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- Tasks: Lead consumer insights and shape marketing strategies for a dynamic FMCG brand.
- Company: Join a recognisable, consumer-focused brand with a collaborative culture.
- Benefits: Enjoy private healthcare, enhanced pension, flexible hours, and 25-33 days holiday.
- Why this job: Make a real impact on brand strategy and influence key decisions.
- Qualifications: Experience in insights, analytics, or research, preferably in FMCG.
- Other info: Hybrid working and professional development opportunities await you.
The predicted salary is between 47000 - 63000 £ per year.
Salary: £55,000 - £60,000 per annum.
Location: Trafford Park (Old Trafford).
Benefits: Private healthcare & enhanced pension (5-10%). 25-33 days holiday (holiday purchase options). Hybrid working & flexible hours. Birthday off.
About the role
As the Marketing Insights Manager, you’ll become the analytical and strategic engine behind major marketing and commercial decisions. You’ll lead consumer understanding, category insights, and market intelligence, helping shape where we play, how we win, and how we differentiate in a dynamic FMCG landscape.
Key responsibilities
- Leading all consumer, category, and shopper insight programmes
- Creating compelling narratives using Nielsen/IRI/Kantar/YouGov and other key data sources
- Influencing brand strategy across Marketing, Innovation, Sales, and Leadership teams
- Shaping long‑term category vision and identifying growth opportunities
- Managing research agencies and end‑to‑end insight projects
- Simplifying complex data into clear, actionable insight for senior stakeholders
- Tracking market dynamics, competitive activity, and consumer behaviour trends
About you
You’re inquisitive, commercially aware, and passionate about understanding what drives consumers. You’ll likely bring:
- Insight, category management, analytics, or research experience (FMCG experience highly desirable)
- Strong experience using Nielsen/IRI/Kantar panels and consumer/shopping data
- The ability to turn data into stories that influence decisions
- A strategic mindset paired with hands‑on analytical strength
- Excellent communication and stakeholder‑influencing skills
- A proactive, positive mindset with a passion for continuous improvement
What we offer
The chance to influence strategy within a recognisable, consumer‑focused brand. A collaborative culture where your insights genuinely shape decisions. Hybrid working, professional development, and a supportive environment. The opportunity to make a real impact as the business continues to grow.
Apply
If you’re passionate about consumer behaviour and excited about shaping the future of a trusted household brand, we’d love to hear from you. Apply now to play a pivotal role in our client’s next chapter.
Marketing Insights Manager in Stretford employer: Robert Walters UK
Contact Detail:
Robert Walters UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Insights Manager in Stretford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their market position and be ready to discuss how your insights can help them grow. Show them you mean business!
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've turned data into actionable insights in past roles. This will demonstrate your analytical strength and strategic mindset.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Marketing Insights Manager in Stretford
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Marketing Insights Manager role. Highlight your experience with consumer insights and data analysis, especially if you've worked with Nielsen or similar platforms. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for this role. Share your passion for consumer behaviour and how your strategic mindset can help shape our brand's future. Keep it engaging and personal!
Showcase Your Analytical Skills: In your application, don’t just list your skills—show us how you’ve used them! Provide examples of how you've turned complex data into actionable insights that influenced decisions. We love seeing real-world applications of your expertise.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Robert Walters UK
✨Know Your Data Sources
Familiarise yourself with Nielsen, IRI, Kantar, and YouGov data. Be ready to discuss how you've used these sources in the past to drive insights and influence decisions. This will show your analytical strength and understanding of the tools that are crucial for the role.
✨Craft Your Narrative
Prepare to share compelling stories from your previous experiences where you turned complex data into actionable insights. Think about specific examples that highlight your strategic mindset and how your insights shaped marketing strategies or influenced senior stakeholders.
✨Showcase Your Stakeholder Skills
Be ready to discuss how you've effectively communicated insights to various teams. Highlight instances where your communication skills helped bridge gaps between data analysis and decision-making, showcasing your ability to influence brand strategy across departments.
✨Stay Inquisitive and Current
Demonstrate your passion for consumer behaviour by discussing recent trends or market dynamics you've observed. Show that you're not just reactive but proactive in seeking out insights that can drive growth opportunities in the FMCG landscape.
