At a Glance
- Tasks: Drive data-led decisions and uncover growth opportunities for a leading FMCG brand.
- Company: Established, high-growth FMCG business expanding its UK presence.
- Benefits: Private healthcare, enhanced pension, 25-33 days holiday, hybrid working, and birthday off.
- Other info: Collaborative culture with excellent professional development opportunities.
- Why this job: Shape marketing strategies and make a real impact in a dynamic environment.
- Qualifications: Experience in insights, analytics, or research, preferably in FMCG.
The predicted salary is between 47000 - 63000 £ per year.
Salary: 55-60k
Location: Old Trafford
Benefits: Private healthcare & enhanced pension (5-10%). 25-33 days holiday (holiday purchase options). Hybrid working & flexible hours. Birthday off.
We are recruiting for a well‑established, high‑growth FMCG business who are continuing to expand their UK presence and strengthen their consumer connection. We’re looking for a Marketing Insights Manager to drive data‑led decision‑making and uncover new opportunities for brand and category growth.
The Role
As the Marketing Insights Manager, you’ll become the analytical and strategic engine behind major marketing and commercial decisions. You’ll lead consumer understanding, category insights, and market intelligence, helping shape where we play, how we win, and how we differentiate in a dynamic FMCG landscape.
Key Responsibilities Include:
- Leading all consumer, category, and shopper insight programmes
- Creating compelling narratives using Nielsen/IRI/Kantar/YouGov and other key data sources
- Influencing brand strategy across Marketing, Innovation, Sales, and Leadership teams
- Shaping long‑term category vision and identifying growth opportunities
- Managing research agencies and end‑to‑end insight projects
- Simplifying complex data into clear, actionable insight for senior stakeholders
- Tracking market dynamics, competitive activity, and consumer behaviour trends
About You
You’re inquisitive, commercially aware, and passionate about understanding what drives consumers. You’ll likely bring:
- Insight, category management, analytics, or research experience (FMCG experience highly desirable)
- Strong experience using Nielsen/IRI/Kantar panels and consumer/shopping data
- The ability to turn data into stories that influence decisions
- A strategic mindset paired with hands‑on analytical strength
- Excellent communication and stakeholder‑influencing skills
- A proactive, positive mindset with a passion for continuous improvement
What We Offer:
- The chance to influence strategy within a recognisable, consumer‑focused brand
- A collaborative culture where your insights genuinely shape decisions
- Hybrid working, professional development, and a supportive environment
- The opportunity to make a real impact as the business continues to grow
If you’re passionate about consumer behaviour and excited about shaping the future of a trusted household brand, we’d love to hear from you. Apply now to play a pivotal role in our clients next chapter.
Marketing Insights Manager in Stretford employer: Robert Walters
Join a well-established, high-growth FMCG business in Old Trafford, where your insights will directly influence brand strategy and drive meaningful change. Enjoy a collaborative work culture that values your contributions, alongside benefits like private healthcare, enhanced pension options, and flexible working arrangements. With opportunities for professional development and the chance to make a significant impact in a dynamic market, this role is perfect for those passionate about consumer behaviour and strategic decision-making.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Insights Manager in Stretford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Robert Walters and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Robert Walters are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Robert Walters on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Robert Walters. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Insights Manager in Stretford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Robert Walters. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Robert Walters:Show us that you’ve done your homework! In your application, briefly mention what you admire about Robert Walters’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Robert Walters
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Robert Walters will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Robert Walters, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
