Head of Social & Digital (Sports International)
Head of Social & Digital (Sports International)

Head of Social & Digital (Sports International)

Full-Time 60000 - 80000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead social media strategy for top sports talents and engage fans across platforms.
  • Company: Join Roc Nation Sports International, a leader in the sports industry.
  • Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
  • Why this job: Make an impact in the sports world while working with high-profile talent.
  • Qualifications: 5+ years in sports digital or social media, strong knowledge of football and rugby.
  • Other info: Collaborative culture with a focus on innovation and creativity.

The predicted salary is between 60000 - 80000 £ per year.

Roc Nation Sports International is looking for someone with a strong knowledge of the international sports landscape - with a particular interest in professional football and rugby. The ideal candidate will be a daily point of contact for our clients and internal stakeholders. They will need an ‘entrepreneurial-like’ desire to help drive forward the business’s key goals and objectives. This role will report directly to the Chief Marketing Officer of RNSI and lead on overarching client strategy, internal digital strategy and execution of organic and commercial obligations.

Key Responsibilities

  • Adopt talent tone to manage social platforms (Instagram, TikTok, Snapchat, etc.) with particular emphasis on growth through effective fan engagement, personality and strategic narrative.
  • Real-time coverage of clients' events and matches, working around the sporting calendar to post in real-time to RNSI and client-owned social media channels.
  • Delivering Results for RNSI’s Consulting Partners: Working closely with sports clubs and organisations to achieve their objectives through the development of social media and digital led strategies.
  • Take the lead on achieving all strategic objectives for talents' channels.
  • Work with the in-house content team to develop ideas that engage and support positive growth of talent social media profile, in line with brand strategy.
  • Demonstrate social media successes via talent channel management to support further agency recruitment, in the way of case studies.
  • Manage monthly reporting for client reference, outlining analytics and successes, working closely with the Digital team on suggestions for areas of growth.
  • Manage posting of brand assets when it relates to talent commercial commitments, demonstrating professional service.
  • Manage external talent Community Managers on asset posting when it relates to commercial partnerships secured by RNSI.
  • Develop and manage a strategic calendar that outlines talents' key moments of activity for social media amplification, working closely with the creative team on producing relevant assets.
  • Research and monitor activity of competitors and engage in industry conversation to identify best practices.
  • Identify and develop relationships with key partners to unlock opportunities and additional support for RNSI and our clients.
  • Lead on social media strategic approach to agency philanthropic projects, guaranteeing RN creative teams have all required assets.

The Ideal Candidate Will Have

  • Minimum of 5+ years experience in a sports digital or social media role.
  • Strong knowledge of professional football and rugby.
  • In-depth understanding of social media platforms, content creation, industry trends and new technologies.
  • Knowledge and experience with Adobe Creative Suite.
  • Great problem-solving skills and a ‘can do’ approach.
  • Demonstrable success in growing social media channels.
  • Strong copywriting skills.
  • Excellent communication skills, in-person and digitally.
  • Strong experience in working with high-profile talent.
  • Exceptional stakeholder management skills.

Head of Social & Digital (Sports International) employer: Roc Nation

Roc Nation Sports International is an exceptional employer, offering a dynamic work environment in the heart of London where creativity and innovation thrive. With a strong focus on employee growth, we provide opportunities for professional development and collaboration with high-profile talent in the sports industry. Our culture promotes a passion for sports and digital engagement, ensuring that every team member plays a vital role in driving our clients' success while enjoying a supportive and entrepreneurial atmosphere.
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Contact Detail:

Roc Nation Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Social & Digital (Sports International)

✨Network Like a Pro

Get out there and connect with people in the sports industry! Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!

✨Show Off Your Skills

Create a portfolio showcasing your best social media campaigns and digital strategies. Use real examples of how you've engaged fans and driven growth. We want to see your creativity and results in action!

✨Stay Ahead of Trends

Keep an eye on the latest trends in sports and social media. Follow industry leaders and engage with their content. This will not only help you stay informed but also give you great talking points during interviews!

✨Apply Through Our Website

Don’t forget to apply through our website for the Head of Social & Digital role! It’s the best way to ensure your application gets seen by the right people. We’re excited to see what you can bring to the table!

We think you need these skills to ace Head of Social & Digital (Sports International)

Knowledge of International Sports Landscape
Social Media Management
Fan Engagement Strategies
Content Creation
Analytical Skills
Adobe Creative Suite
Problem-Solving Skills
Copywriting Skills
Communication Skills
Stakeholder Management
Digital Strategy Development
Real-Time Event Coverage
Industry Trend Analysis
Relationship Building

Some tips for your application 🫡

Show Your Passion for Sports: When you're writing your application, let your love for sports shine through! Mention specific experiences or projects that highlight your knowledge of football and rugby. We want to see that you’re not just applying for a job, but that you genuinely care about the industry.

Tailor Your Application: Make sure to customise your CV and cover letter to reflect the key responsibilities and skills mentioned in the job description. Use the same language and terminology we use at Roc Nation Sports International. This shows us that you understand what we're looking for and how you fit into our vision.

Highlight Your Digital Savvy: Since this role is all about social media and digital strategy, don’t forget to showcase your experience with various platforms. Share examples of successful campaigns you've led or contributed to, and how you engaged fans effectively. We love seeing creativity and results!

Keep It Professional Yet Personal: While we appreciate professionalism, we also want to get a sense of who you are. Don’t hesitate to inject a bit of your personality into your application. Let us know what makes you unique and how you can bring that flair to our team. And remember, apply through our website for the best chance!

How to prepare for a job interview at Roc Nation

✨Know Your Sports Inside Out

Make sure you brush up on the latest trends in professional football and rugby. Being able to discuss recent matches, player performances, and industry news will show your passion and knowledge, which is crucial for this role.

✨Showcase Your Social Media Savvy

Prepare examples of successful social media campaigns you've led or contributed to. Be ready to discuss how you engaged fans and grew channels, as well as any innovative strategies you implemented that align with the job's requirements.

✨Demonstrate Your Entrepreneurial Spirit

Think about ways you can drive the business forward. Come prepared with ideas on how to enhance client strategies or improve digital engagement. This will highlight your proactive mindset and alignment with the company’s goals.

✨Engage with Stakeholders

Be ready to talk about your experience managing relationships with clients and internal teams. Highlight your communication skills and provide examples of how you've successfully collaborated with various stakeholders to achieve common objectives.

Head of Social & Digital (Sports International)
Roc Nation

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