company culture.
The predicted salary is between 36000 - 60000 £ per year.
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Reporting to your Paid Media Manager, you will support them across a portfolio of paid media campaigns – focusing on Paid Search and Paid Social, with opportunities to expand into Display, Native, and Addressable Media.
Your role is to support the planning and delivery of campaigns within your portfolio. This is a hands-on role that requires a mathematical and analytical mind, with a focus on building and optimizing campaigns across multiple platforms.
Work remotely or in our London and Brighton offices. Read more.
About the role
Reporting to your Paid Media Manager, you will support them across a portfolio of paid media campaigns – focusing on Paid Search and Paid Social, with opportunities to expand into Display, Native, and Addressable Media.
Your role is to support the planning and delivery of campaigns within your portfolio. This is a hands-on role that requires a mathematical and analytical mind, with a focus on building and optimizing campaigns across multiple platforms.
Work remotely or in our London and Brighton offices. Read more.
Key responsibilities
- Keyword research
- Audience planning
- Account structure planning & idea generation
- Shopping feed setup
- Bid management and campaign adjustments
- Analyze campaign performance and key on-site metrics
- Suggest next steps to improve campaign performance
- Devising strategies for search and social campaigns
- Auditing accounts confidently
- Analyze campaign performance and key on-site metrics
Essential skills
- At least 2 years’ experience in digital marketing campaign management
- Experience leading media campaigns
- Passed exams: Google Ads Search Fundamentals, Google Ads Display, Google Ads Measurement, Google Ads Video, Shopping Ads, Google Ads Apps, and Advanced Google Analytics
- Facebook Blueprint certification
- Strong understanding of bid/budget management strategy
- Understanding of attribution models and guiding clients on effective strategies
- Comfortable using Google Ads Editor
- Ability to analyze campaign performance and key metrics using Google Analytics
Desirable skills
- Experience working within an agency or client team environment
- Experience with Snapchat Ads Manager, Twitter Ads, LinkedIn Ads Manager, and Display DSPs
- Experience using Google Marketing Platform tools (Search Ads 360, Display & Video 360, Analytics 360, etc.)
- Experience pitching paid media campaigns to clients
What’s in it for you?
- Work on exciting brands
- Work from anywhere, anytime
- Tax-free quarterly profit share
- Gym membership or medical plan
- Cycle to work and Tech scheme
- Personal development plan & budget
- 24 days holiday (rising to 30), plus bank holidays and sabbaticals
- Pension contributions
- Enhanced maternity, paternity, or adoption pay
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Senior Paid Media Executive employer: RocketMill
Contact Detail:
RocketMill Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Media Executive
✨Tip Number 1
Familiarise yourself with the latest trends in paid media, especially in Paid Search and Paid Social. This will not only help you understand the landscape but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Get hands-on experience with the tools mentioned in the job description, such as Google Ads Editor and Google Analytics. Being able to demonstrate your proficiency with these platforms can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the digital marketing field, particularly those who have experience in managing paid media campaigns. They can provide insights and potentially refer you to opportunities within their networks.
✨Tip Number 4
Prepare to discuss specific campaigns you've worked on, including the strategies you implemented and the results achieved. This will showcase your analytical skills and ability to optimise campaigns effectively.
We think you need these skills to ace Senior Paid Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing campaign management, especially focusing on Paid Search and Paid Social. Include specific examples of campaigns you've led and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for paid media and detail how your skills align with the key responsibilities listed in the job description. Mention any relevant certifications, such as Google Ads and Facebook Blueprint.
Showcase Analytical Skills: Since the role requires a mathematical and analytical mind, provide examples of how you've used data to optimise campaigns. Discuss tools like Google Analytics and how you've applied insights to improve performance.
Highlight Relevant Experience: If you have experience working within an agency or client team environment, make sure to highlight this in your application. Discuss any experience with various ad platforms mentioned, such as Snapchat Ads Manager or LinkedIn Ads Manager.
How to prepare for a job interview at RocketMill
✨Showcase Your Analytical Skills
As a Senior Paid Media Executive, you'll need to demonstrate your mathematical and analytical abilities. Be prepared to discuss specific examples of how you've used data to optimise campaigns in the past, and how you approach analysing performance metrics.
✨Familiarise Yourself with Key Tools
Make sure you're comfortable discussing tools like Google Ads Editor and Google Analytics. Highlight any experience you have with these platforms, and be ready to explain how you've used them to manage and improve campaigns.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical campaign challenges. Think about how you would approach keyword research, audience planning, or bid management in different scenarios, and be ready to articulate your thought process.
✨Demonstrate Your Passion for Digital Marketing
Show enthusiasm for the industry and keep up-to-date with the latest trends in paid media. Discuss any recent developments you've noticed and how they could impact campaign strategies, which will show your commitment to continuous learning.
