At a Glance
- Tasks: Lead media strategy development and create cross-channel media plans for diverse clients.
- Company: Join RocketMill, a dynamic agency focused on innovative media solutions.
- Benefits: Enjoy remote work flexibility and the option to work in our London or Brighton offices.
- Why this job: Be part of a collaborative team that drives client success and shapes media strategies.
- Qualifications: Experience in cross-channel media planning and strong analytical skills are essential.
- Other info: Opportunity to contribute to business growth and work with top-tier clients.
The predicted salary is between 43200 - 72000 £ per year.
Media Planning Director Here’s what we need: Working as Media Planning Director you will be responsible for developing media strategy – understanding business objectives, identifying priority audiences, understanding media behaviour, mapping out customer journey and role of channels etc. Work remotely, or in our London and Brighton offices. In this role you will: Work with some of our largest clients, building an understanding of their business’ objectives, market and audience to set the strategic direction for their approach to media. Working in close collaboration with our client leadership, media delivery, creative and analytics teams, you will lead the development of integrated media and comms plans across a diverse client portfolio. Reporting into the Head of Media Planning, this role provides the opportunity to contribute to the continued growth and development of our strategy & planning department. Key Responsibilities Responsible for developing media strategy – understanding business objectives, identifying priority audiences, understanding media behaviour, mapping out the customer journey and role of channels. Creation of cross-channel media plans, aligned to a clear objectives and measurement framework. Collaborating with our creative team to ensure that campaign concepts and executions align with planned media activations. Ensuring media strategies and plans are aligned to your clients’ business priorities. Presenting to senior client stakeholders. Supporting the client leadership team in maintaining a strong working relationship with our clients. Breaking new ground with ideas and innovations to meet our clients’ challenges and elevate RocketMill’s service offering. Contribute to business development and marketing efforts. Skill Requirements Experience in planning cross-channel media campaigns Strong knowledge of multiple media channels e.g., search, social, display Strong knowledge of analytics and measurement technologies and their relative suitability for different client requirements Excellent communication and presentation skills Rigorous approach to market and audience research Numerate , comfortable working with data to forecast performance across channel Experience working with creative teams Desirable Skills Hands-on channel experience in an activation role Experience with non-paid channels Experience working with non-digital channels #J-18808-Ljbffr
Media Planning Director employer: RocketMill
Contact Detail:
RocketMill Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Planning Director
✨Tip Number 1
Familiarize yourself with the latest trends in media planning and analytics. Understanding the current landscape will help you speak confidently about strategies and innovations during interviews.
✨Tip Number 2
Network with professionals in the media planning field. Attend industry events or webinars to connect with potential colleagues and learn more about the challenges they face, which can give you an edge in discussions.
✨Tip Number 3
Prepare to discuss specific examples of successful media campaigns you've worked on. Highlight your role in developing strategies and how you collaborated with creative teams to achieve client objectives.
✨Tip Number 4
Research RocketMill's client portfolio and recent projects. Being knowledgeable about their work will allow you to tailor your conversation and demonstrate your genuine interest in contributing to their success.
We think you need these skills to ace Media Planning Director
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Media Planning Director. Familiarize yourself with media strategy development, audience identification, and the customer journey.
Tailor Your CV: Highlight your experience in planning cross-channel media campaigns and your knowledge of various media channels. Be specific about your achievements and how they align with the key responsibilities outlined in the job description.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the company's objectives and how your skills can help achieve them. Mention your experience collaborating with creative teams and your approach to developing integrated media plans.
Showcase Your Communication Skills: Since excellent communication and presentation skills are crucial for this role, ensure that your application reflects your ability to convey ideas clearly and effectively. Use concise language and structure your documents well.
How to prepare for a job interview at RocketMill
✨Understand the Business Objectives
Before the interview, make sure you have a solid grasp of the business objectives of the company. Be prepared to discuss how your media strategies can align with their goals and contribute to their success.
✨Showcase Your Cross-Channel Experience
Highlight your experience in planning cross-channel media campaigns. Be ready to provide specific examples of how you've successfully integrated different media channels to achieve client objectives.
✨Demonstrate Analytical Skills
Since the role requires a strong knowledge of analytics and measurement technologies, come prepared to discuss how you've used data to forecast performance and make informed decisions in past campaigns.
✨Prepare for Client Presentations
As you'll be presenting to senior client stakeholders, practice your presentation skills. Think about how you can clearly communicate your ideas and strategies, and be ready to answer any questions they might have.