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- Tasks: Lead communications to promote water safety and support RNLI's lifesaving mission.
- Company: Join the RNLI, a dedicated charity focused on preventing drowning and saving lives at sea.
- Benefits: Enjoy flexible home-based work, travel opportunities, and the chance to make a real impact.
- Why this job: Be part of a passionate team, enhance your PR skills, and contribute to a vital cause.
- Qualifications: Experience in PR or media is essential; strong communication and organisational skills are a must.
- Other info: Expect some evening and weekend work as part of an out-of-hours duty rota.
The predicted salary is between 36000 - 60000 £ per year.
Communications at the RNLI is key to helping prevent drowning, manage the RNLI’s reputation and build support for our charity’s cause. We’re looking for an experienced PR or media professional in the North and East region who understands how to reach the right people with the right messages on the most effective channels.
Working alongside the RNLI’s Lifesaving and Engagement teams in the North and East, you’ll identify the risks and opportunities in the region and provide expert communications advice to support activity – whether it’s opening a new lifeboat station, mitigating risk to reputation or reaching key audiences with water safety and fundraising messages.
You’ll produce and deliver a plan of activity that allows you to provide thoughtful, wide-ranging communications advice and support across media relations, internal and external stakeholder management and public affairs. The RNLI is a 24/7 search and rescue organisation and you should be ready to work outside normal office hours. You will also be part of an out-of-hours duty press officer rota, which will require scheduled weekend and evening work.
You will be home-based with the ability to cover the region, which stretches from Berwick-upon-Tweed to Burnham-on-Crouch, including related inland areas, or work from the RNLI’s regional office in Thornaby-on-Tees. The ability to work independently and prioritise your work is essential. You will be expected to travel throughout the region.
Your reward will be seeing the RNLI’s reputation go from strength to strength as you help save lives at sea, raise awareness of our lifesaving work and inspire people to support us.
Regional Communications Lead (North and East) employer: RNLI
Contact Detail:
RNLI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Communications Lead (North and East)
✨Tip Number 1
Familiarise yourself with the RNLI's mission and recent initiatives in the North and East region. Understanding their current projects and challenges will help you tailor your conversations and demonstrate your genuine interest in their work during interviews.
✨Tip Number 2
Network with professionals in the PR and media sectors, especially those who have experience working with charities or emergency services. Attend relevant events or webinars to connect with individuals who can provide insights into the role and potentially refer you.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed communications in high-pressure situations. The RNLI operates 24/7, so showcasing your ability to handle urgent communications effectively will set you apart from other candidates.
✨Tip Number 4
Research the key audiences in the North and East region that the RNLI aims to reach. Being able to articulate strategies for engaging these groups will demonstrate your understanding of the role and your proactive approach to communications.
We think you need these skills to ace Regional Communications Lead (North and East)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements. Tailor your application to highlight your experience in PR or media, especially in relation to communications strategies that resonate with diverse audiences.
Showcase Relevant Experience: In your CV and cover letter, emphasise your previous roles in communications, particularly any experience you have in crisis management, stakeholder engagement, or public affairs. Use specific examples to demonstrate how you've successfully managed communications in challenging situations.
Highlight Your Skills: Make sure to mention skills that are crucial for this role, such as strategic thinking, excellent writing abilities, and proficiency in using various communication channels. Discuss your ability to work independently and manage multiple priorities effectively.
Personalise Your Application: Address your cover letter to the hiring manager if possible, and express your passion for the RNLI's mission. Explain why you want to work with them specifically and how your values align with their goals in saving lives at sea.
How to prepare for a job interview at RNLI
✨Know the RNLI Inside Out
Before your interview, make sure you research the RNLI thoroughly. Understand their mission, recent campaigns, and how they communicate with the public. This will help you demonstrate your passion for their cause and show that you're aligned with their values.
✨Showcase Your PR Expertise
Prepare to discuss your previous experience in PR or media roles. Be ready to provide specific examples of successful campaigns you've led, particularly those that involved stakeholder management or crisis communication. Highlight your ability to adapt messages for different audiences.
✨Demonstrate Regional Knowledge
Since this role covers the North and East regions, it's crucial to show your understanding of the local communities and media landscape. Discuss any relevant connections or insights you have about the area, and how you would tailor communications to resonate with these audiences.
✨Be Ready for Flexibility
Given the nature of the RNLI's work, be prepared to discuss your availability for out-of-hours duties. Emphasise your willingness to work evenings and weekends, and share any past experiences where you've successfully managed a flexible schedule.
