Digital Marketing Specialist | Global Financial Services Business | London (St Paul's)Competitive package + appraisal-based bonus | Hybrid, 3 days in office | PermanentThe company A global credit management and advisory business, working with financial institutions across multiple asset classes and markets. Around 200 people worldwide, with over 100 in the UK. The opportunity Marketing here has been through a real reset. A new Marketing Lead has rebuilt the brand, guidelines and collateral, and the business is now moving into a digital transformation phase. Brand is being handed to an internal colleague, so they need a digital specialist to own the website, CRM and social channels. You'll join a two-person team that looks after all group marketing, supported by a network of freelancers and agencies for content and design. It's a hands-on role with plenty of scope to shape how digital works.What you'll doOwn the corporate website (WordPress): content, updates, performance and user experienceRun and grow LinkedIn, X and TikTok, both organic and paid, including LinkedIn Campaign ManagerWrite and adapt content for different audiences and channelsDeliver email campaigns and support the rollout of the company CRM, including segmentation and reportingTrack, analyse and report on digital performance, and turn the insights into recommendationsManage external agencies and suppliers, and work with IT and Information Security on website and toolingMonitor competitors and help shape the digital strategy as it evolvesWhat you'll bring2-5 years' digital marketing experience across website, social and campaigns, in-house or agencyProven WordPress experience: content, plugins and troubleshootingHands-on LinkedIn campaign experience, plus Google Analytics, Mailchimp or similar, and Hootsuite/CanvaStrong copywriting, with the confidence to work with and influence senior leadersCRM experience (Dynamics or similar)A background in a corporate or professional environment, ideally financial or professional services, and in a business of comparable size. This is a structured, established environment, so you'll need to be comfortable working within itComfortable using AI tools for content and workflowSEO, HTML/CSS and B2B/B2C experience are a bonus, and industry background is flexiblePackage and processCompetitive salary, plus appraisal-based bonusCentral London office (St Paul's), 3 days a week in the office, business casual, with a friendly, supportive marketing teamRobert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: roberthalf.
E-Commerce & Digital Marketing Specialist in London employer: Robert Half
At Robert Half, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As an IT Project Manager, you'll have the opportunity to lead transformative projects in a highly regulated environment, supported by a team that values professional growth and development. With competitive benefits and a commitment to employee well-being, we ensure that our team members thrive both personally and professionally in their roles.