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For Companies At a Glance
- Tasks: Lead innovative marketing strategies for SaaS clients and manage a creative team.
- Company: Fast-growing marketing agency with a passion for modern demand generation.
- Benefits: Competitive salary, hybrid work, free drinks, quarterly bonuses, and fun team events.
- Why this job: Join a dynamic team and make a real impact in the SaaS marketing world.
- Qualifications: 3+ years in marketing, SaaS experience, and strong project management skills.
- Other info: Exciting career growth opportunities in a vibrant office environment.
The predicted salary is between 60000 - 65000 £ per year.
Salary: £60,000 - £65,000 + bonuses (Avg £5,000 - £10,000)
About Us
We’re a fast-growing marketing agency offering outsourced marketing services for small/medium SaaS companies. Our services include SaaS marketing strategy, content, ads, lead magnets, and website conversion updates. We’re a small business of 40 employees, split between London and Europe. We’re an ambitious team passionate about modern, creative demand generation marketing campaigns.
The Role
We’re looking for a marketer with expertise in creating comprehensive strategies, including content and ads, for companies in the SaaS industry. You will be responsible for developing and overseeing the marketing strategy for multiple SaaS clients. This includes:
- Taking on SaaS clients who are typically struggling with lead gen and/or GTM. You must have the experience and ability to develop a multi-layered marketing strategy to facilitate their growth.
- Market research and competitor analysis
- Identifying the ideal customer profile
- Targeting and audience segmentation
- Deciding on content pillars
- Mapping out a multi-layered retargeting ads funnel via Google Ads, LinkedIn Ads and Meta Ads
- Writing ad copy and ad creative briefs that result in high-converting LinkedIn ads
- Managing your team of: Marketing Exec, Ads manager, Designer, Developer, Content expert
- Creative ideas for lead magnet campaigns / Website optimisations and landing page briefs
- Regular internal and client meetings / Reporting to the Director of Marketing
To implement your strategy, there will be a mixture of hands-on work and managing your team of in-house and external resources, such as content creators, designers and developers.
Key skills/experience:
- Experience working for a SaaS/Tech client or agency
- At least 3 years experience working in marketing
- Experience managing LinkedIn ad campaigns
- Proven successful content marketing campaign experience
- A creative and strategic mind / Excellent communication skills
- Excellent project management skills / Data attribution knowledge
- Analytical and multitasking skills
Added benefits:
- Hybrid work / Stunning WeWork London office location
- Free tea, coffee and beer at the office / Quarterly bonuses based on client success
- Quarterly staff parties / Monthly team quiz with cash prizes
- Career growth opportunities, as we are on a mission to scale
Location
The role is hybrid, with 2 days in the London, Waterloo office (WeWork) and 3 days working from home. Remote working/work at home options are available for this role.
Senior Marketing Manager ( Hybrid) in London employer: Rocket SaaS
Contact Detail:
Rocket SaaS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager ( Hybrid) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the SaaS industry and let them know you're on the hunt for a Senior Marketing Manager role. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your successful marketing campaigns, especially those related to SaaS. This will give potential employers a taste of what you can bring to the table and set you apart from the competition.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their pain points and think about how you can help them grow. This will not only impress your interviewers but also show that you're genuinely interested in the role.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're keen on joining our ambitious team at the forefront of creative demand generation marketing.
We think you need these skills to ace Senior Marketing Manager ( Hybrid) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your experience with SaaS clients and any successful marketing strategies you've implemented. We want to see how you can bring value to our team!
Showcase Your Creativity: Since we're all about modern, creative demand generation, don’t shy away from showcasing your creative ideas in your application. Whether it’s a unique campaign you’ve run or innovative content strategies, let us see your flair!
Be Clear and Concise: When writing your application, clarity is key! Use straightforward language and get straight to the point. We appreciate well-structured applications that make it easy for us to see your skills and experience.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for the role. Plus, it shows you’re keen on joining our ambitious team!
How to prepare for a job interview at Rocket SaaS
✨Know Your SaaS Stuff
Make sure you brush up on your knowledge of the SaaS industry. Understand the common challenges these companies face, especially around lead generation and go-to-market strategies. Being able to discuss specific examples will show that you’re not just familiar with the terms but can actually apply them.
✨Showcase Your Creative Strategies
Prepare to discuss your past marketing campaigns in detail. Highlight how you developed multi-layered strategies, particularly for lead magnets and retargeting ads. Bring along any metrics or results that demonstrate your success, as numbers speak volumes!
✨Team Management Experience is Key
Since this role involves managing a team, be ready to talk about your leadership style. Share examples of how you've successfully led a team of marketers, designers, or content creators. Discuss how you handle project management and ensure everyone is aligned with the marketing goals.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions! Inquire about their current clients, the biggest challenges they face, or how they measure success. This shows your genuine interest in the role and helps you gauge if the company is the right fit for you.
