At a Glance
- Tasks: Create engaging marketing campaigns to drive donations and support for RNLI's lifesaving mission.
- Company: Join the RNLI, a dedicated organisation saving lives at sea.
- Benefits: Full-time role with hybrid working and opportunities for personal development.
- Why this job: Make a real difference while working in a dynamic fundraising team.
- Qualifications: Experience in marketing campaigns and strong communication skills required.
- Other info: Internal applicants only; potential for future opportunities if not filled.
The predicted salary is between 36000 - 60000 £ per year.
The RNLI actively promotes continuous development within the organisation and is only seeking applications from current RNLI employees and volunteers at this time. If this position is not filled internally it may be re-advertised openly.
Our purpose is simple: to save lives at sea. 24 hours a day, every day, RNLI lifesavers are ready to launch to the rescue. To help us raise vital funds, we’re looking for a Marketing Executive who can deliver effective and engaging campaigns. This is an exciting opportunity to join a fast-paced fundraising team.
We’re looking for an experienced Marketing Executive to join the Individual Giving Team to work across our Retail Acquisition and Retention Programme. The role of Marketing Executive will see you working across all aspects of the programme to help drive lifesaving income for the RNLI and treat our donors really well - with particular focus on the delivery of email and print. The role is a brilliant opportunity for an experienced marketing professional with an enthusiastic approach to your work, looking for a challenge, where you can really make a difference as the programme becomes established within the Individual Giving space.
Experience in project management, stakeholder communications and campaign planning is essential along with a passion to drive data focused decisions and work as part of a dynamic and mission focused team.
You’ll be an experienced Marketing Executive able to support the development and delivery of impactful, successful campaigns.
To be considered for the role as our new Marketing Executive you will need:
- An understanding of the importance of meaningful donor engagement
- Experience in delivery of marketing campaigns focused on driving supporter response, sales or donations, and retention – with experience of this within the retail marketing space beneficial
- Proven experience of working across multiple projects to tight deadlines, and adaptable to change
- Knowledge of Direct Mail, Email and Web channels
- Confidence in understanding campaign performance data and communicating results and optimisations to a wide variety of stakeholders
- Be capable of building strong and collaborative working relationships with stakeholders
- To have excellent communication skills (both spoken and written)
Marketing Executive (IG) - Temporary (up to 9 months) - Internal only in Poole employer: RNLI
Contact Detail:
RNLI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive (IG) - Temporary (up to 9 months) - Internal only in Poole
✨Tip Number 1
Network like a pro! Reach out to your colleagues and connections within the RNLI. Let them know you're interested in the Marketing Executive role. Sometimes, a friendly chat can open doors that applications can't.
✨Tip Number 2
Show off your skills! Prepare a mini-presentation or portfolio showcasing your past marketing campaigns. Bring it along to any informal chats or interviews. This will help us see your creativity and how you can contribute to our mission.
✨Tip Number 3
Be proactive! If you have ideas for the Individual Giving Team, share them. Whether it's a new campaign concept or a fresh approach to donor engagement, showing initiative can really set you apart from other candidates.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team and contributing to saving lives at sea.
We think you need these skills to ace Marketing Executive (IG) - Temporary (up to 9 months) - Internal only in Poole
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Marketing Executive role. Highlight your relevant experience in delivering marketing campaigns, especially in donor engagement and retail marketing. We want to see how your skills align with our mission!
Showcase Your Passion: Let your enthusiasm for the RNLI and its lifesaving mission shine through in your application. Share any personal experiences or motivations that connect you to our cause. We love seeing candidates who are genuinely excited about making a difference!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language to describe your achievements and how they relate to the role. We appreciate well-structured applications that make it easy for us to see your potential.
Apply Through Our Website: Don’t forget to submit your application through our official website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at RNLI
✨Know Your Campaigns
Before the interview, brush up on recent marketing campaigns that the RNLI has run. Be ready to discuss how you would approach similar campaigns and what strategies you think would resonate with their audience.
✨Showcase Your Data Skills
Since the role requires a focus on data-driven decisions, prepare examples of how you've used campaign performance data in past roles. Highlight any specific metrics you improved and how you communicated these results to stakeholders.
✨Engagement is Key
Understand the importance of donor engagement for the RNLI. Think about ways you can enhance this engagement through your marketing efforts and be prepared to share your ideas during the interview.
✨Be Ready for Project Management Questions
Expect questions about managing multiple projects under tight deadlines. Prepare to discuss your project management experience, including tools you use and how you prioritise tasks to ensure successful campaign delivery.