At a Glance
- Tasks: Drive demand generation and manage marketing campaigns to boost business growth.
- Company: Established B2B services firm with a focus on innovative marketing strategies.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Join a dynamic team with a strong focus on growth and collaboration.
- Why this job: Be at the forefront of marketing innovation and make a real impact on business success.
- Qualifications: Experience in marketing, demand generation, and CRM systems.
The predicted salary is between 45000 - 55000 £ per year.
A well-established, multi-brand B2B services business operating across a range of sectors in the UK. The business has a strong commercial foundation and is now investing seriously in marketing as a growth driver - building out its demand generation capability, CRM infrastructure, and pipeline marketing function from scratch.
This is a hands-on, commercially focused marketing hire. You will own demand generation end-to-end - from outbound sequencing and ABM to inbound conversion and lifecycle nurture. You will work closely with sales and service line leadership to build pipeline, track marketing's contribution to revenue, and establish the systems and processes that underpin scalable growth.
Key responsibilities include:
- Building and running outbound programmes (Apollo.io or similar) to generate qualified pipeline
- Designing and executing ABM campaigns across priority accounts and verticals
- Managing LinkedIn demand gen - organic content, paid amplification, Sales Navigator integration
- Establishing CRM workflows, lead scoring, and marketing automation (Microsoft Dynamics)
- Owning the full buyer journey from awareness through to conversion and retention
- Supporting sales with sector-specific toolkits, proposals, and collateral
Growth Marketing Manager in Surrey employer: Robert Half
As a Growth Marketing Manager at our well-established B2B services company in Surrey, you will thrive in a dynamic and supportive work culture that prioritises innovation and collaboration. We offer competitive benefits, including flexible hybrid working arrangements, and a strong focus on employee development, ensuring you have ample opportunities to grow your skills and advance your career while contributing to our exciting marketing initiatives.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Manager in Surrey
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn, attend relevant events, and don’t be shy about asking for informational interviews. Building connections can open doors that job applications alone can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous marketing successes. This is your chance to demonstrate how you can drive growth and make an impact in a hands-on role.
✨Tip Number 3
Prepare for interviews by understanding the company’s current marketing strategies and challenges. Bring ideas to the table on how you can help them build their demand generation capability and improve their pipeline.
✨Tip Number 4
Apply through our website! We want to see your application and get to know you better. Plus, it shows you're genuinely interested in joining our team and contributing to our growth journey.
We think you need these skills to ace Growth Marketing Manager in Surrey
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Growth Marketing Manager role. Highlight your experience with demand generation, ABM campaigns, and CRM systems like Microsoft Dynamics. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about growth marketing and how you can contribute to our team. Be specific about your achievements and how they relate to the responsibilities outlined in the job description.
Showcase Your Results:When detailing your past experiences, focus on the results you've achieved. Use metrics and data to back up your claims—whether it's increased pipeline generation or successful ABM campaigns. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows us you're keen to join our team!
How to prepare for a job interview at Robert Half
✨Know Your Numbers
As a Growth Marketing Manager, you'll need to demonstrate your understanding of key metrics. Brush up on your knowledge of demand generation KPIs, conversion rates, and how marketing contributes to revenue. Be ready to discuss specific examples from your past roles where you successfully tracked and improved these metrics.
✨Showcase Your Hands-On Experience
This role is all about being hands-on, so make sure to highlight your practical experience with tools like Apollo.io, Microsoft Dynamics, and LinkedIn for demand generation. Prepare to share specific campaigns you've executed and the results they achieved, as this will show your capability to drive growth directly.
✨Understand the Buyer Journey
You’ll own the full buyer journey, so it’s crucial to articulate your approach to nurturing leads from awareness to conversion. Think about how you’ve designed lifecycle marketing strategies in the past and be prepared to discuss how you can apply that knowledge to their business.
✨Collaborate and Communicate
Since you'll be working closely with sales and service line leadership, emphasise your collaboration skills. Share examples of how you've successfully partnered with sales teams in previous roles to build pipelines and create effective marketing toolkits. This will show that you can bridge the gap between marketing and sales effectively.
