At a Glance
- Tasks: Manage and optimise PPC campaigns for healthcare clients, driving impactful results.
- Company: Purpose-driven digital marketing agency focused on healthcare growth.
- Benefits: Up to £40,000 salary, fully remote work, and a supportive team culture.
- Why this job: Make a real difference in healthcare while developing your marketing skills.
- Qualifications: 2+ years of PPC experience and strong analytical skills required.
- Other info: Join a growing company with opportunities for professional development.
The predicted salary is between 24000 - 40000 £ per year.
This is a unique opportunity to join a purpose-driven digital marketing agency that specialises in helping healthcare professionals and clinics grow their practices through expert online strategies. Here’s why performance marketers thrive here:
- Make a Difference – Your work directly supports doctors and healthcare providers in improving patient outreach and care.
- Remote Flexibility – Enjoy the freedom of a fully remote role while working with a collaborative and motivated team.
- High-Impact Campaigns – Own paid search strategy and execution for clients in a niche, results-oriented sector.
- Supportive Team Culture – Work in a values-led agency that prioritises people, performance, and professional development.
- Growth-Focused Environment – Be part of an expanding company with real opportunities to shape processes and grow your skillset.
Key Role Responsibilities
- Manage and optimise Google Ads and Bing Ads campaigns across multiple client accounts.
- Conduct keyword research, competitor analysis, and ad copywriting tailored to medical and healthcare audiences.
- Monitor campaign performance and provide clear reporting on ROI, conversions, and CPA metrics.
- Test and iterate on bidding strategies, targeting, and landing page performance.
- Collaborate with content, design, and client services teams to ensure cohesive campaign messaging and landing experiences.
- Keep up to date with PPC best practices, algorithm updates, and relevant ad platform changes.
Key Attributes Required
- 2+ years' hands-on experience managing PPC campaigns, ideally in an agency setting.
- Proven ability to optimise for conversions, ROAS, and CPL within Google Ads and Bing Ads.
- Strong analytical skills with experience using Google Analytics, Tag Manager, and conversion tracking.
- Familiarity with the nuances of healthcare, medical, or regulated sector advertising (desirable but not essential).
- Comfortable working independently and remotely, with excellent communication and time management skills.
- Google Ads certification(s) preferred.
PPC Specialist in Derby employer: Robertson Sumner
Contact Detail:
Robertson Sumner Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Specialist in Derby
✨Tip Number 1
Network like a pro! Reach out to your connections in the healthcare and digital marketing sectors. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your PPC campaigns, especially those that had a significant impact. This will help us see your expertise in action.
✨Tip Number 3
Prepare for interviews by brushing up on industry trends and PPC best practices. We love candidates who are passionate and knowledgeable about the latest in digital marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed by our team. Plus, we’re always on the lookout for talent like yours!
We think you need these skills to ace PPC Specialist in Derby
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the PPC Specialist role. Highlight your experience with Google Ads and Bing Ads, and don’t forget to mention any healthcare-related projects you've worked on. We want to see how you can make a difference in our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for digital marketing and how your skills align with our mission to support healthcare professionals. Let us know why you’re excited about this opportunity and how you can contribute to our growth.
Showcase Your Results: When detailing your past experiences, focus on the results you've achieved. Use metrics to demonstrate your success in optimising campaigns for conversions and ROI. We love numbers that tell a story about your impact!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Robertson Sumner
✨Know Your PPC Stuff
Make sure you brush up on your PPC knowledge, especially around Google Ads and Bing Ads. Be ready to discuss your past campaigns, what worked, what didn’t, and how you optimised for conversions. This role is all about results, so having specific examples at the ready will show you know your stuff.
✨Understand the Healthcare Sector
Even if you don’t have direct experience in healthcare advertising, it’s crucial to understand the nuances of this sector. Do some research on common challenges healthcare providers face in digital marketing. Showing that you’ve taken the time to learn about the industry will impress your interviewers.
✨Show Off Your Analytical Skills
Be prepared to talk about how you use data to drive decisions. Familiarise yourself with Google Analytics and Tag Manager, and think of examples where your analytical skills led to successful campaign adjustments. Highlighting your ability to interpret data will demonstrate your value as a PPC Specialist.
✨Communicate Clearly and Confidently
Since this role is remote, strong communication skills are a must. Practice articulating your thoughts clearly and confidently. You might be asked to explain complex PPC concepts, so being able to break them down simply will show you can collaborate effectively with the team and clients alike.