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- Tasks: Lead sales teams and manage key relationships with national merchants and buying groups.
- Company: Well-known manufacturer of heavyside building products with a strong market presence.
- Benefits: Negotiable salary, company vehicle, performance bonuses, private medical, and generous holiday allowance.
- Why this job: Drive revenue growth and shape strategic partnerships in a dynamic industry.
- Qualifications: Extensive experience in sales management and strong relationship-building skills required.
- Other info: Remote leadership role with opportunities for professional development and career advancement.
The predicted salary is between 43200 - 72000 £ per year.
We are working with a well-known manufacturer of heavyside building products, in their search for an experienced and commercially driven Sales Director to join the team. The primary focus of the role is to lead the merchant sales and national account teams as well as managing relationships with national merchants and independent buying groups.
This is a national, senior, strategic role responsible for driving revenue growth, margin performance, and long-term partnerships across a high-value customer portfolio. The successful candidate will operate at board and senior stakeholder level, shaping trading agreements, developing account strategies, and delivering sustainable market share growth.
Key Responsibilities- Own and develop strategic relationships with national merchants and buying groups at senior executive level.
- Manage, coach and develop the sales team, which includes 5 external sales reps and 4 in the national/major accounts team.
- Lead the negotiation and management of customer trading agreements, rebates, and commercial frameworks.
- Deliver volume, revenue, and margin growth in line with agreed budgets and targets.
- Create and execute account plans that maximise long-term value and market penetration.
- Identify and develop new business opportunities across existing and new customer groups.
- Drive brand growth and product adoption within the merchant channel.
- Lead, coach, and mentor a senior account management resource.
- Act as the senior commercial interface between customers and internal teams (sales, marketing, customer service, technical, and operations).
- Provide regular performance reporting, market analysis, and commercial insight.
- This role is suited to a senior commercial leader with deep sector experience and a strong track record in national account management.
- Extensive experience within building products, construction materials, or a closely related sector.
- Proven success managing sales with national merchants and/or buying groups.
- Strong background in negotiating complex commercial and trading agreements.
- Demonstrable experience delivering revenue, margin, and market share growth.
- Exceptional relationship management skills at senior stakeholder level.
- Highly developed commercial, strategic, and analytical capability.
- Experience leading and developing senior sales professionals.
- Strong presentation, communication, and influencing skills.
- Comfortable operating autonomously in a remote, senior leadership role.
- Negotiable base salary.
- Company Vehicle or Car Allowance.
- Performance based bonus scheme.
- Private Medical.
- 25 days holidays (plus bank holidays) increasing with service.
- Pension scheme with 11% employer contributions.
If you would like to discuss the role in more detail, before applying, please contact Anthony Aberdeen at a.aberdeen@robinsonwest.com.
Sales Director in Cardiff employer: Robinson West
Contact Detail:
Robinson West Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director in Cardiff
✨Network Like a Pro
Get out there and connect with industry professionals! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to people in your network. We all know that sometimes it’s not just what you know, but who you know that can land you that Sales Director role.
✨Showcase Your Achievements
When you get the chance to chat with potential employers, make sure to highlight your past successes. Talk about how you’ve driven revenue growth or managed key accounts effectively. We want to see those numbers and stories that prove you’re the right fit for leading merchant sales!
✨Prepare for Interviews
Do your homework before any interview! Research the company, understand their products, and think about how you can contribute to their goals. We suggest preparing some insightful questions to ask them too – it shows you’re genuinely interested and engaged.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we often have exclusive roles listed there that you won’t find anywhere else. Let’s get you that Sales Director position!
We think you need these skills to ace Sales Director in Cardiff
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Sales Director. Highlight your experience in managing national accounts and building relationships with merchants. We want to see how your background aligns with the key responsibilities outlined in the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've driven revenue growth and managed complex trading agreements in the past. Keep it engaging and relevant!
Showcase Your Leadership Skills: As a Sales Director, you'll be leading teams and managing relationships at a senior level. Make sure to highlight your experience in coaching and developing sales professionals. We want to know how you've successfully led teams to achieve their targets.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Robinson West
✨Know Your Numbers
As a Sales Director, you'll need to demonstrate your ability to drive revenue and margin growth. Brush up on your past performance metrics and be ready to discuss specific figures that showcase your success in managing sales with national merchants and buying groups.
✨Master the Art of Negotiation
Since negotiating complex commercial agreements is key in this role, prepare examples of successful negotiations you've led. Think about the strategies you used and how you navigated challenges to achieve favourable outcomes.
✨Showcase Your Leadership Style
You'll be managing and developing a sales team, so be prepared to talk about your leadership approach. Share specific instances where you've coached or mentored team members to success, highlighting your ability to inspire and motivate.
✨Build Relationships Before the Interview
Given the importance of relationship management at senior stakeholder levels, try to connect with current or former employees of the company before your interview. This can give you valuable insights into the company culture and help you tailor your responses to align with their values.
