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For Companies At a Glance
- Tasks: Create and oversee marketing strategies for SaaS clients, driving their growth and success.
- Company: Join Rocket SaaS, a fast-growing marketing agency with a creative and ambitious team.
- Benefits: Enjoy a stunning office, free drinks, quarterly bonuses, and fun team events.
- Why this job: Make a real impact in the SaaS industry while developing your marketing expertise.
- Qualifications: 3+ years in marketing, experience with LinkedIn ads, and strong project management skills.
- Other info: Hybrid role with excellent career growth opportunities in a dynamic environment.
The predicted salary is between 36000 - 60000 £ per year.
2 days per week in London, Waterloo. 3 days WFH
About Us
Rocket SaaS is a fast-growing marketing agency offering outsourced marketing services for small/medium SaaS companies. Our services include SaaS marketing strategy, content, ads, lead magnets, and website conversion updates. We’re a small business of 40 employees, split between London and Europe. We’re an ambitious team passionate about modern, creative demand generation marketing campaigns.
The Role
We’re looking for a marketer with expertise in creating comprehensive strategies, including content and ads, for companies in the SaaS industry. You will be responsible for developing and overseeing the marketing strategy for multiple SaaS clients. This includes:
- Taking on SaaS clients who are typically struggling with lead gen and/or GTM. You must have the experience and ability to develop a multi-layered marketing strategy to facilitate their growth.
- Market research and competitor analysis
- Identifying the ideal customer profile
- Targeting and audience segmentation
- Deciding on content pillars
- Mapping out a multi-layered retargeting ads funnel via Google Ads, LinkedIn Ads and Meta Ads
- Writing ad copy and ad creative briefs that result in high-converting LinkedIn ads
- Managing your team of Marketing Exec, Ads manager, Designer, Developer
- Creative ideas for lead magnet campaigns
- Website optimisations and landing page briefs
- Regular internal and client meetings
- Reporting to the Director of Marketing
To implement your strategy, there will be a mixture of hands-on work and managing your team of in-house and external resources, such as content creators, designers and developers.
Experience
- Experience working for a SaaS/Tech client or agency
- At least 3 years of experience working in marketing
- Experience managing LinkedIn ad campaigns
- A creative and strategic mind
- Excellent project management skills
- Data attribution knowledge
- Analytical and multitasking skills
Added benefits
- Stunning WeWork London office location
- Free tea, coffee, and beer at the office
- Quarterly bonuses based on client success
- Quarterly staff parties
- Monthly team quiz with cash prizes
- Career growth opportunities, as we are on a mission to scale
Location
The role is hybrid, with 2 days in the London, Waterloo office (WeWork) and 3 days working from home.
Senior Marketing Manager employer: Rocket SaaS
Contact Detail:
Rocket SaaS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the SaaS industry and let them know you're on the hunt for a Senior Marketing Manager role. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past marketing strategies, especially those that led to successful lead generation. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Rocket SaaS and its clients. Understand their challenges and think about how your experience can help them grow. Tailoring your answers to their specific needs will make you stand out.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our ambitious team.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Show Your SaaS Savvy: Make sure to highlight your experience in the SaaS industry. We want to see how you've tackled lead generation and go-to-market strategies before, so don’t hold back on those success stories!
Tailor Your Application: Don’t just send a generic CV and cover letter. We love it when applicants customise their materials to reflect our job description. Mention specific skills like managing LinkedIn ad campaigns or project management that align with what we’re looking for.
Be Creative: Since we’re all about modern marketing, let your creativity shine through in your application. Whether it’s a unique format for your CV or an engaging cover letter, show us how you think outside the box!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Rocket SaaS
✨Know Your SaaS Stuff
Make sure you brush up on your knowledge of the SaaS industry. Understand the common challenges these companies face, especially around lead generation and go-to-market strategies. Being able to discuss specific examples of how you've helped similar clients will show that you're the right fit for the role.
✨Show Off Your Creative Side
Prepare to share some of your best marketing campaigns or strategies you've developed in the past. Think about how you can present your creative ideas for lead magnets and retargeting ads. This is your chance to demonstrate your innovative thinking and how it can benefit Rocket SaaS.
✨Get Familiar with Their Clients
Research Rocket SaaS's current clients and their marketing strategies. Understanding their target audience and market positioning will help you tailor your responses during the interview. It shows that you're proactive and genuinely interested in the company’s success.
✨Prepare for Team Management Questions
Since you'll be managing a team, be ready to discuss your project management skills and how you handle team dynamics. Think of examples where you've successfully led a team to achieve marketing goals, and be prepared to talk about how you motivate and support your colleagues.