At a Glance
- Tasks: Lead and shape a new division in B2B technology marketing.
- Company: Dynamic B2B tech marketing organisation with growth potential.
- Benefits: Competitive salary, autonomy, and opportunity for significant impact.
- Other info: Ideal for ambitious leaders seeking strategic influence and commercial ownership.
- Why this job: Join a leadership role to drive growth and develop high-performing teams.
- Qualifications: Proven success in B2B marketing and strong project management skills.
The predicted salary is between 51750 - 63250 £ per year.
Senior Leadership Opportunity | B2B Technology Marketing
Why Join This Opportunity?
- Lead and shape a newly established division within a growing, successful B2B technology marketing organisation.
- Combine hands-on marketing leadership with genuine commercial ownership and strategic influence.
- Work directly with executive leadership and play a key role in the company's next phase of growth.
- Take ownership of major enterprise and technology vendor accounts while developing high-performing teams.
- Enjoy the autonomy, visibility and opportunity to make a measurable impact on business performance.
The Role
We are seeking an experienced and commercially minded marketing leader to head a specialist Direct division focused on enterprise and technology vendor clients. This is a hands-on leadership role for someone who excels at delivering outstanding marketing campaigns while also taking ownership of commercial performance, client relationships and team development. You'll be instrumental in driving growth, improving profitability and building a scalable, high-performing division.
Key Responsibilities
- Lead the planning, execution and delivery of high-quality B2B marketing campaigns across a diverse client portfolio.
- Act as the senior marketing lead for the division, providing strategic direction and hands-on support when required.
- Take ownership of divisional revenue, profitability, budgets and overall commercial performance.
- Build, manage and grow senior client relationships, acting as the escalation point for key accounts.
- Lead, mentor and develop a team of Account Managers to ensure exceptional client service and campaign delivery.
- Drive account growth, retention and profitability across the division.
- Contribute to new business development activities and support overall business growth objectives.
- Collaborate with internal teams to optimise resources, delivery capability and operational efficiency.
- Provide regular reporting and performance updates to the senior leadership team.
What We're Looking For
Essential Experience
- Proven success delivering B2B marketing campaigns within a technology, SaaS or agency environment.
- Strong marketing project management expertise with the ability to manage multiple priorities simultaneously.
- Experience leading client accounts and building trusted senior stakeholder relationships.
- Demonstrable commercial acumen, including responsibility for budgets, profitability or P&L performance.
- Previous people management experience, including coaching and developing high-performing teams.
- Strong communication, presentation and relationship management skills.
- Ability to operate confidently at senior leadership level and influence both internal and external stakeholders.
Desirable Experience
- Experience leading a business unit, department or division.
- Previous responsibility for revenue growth and margin improvement initiatives.
- Background working with enterprise technology clients or direct-to-market vendor programmes.
- Involvement in business development, account expansion or client acquisition activities.
Call to Action
If you're an ambitious marketing leader looking for an opportunity to combine strategic influence, commercial ownership and hands-on campaign excellence, we'd love to hear from you. Apply today for a confidential discussion and discover how this opportunity could be the next step in your career. A competitive package is available for the successful candidate.
Marketing Director in Kingston upon Thames employer: Robertson Sumner
Robertson Sumner is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the fast-paced technology sector. With opportunities for professional growth and a strong emphasis on leadership development, employees benefit from a hybrid work model, competitive bonuses, and comprehensive benefits, making it an ideal place for those looking to make a meaningful impact in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director in Kingston upon Thames
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Robertson Sumner and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Robertson Sumner are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Robertson Sumner on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Robertson Sumner. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Director in Kingston upon Thames
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Robertson Sumner. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Robertson Sumner:Show us that you’ve done your homework! In your application, briefly mention what you admire about Robertson Sumner’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Robertson Sumner
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Robertson Sumner will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Robertson Sumner, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
