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For Companies At a Glance
- Tasks: Shape and communicate investment strategies through innovative marketing.
- Company: Join Robeco, a leading asset management firm with a dynamic culture.
- Benefits: Attractive salary, growth opportunities, and a supportive team environment.
- Why this job: Make an impact by translating complex ideas into compelling narratives.
- Qualifications: Experience in product marketing and strong communication skills required.
- Other info: Diversity and inclusion are core values at Robeco.
The predicted salary is between 30000 - 50000 £ per year.
Department
The Product Marketing Specialist for Quant strategies will play a pivotal role in shaping how Robeco’s investment strategies are positioned and communicated across channels and regions. This role combines strong investment knowledge, storytelling ability, and a commercial mindset to develop and execute marketing strategies that resonate with Institutional and Wholesale clients. The ideal candidate will be a collaborative partner to the Investment teams, a strategic thinker, and a skilled communicator who can translate complex investment ideas into compelling, client-ready narratives.
Position & Requirements
Strategic Planning & Positioning
- Develop and execute marketing strategies for investment products that align with Robeco’s commercial goals and support long-term positioning.
- Define differentiated product messaging that clearly articulates the value of our investment strategies.
- Collaborate closely with Client Portfolio Managers to ensure marketing narratives reflect investment convictions and market context.
Content Development & Campaigns
- Create and manage a suite of marketing materials (brochures, sales aids, digital content).
- In collaboration with the Investment Writers Team, develop tailored narratives and campaign messages for Institutional and Wholesale audiences.
- Work closely with channel marketing teams to adapt global messaging to regional needs, ensuring relevance and resonance across markets, supporting alignment between global product narratives and local distribution priorities.
- Ensure consistency in messaging across all channels and materials.
Market Research & Analysis
- Closely work together with Market Intelligence colleagues to conduct market and competitor research to understand trends, client needs, and opportunities for differentiation.
- Use insights to inform product positioning and go-to-market strategies.
Go-to-Market Execution
- Lead go-to-market plans for new product launches and enhancements.
- Coordinate with cross-functional teams (sales, product development, investment teams) to ensure successful execution.
- Develop post-launch campaigns to drive adoption and engagement.
Sales Enablement
- Equip sales teams with client-ready storytelling tools, modular introductory presentations, and tailored content to support client engagement and business development.
- Develop scalable, client-tailored content and talking points for use across distribution channels.
Digital Distribution
- Collaborate with the Digital Marketing team to enhance the digital client experience.
- Leverage digital channels (web, social, email, paid media) to maximize reach and impact.
Performance Monitoring
- Track and analyze marketing effectiveness using data-driven insights.
- Report on key metrics and continuously optimize strategies.
Governance & Collaboration
- Ensure consistency of messaging and data across all product marketing outputs
- Act as the central marketing authority for assigned strategies, with deep understanding of related markets
- Represent the team in cross-functional business and regulatory initiatives
Required experience and skillset
- Proven product marketing experience within the Asset Management industry; a background as a CPM or Investment Specialist is advantageous
- Strong technical understanding of quantitative investment products and strategies
- Demonstrated ability to translate complex investment strategies into compelling, client-relevant narratives
- Entrepreneurial mindset and intellectual curiosity
- Strong written and oral communication and presentation skills
- Effective collaboration skills and ability to engage with multiple stakeholders and quickly build relationships
- Excellent project management/organizational skills, including the ability to multitask, be consistently responsive, and manage changing priorities while meeting often strict deadlines
We offer
A unique and dynamic working environment in the top of the industry. Our business is well positioned for growth supported by a focused strategy. The team is informal, energetic and motivated. The remuneration is attractive and at market level.
Diversity and Inclusion
Robeco is committed to promoting diversity, equity and inclusion amongst its employees. We consider this to be a core value in the way we build our strategy, how we operate, how we recruit and how we shape our culture. We evaluate qualified applicants without regard to age, disability, race, religion, sex, sexual orientation and other protected characteristics at law.
All applications will be treated with the utmost confidentiality. An assessment and integrity test may be used in the selection procedure.
Robeco Recruiting Team
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Product Marketing Specialist - Quant employer: Robeco Asset Management
Contact Detail:
Robeco Asset Management Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Specialist - Quant
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that Product Marketing Specialist role.
✨Tip Number 2
Show off your storytelling skills! Prepare a few examples of how you've translated complex ideas into compelling narratives. This will be key in interviews, especially for a role focused on client-ready communication.
✨Tip Number 3
Research is your best friend! Dive deep into Robeco’s investment strategies and market positioning. Being well-informed will help you stand out during interviews and show your genuine interest in the company.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team at Robeco.
We think you need these skills to ace Product Marketing Specialist - Quant
Some tips for your application 🫡
Know Your Stuff: Before you start writing, make sure you understand the role and the company. Dive into Robeco’s investment strategies and think about how your experience aligns with their needs. This will help you craft a narrative that resonates with them.
Tailor Your Application: Don’t just send a generic CV and cover letter. Use the job description to guide your writing. Highlight your relevant skills and experiences that match what they’re looking for, especially in product marketing and quantitative strategies.
Showcase Your Storytelling Skills: Since this role is all about translating complex ideas into compelling narratives, make sure your application reflects your storytelling ability. Use clear, engaging language and structure your application to flow well, making it easy for them to see your potential.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, it shows you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at Robeco Asset Management
✨Know Your Investment Strategies
Make sure you have a solid understanding of quantitative investment products and strategies. Brush up on the latest trends and be ready to discuss how these can be communicated effectively to clients. This will show your investment knowledge and help you connect with the interviewers.
✨Craft Your Storytelling Skills
Since this role requires translating complex ideas into compelling narratives, practice telling your own professional story. Use the STAR method (Situation, Task, Action, Result) to structure your responses, making them engaging and relevant to the role.
✨Prepare for Collaboration Questions
Expect questions about teamwork and collaboration, as this position involves working closely with various teams. Think of examples where you've successfully collaborated on projects, especially in marketing or investment contexts, and be ready to share those experiences.
✨Showcase Your Project Management Prowess
Be prepared to discuss your project management skills, particularly how you handle multiple priorities and deadlines. Share specific examples of past projects where you successfully managed time and resources, demonstrating your organisational abilities.
