At a Glance
- Tasks: Shape and communicate investment strategies through innovative marketing campaigns.
- Company: Join Robeco, a leading asset management firm with a dynamic culture.
- Benefits: Attractive salary, diverse work environment, and opportunities for growth.
- Why this job: Make an impact by translating complex ideas into compelling narratives for clients.
- Qualifications: Experience in product marketing and strong communication skills required.
- Other info: Collaborative team atmosphere with a focus on diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
The Product Marketing Specialist for Quant strategies will play a pivotal role in shaping how Robeco’s investment strategies are positioned and communicated across channels and regions. This role combines strong investment knowledge, storytelling ability, and a commercial mindset to develop and execute marketing strategies that resonate with Institutional and Wholesale clients. The ideal candidate will be a collaborative partner to the Investment teams, a strategic thinker, and a skilled communicator who can translate complex investment ideas into compelling, client-ready narratives.
Position & Requirements
- Strategic Planning & Positioning
- Develop and execute marketing strategies for investment products that align with Robeco’s commercial goals and support long-term positioning.
- Define differentiated product messaging that clearly articulates the value of our investment strategies.
- Collaborate closely with Client Portfolio Managers to ensure marketing narratives reflect investment convictions and market context.
- Content Development & Campaigns
- Create and manage a suite of marketing materials (brochures, sales aids, digital content).
- In collaboration with the Investment Writers Team, develop tailored narratives and campaign messages for Institutional and Wholesale audiences.
- Work closely with channel marketing teams to adapt global messaging to regional needs, ensuring relevance and resonance across markets, supporting alignment between global product narratives and local distribution priorities.
- Ensure consistency in messaging across all channels and materials.
- Market Research & Analysis
- Closely work together with Market Intelligence colleagues to conduct market and competitor research to understand trends, client needs, and opportunities for differentiation.
- Use insights to inform product positioning and go-to-market strategies.
- Go-to-Market Execution
- Lead go-to-market plans for new product launches and enhancements.
- Coordinate with cross-functional teams (sales, product development, investment teams) to ensure successful execution.
- Develop post-launch campaigns to drive adoption and engagement.
- Sales Enablement
- Equip sales teams with client-ready storytelling tools, modular introductory presentations, and tailored content to support client engagement and business development.
- Develop scalable, client-tailored content and talking points for use across distribution channels.
- Digital Distribution
- Collaborate with the Digital Marketing team to enhance the digital client experience.
- Leverage digital channels (web, social, email, paid media) to maximize reach and impact.
- Performance Monitoring
- Track and analyze marketing effectiveness using data-driven insights.
- Report on key metrics and continuously optimize strategies.
- Governance & Collaboration
- Ensure consistency of messaging and data across all product marketing outputs.
- Act as the central marketing authority for assigned strategies, with deep understanding of related markets.
- Represent the team in cross-functional business and regulatory initiatives.
Required experience and skillset
- Proven product marketing experience within the Asset Management industry; a background as a CPM or Investment Specialist is advantageous.
- Strong technical understanding of quantitative investment products and strategies.
- Demonstrated ability to translate complex investment strategies into compelling, client-relevant narratives.
- Entrepreneurial mindset and intellectual curiosity.
- Strong written and oral communication and presentation skills.
- Effective collaboration skills and ability to engage with multiple stakeholders and quickly build relationships.
- Excellent project management/organizational skills, including the ability to multitask, be consistently responsive, and manage changing priorities while meeting often strict deadlines.
A unique and dynamic working environment in the top of the industry. Our business is well positioned for growth supported by a focused strategy. The team is informal, energetic and motivated. The remuneration is attractive and at market level. Robeco is committed to promoting diversity, equity and inclusion amongst its employees. We consider this to be a core value in the way we build our strategy, how we operate, how we recruit and how we shape our culture. We evaluate qualified applicants without regard to age, disability, race, religion, sex, sexual orientation and other protected characteristics at law. All applications will be treated with the utmost confidentiality. An assessment and integrity test may be used in the selection procedure.
Product Marketing Specialist - Quant in London employer: Robeco
Contact Detail:
Robeco Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Specialist - Quant in London
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Product Marketing Specialist gig.
✨Tip Number 2
Show off your storytelling skills! Prepare a few examples of how you've translated complex ideas into compelling narratives. This will come in handy during interviews when they ask about your experience with investment strategies.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like Robeco, and express your interest in their work. You never know when an opportunity might arise!
✨Tip Number 4
Keep your digital presence sharp! Make sure your LinkedIn profile is up-to-date and reflects your skills in product marketing and investment strategies. And remember, apply through our website for the best chance at getting noticed!
We think you need these skills to ace Product Marketing Specialist - Quant in London
Some tips for your application 🫡
Know Your Stuff: Before you start writing, make sure you understand the investment strategies and products you'll be marketing. This knowledge will help you craft compelling narratives that resonate with our clients.
Tailor Your Message: Don’t just send a generic application! Make sure your written application reflects how your skills and experiences align with the role. Highlight your ability to translate complex ideas into clear, engaging content.
Show Your Collaborative Spirit: We love teamwork at StudySmarter! In your application, mention any past experiences where you worked closely with others, especially in cross-functional teams. It shows you can thrive in our informal and energetic environment.
Keep It Professional Yet Engaging: While we appreciate a friendly tone, remember to maintain professionalism in your writing. Use clear language and structure your application well to make it easy for us to read and understand your qualifications.
How to prepare for a job interview at Robeco
✨Know Your Investment Strategies
Make sure you have a solid understanding of quantitative investment products and strategies. Be prepared to discuss how these strategies can be positioned in the market and how they align with Robeco’s commercial goals.
✨Craft Your Storytelling Skills
Since this role requires translating complex ideas into compelling narratives, practice telling your own story. Think about how your experiences relate to the job and prepare to share them in a way that resonates with the interviewers.
✨Collaborate Like a Pro
Highlight your collaboration skills during the interview. Be ready to discuss examples of how you've worked with cross-functional teams in the past, especially in marketing or investment contexts, to achieve common goals.
✨Showcase Your Market Insights
Demonstrate your ability to conduct market research and analysis. Bring insights about current trends and client needs in the asset management industry to the table, showing how you can leverage this knowledge for effective product positioning.