At a Glance
- Tasks: Lead marketing strategies for athlete and consulting clients, driving brand awareness and engagement.
- Company: Join Roc Nation, a leading name in sports and entertainment marketing.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and collaboration.
- Other info: Full-time, in-office role based in London; must have UK work visa.
- Why this job: Be at the forefront of sports marketing, shaping impactful campaigns in a vibrant culture.
- Qualifications: 3-5 years in sports marketing, strong video editing skills, and a passion for professional sports.
The predicted salary is between 36000 - 60000 £ per year.
Job SummaryTitle: Lead Marketing Strategist
Location: London, UK (In-office 5 days per week)
Working Hours: Full Time
Contract Type: Permanent
The RoleRoc Nation Sports International (RNSI) is seeking a Lead Marketing Strategist to support the development of marketing strategy, campaigns and consulting proposals across our global athlete, brand and federation clients. Working directly with the Chief Marketing Officer, this role sits at the centre of RNSI’s strategic output, shaping how athletes, teams, leagues and global sporting events connect with culture, media and audiences around the world. The successful candidate will be responsible for developing strategic thinking, building client-facing decks, crafting campaign concepts and helping translate cultural insight into compelling marketing ideas. This is a mid-weight strategy role suited to someone with approximately 3-5 years of experience in marketing strategy, creative strategy, consulting or agency planning, who is comfortable both shaping big-picture ideas and building the materials that bring those ideas to life.
Key Responsibilities
Support the development of marketing strategies for athletes, teams, leagues and consulting clients
Create client-facing strategy decks, proposals and presentations
Develop campaign concepts and marketing ideas rooted in culture, sport and entertainment
Translate briefs and business objectives into clear strategic narratives
Contribute to new business pitches and consulting proposalsWork closely with internal teams across content, partnerships, PR and production to ensure strategic alignment
Help identify cultural moments, partnerships and storytelling opportunities that elevate athlete and brand positioning
Assist in shaping long-term brand platforms, campaigns and storytelling strategies
Present ideas internally and contribute to client-facing presentations when required
Support the CMO and senior leadership in the development of strategic frameworks and marketing plans
Qualifications
Approximately 3-5 years experience in marketing strategy, brand strategy, agency planning or consulting
Strong ability to build compelling decks and strategic presentations
Experience translating ideas into structured marketing strategies
Excellent written and verbal communication skills
Ability to synthesise culture, sport, entertainment and media trends into actionable insights
Comfortable working in a fast-paced agency environment across multiple projects
Strong collaboration skills and ability to work cross-functionally
Previous experience in sports, entertainment, culture or lifestyle marketing is strongly preferredHighly organised with strong attention to detail
Ideal Candidate Profile
Strategic thinker who understands the intersection of sport, culture and entertainment
Confident building clear, persuasive narrative decks
Curious about emerging trends in media, fandom and global sport
Comfortable working closely with senior leadership and clients
Able to turn big cultural ideas into practical marketing strategies
Note – Roc Nation benefits and policies differ from Live Nation.Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.
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Lead Marketing Strategist employer: Roc Nation
Contact Detail:
Roc Nation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Marketing Strategist
✨Tip Number 1
Familiarise yourself with Roc Nation's brand and its athletes. Understanding their marketing style and the types of campaigns they run will help you tailor your approach and demonstrate your knowledge during discussions.
✨Tip Number 2
Network within the sports and entertainment industry. Attend relevant events or engage with professionals on platforms like LinkedIn to build connections that could provide insights or referrals for the role.
✨Tip Number 3
Prepare to discuss specific video projects you've worked on, especially those involving editing and post-production. Be ready to showcase your portfolio and explain how your contributions led to successful outcomes.
✨Tip Number 4
Stay updated on trends in sports marketing and digital content creation. Being knowledgeable about current strategies and tools will position you as a forward-thinking candidate who can bring fresh ideas to the team.
We think you need these skills to ace Lead Marketing Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing strategy, particularly in sports and entertainment. Emphasise your skills in video projects, editing, and post-production, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports and entertainment marketing. Discuss specific campaigns you've worked on and how they relate to the responsibilities of the Lead Marketing Strategist position at Roc Nation.
Showcase Your Creative Skills: Include examples of your work, such as links to videos or campaigns you've developed. This will demonstrate your ability to translate creative ideas into impactful content, which is essential for this role.
Highlight Communication Abilities: Since the role involves leading discussions with clients and internal teams, emphasise your communication skills. Provide examples of how you've successfully collaborated with others to achieve marketing goals.
How to prepare for a job interview at Roc Nation
✨Showcase Your Experience
Make sure to highlight your relevant experience in sports and entertainment marketing. Prepare specific examples of past projects where you successfully developed strategies that drove brand awareness and audience engagement.
✨Demonstrate Your Creative Skills
Since the role involves crafting strategy decks and video content, be ready to discuss your proficiency with Adobe Creative Suite and Premiere Pro. Bring along a portfolio or examples of your work to showcase your editing and post-production skills.
✨Understand the Company Culture
Research Roc Nation's values and recent projects. Understanding their approach to marketing and how they engage with clients will help you align your answers with their expectations during the interview.
✨Prepare for Collaborative Discussions
As you'll be working closely with internal teams and clients, practice articulating your ideas clearly and confidently. Be prepared to lead discussions and demonstrate your ability to translate creative ideas into actionable strategies.