At a Glance
- Tasks: Drive sales growth and build partnerships in the poultry and protein sector.
- Company: Fast-growing start-up in the UK poultry industry with a strong market presence.
- Benefits: Competitive salary, performance bonuses, company car, and hybrid working options.
- Other info: Great opportunities for career progression as the company scales.
- Why this job: Join a dynamic team and make a real impact in a thriving industry.
- Qualifications: 3+ years in poultry or protein sales with strong negotiation skills.
The predicted salary is between 50000 - 65000 £ per year.
Company Overview
Our client is a successful and fast‑growing start‑up within the UK poultry and protein sector, supplying high‑quality fresh, frozen and value‑added products to retailers, wholesalers, foodservice operators and processors. Built by industry experts, the business has quickly gained strong market traction and is now entering its next phase of expansion. As the company continues to scale, they are ready to welcome new commercial talent to support growth and help strengthen their presence across the UK market.
Role Overview
The Poultry Sales Manager / Poultry Sales Executive will play a key role in building commercial partnerships, expanding distribution, and driving profitable sales growth. This position suits someone with poultry or wider protein experience who thrives in a growing, entrepreneurial environment and enjoys having ownership and autonomy. You will work closely with the COO and wider senior team to shape strategy, build customer relationships, and deliver strong, sustainable results.
Key Responsibilities
- Sales & Commercial Growth
- Develop and implement UK sales strategy to support business expansion
- Manage and grow existing customer accounts across retail, wholesale, foodservice and processing
- Identify new business opportunities and convert leads into long‑term partnerships
- Deliver volume, revenue and margin targets
- Negotiate pricing, promotions and commercial agreements
- Customer & Channel Management
- Build strong and collaborative customer relationships
- Manage full commercial engagement including forecasting, pricing and issue resolution
- Partner closely with internal teams: supply chain, operations, finance
- Market & Insight
- Monitor UK poultry and protein market trends, price movements and competitor activity
- Provide insight to support product development and category positioning
- Support growth of fresh, frozen or value‑added poultry ranges
- Forecasting & Reporting
- Produce accurate forecasts and customer plans
- Track performance vs targets and report directly to the COO
- Support annual budgeting and long‑term planning
Key Requirements
- Experience
- Minimum 3 years experience in poultry, meat, seafood or wider protein sales
- Strong UK market understanding (retail, wholesale, foodservice or processing)
- Proven commercial achievements in volume, revenue and margin growth
- Field‑based account management experience preferred
- Skills & Competencies
- Strong negotiation and relationship‑building skills
- Commercially astute with a data‑driven mindset
- Confident communicator at buyer and senior stakeholder level
- Ability to work autonomously in a fast‑growing, entrepreneurial environment
- Education
- Degree in Business, Sales, Agriculture, Food Science or similar (preferred, not essential)
Whats Offered
- Competitive salary
- Performance bonus / commission structure
- Company car or car allowance
- Pension scheme
- Hybrid / field-based working
- Excellent progression as the start‑up scales further
Sales Manager employer: RND Recruitment
Join a leading premium bakery chain in London, where we pride ourselves on our vibrant work culture and commitment to employee development. As the Head of Multi-Site Bakery Operations, you will benefit from competitive remuneration, comprehensive training programmes, and opportunities for career advancement within a supportive team environment that values innovation and excellence in customer service.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Manager at RND Recruitment, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including RND Recruitment. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for RND Recruitment:When writing your cover letter, make sure to tailor your message specifically for RND Recruitment. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at RND Recruitment
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show RND Recruitment that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show RND Recruitment that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with RND Recruitment’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
