At a Glance
- Tasks: Own and deliver exciting digital campaigns for B2B tech and fintech clients.
- Company: Dynamic agency with a focus on quality execution and accountability.
- Benefits: Competitive salary, hybrid working model, and a supportive team environment.
- Other info: Join a growing agency with excellent career development opportunities.
- Why this job: Be hands-on in campaign building and make a real impact in a fast-paced setting.
- Qualifications: 5+ years in B2B marketing, strong knowledge of automation platforms, and copywriting skills.
The predicted salary is between 45000 - 55000 £ per year.
About the job
Digital Campaign Manager for B2B Tech & Fintech | Agency‑Side Campaign Delivery; West Wycombe (Hybrid)
Why Join This Opportunity?
- Own end‑to‑end digital campaign delivery across multiple B2B tech and fintech clients
- Work in a hands‑on role—you’ll be building campaigns, not just briefing them
- Deliver structured go‑to‑market and partner campaigns that directly drive pipeline
- Gain exposure to modern marketing stacks including automation, paid media, webinars and GTM frameworks
- Join a growing agency environment where execution quality, pace and accountability are genuinely valued
The Role
This is a delivery‑focused Digital Campaign Manager role for someone who enjoys being hands‑on in platforms and owning campaigns from build through to optimisation. You’ll execute multi‑channel B2B campaigns across vendor and partner programmes, working closely with strategy, content, development and client services teams to turn GTM ideas into high‑performing digital journeys. You’ll manage multiple client campaigns at once, while also supporting internal marketing initiatives—ideal for someone who thrives in a fast‑moving agency environment.
Key Responsibilities
- Build and deliver end‑to‑end digital campaigns across multiple client accounts
- Translate B2B go‑to‑market strategies into structured, measurable campaign journeys
- Execute vendor and partner campaigns from setup through to reporting
- Webinar campaigns (registration journeys, integrations, reminders and follow‑up)
- Roundtable and event campaigns (invites, attendee journeys, post‑event nurture)
- Create and optimise emails, landing pages, lead capture journeys and automated nurture flows
- Write and shape campaign copy across emails, landing pages and paid ads
- Plan, build and optimise paid media campaigns, particularly via LinkedIn Campaign Manager
- Execute across channels including email, marketing automation, PPC, SEO and GEO
- Build campaigns within platforms such as HubSpot, GoHighLevel, Eloqua, Marketo or similar
- Track performance, analyse results and continuously optimise campaign outcomes
- Manage multiple timelines and work closely with client services to deliver on deadlines
- Support execution of internal marketing campaigns alongside client delivery
What We’re Looking For
- 5+ years’ experience in a highly hands‑on marketing role within a B2B Tech, IT or Fintech vendor
- Strong working knowledge of marketing automation platforms (HubSpot, GoHighLevel, Eloqua, Marketo or similar)
- Hands‑on experience running paid campaigns, particularly LinkedIn Campaign Manager
- Experience building and running webinar campaigns end‑to‑end
- Strong understanding of lead generation, conversion journeys and B2B performance metrics
- Confident copywriting skills across emails, landing pages and ad creative
- Ability to quickly understand new products, industries and technology
Behavioural Fit
- Comfortable managing multiple priorities in a fast‑paced environment
- Strong organisational and time‑management skills
- Proactive, solutions‑led and commercially aware
- Clear communicator who works well independently and as part of a team
Salary & Package
Competitive benefits package
Hybrid working model based from West Wycombe
Digital Campaign Manager in Gerrards Cross employer: Robertson Sumner
Robertson Sumner is an exceptional employer that fosters a dynamic work culture where innovation and collaboration thrive. With a strong focus on employee growth, we offer tailored development opportunities and a supportive environment that encourages you to make a meaningful impact in the Managed Services sector. Located in a vibrant area, our team enjoys not only competitive benefits but also the chance to work alongside industry experts, making every day rewarding and engaging.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Campaign Manager in Gerrards Cross
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Robertson Sumner and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Robertson Sumner are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Robertson Sumner on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Robertson Sumner. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Campaign Manager in Gerrards Cross
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Robertson Sumner. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Robertson Sumner:Show us that you’ve done your homework! In your application, briefly mention what you admire about Robertson Sumner’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Robertson Sumner
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Robertson Sumner will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Robertson Sumner, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
