At a Glance
- Tasks: Lead innovative marketing strategies for SaaS clients and manage a creative team.
- Company: Fast-growing marketing agency with a passion for modern demand generation.
- Benefits: Competitive salary, hybrid work, free drinks, quarterly bonuses, and fun team events.
- Why this job: Join a dynamic team and make a real impact in the SaaS marketing world.
- Qualifications: 3+ years in marketing, SaaS experience, and strong project management skills.
- Other info: Exciting career growth opportunities in a vibrant office environment.
The predicted salary is between 60000 - 65000 £ per year.
Salary: £60,000 - £65,000 + bonuses (Avg £5,000 - £10,000)
About Us: We’re a fast-growing marketing agency offering outsourced marketing services for small/medium SaaS companies. Our services include SaaS marketing strategy, content, ads, lead magnets, and website conversion updates. We’re a small business of 40 employees, split between London and Europe. We’re an ambitious team passionate about modern, creative demand generation marketing campaigns.
The Role: We’re looking for a marketer with expertise in creating comprehensive strategies, including content and ads, for companies in the SaaS industry.
You will be responsible for developing and overseeing the marketing strategy for multiple SaaS clients. This includes:
- Taking on SaaS clients who are typically struggling with lead gen and/or GTM. You must have the experience and ability to develop a multi-layered marketing strategy to facilitate their growth.
- Market research and competitor analysis
- Identifying the ideal customer profile
- Targeting and audience segmentation
- Deciding on content pillars
- Mapping out a multi-layered retargeting ads funnel via Google Ads, LinkedIn Ads and Meta Ads
- Writing ad copy and ad creative briefs that result in high-converting LinkedIn ads
- Managing your team of: Marketing Exec, Ads manager, Designer, Developer, Content expert
- Creative ideas for lead magnet campaigns / Website optimisations and landing page briefs
- Regular internal and client meetings / Reporting to the Director of Marketing
To implement your strategy, there will be a mixture of hands-on work and managing your team of in-house and external resources, such as content creators, designers and developers.
Key skills/experience:
- Experience working for a SaaS/Tech client or agency
- At least 3 years experience working in marketing
- Experience managing LinkedIn ad campaigns
- Proven successful content marketing campaign experience
- A creative and strategic mind / Excellent communication skills
- Excellent project management skills / Data attribution knowledge
- Analytical and multitasking skills
Added benefits:
- Hybrid work / Stunning WeWork London office location
- Free tea, coffee and beer at the office / Quarterly bonuses based on client success
- Quarterly staff parties / Monthly team quiz with cash prizes
- Career growth opportunities, as we are on a mission to scale
Location: The role is hybrid, with 2 days in the London, Waterloo office (WeWork) and 3 days working from home.
Senior Marketing Manager ( Hybrid) employer: Rocket SaaS
Contact Detail:
Rocket SaaS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager ( Hybrid)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the SaaS and marketing space. Attend industry events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns, especially those related to SaaS. Use case studies to demonstrate how you’ve tackled lead generation challenges and achieved results. This will make you stand out when we’re looking for someone with your expertise.
✨Tip Number 3
Prepare for interviews by researching our agency and understanding our clients. Familiarise yourself with our services and think about how you can contribute to our growth. Bring fresh ideas to the table during your interview – we love creativity!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in joining our team. Don’t forget to follow up after applying; a little persistence goes a long way!
We think you need these skills to ace Senior Marketing Manager ( Hybrid)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Manager. Highlight your experience with SaaS clients and any successful campaigns you've led. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for marketing and how your skills align with our mission. Don’t forget to mention why you’re excited about working with us at StudySmarter.
Showcase Your Achievements: When detailing your experience, focus on specific achievements. Use numbers and examples to illustrate your success in lead generation and campaign management. We love seeing tangible results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re keen on joining our ambitious team!
How to prepare for a job interview at Rocket SaaS
✨Know Your SaaS Stuff
Make sure you brush up on your knowledge of the SaaS industry. Understand the common challenges these companies face, especially around lead generation and go-to-market strategies. Being able to discuss specific examples will show that you're not just familiar with the industry but also passionate about helping clients succeed.
✨Showcase Your Creative Strategies
Prepare to discuss your past marketing campaigns in detail. Highlight your experience with content creation, ad copy, and how you've successfully managed multi-layered marketing strategies. Bring along examples of your work or case studies that demonstrate your ability to drive results for SaaS clients.
✨Team Management Skills Matter
Since you'll be managing a team, be ready to talk about your leadership style and how you motivate your team members. Share specific instances where you've successfully led a project or campaign, and how you collaborated with different roles like designers and content creators to achieve your goals.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions that show your interest in the company and its future. Inquire about their current marketing strategies, how they measure success, or what challenges they foresee in the coming months. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you.