Digital Marketing Lead

Digital Marketing Lead

Middlesbrough Full-Time 36000 - 60000 £ / year (est.) Home office possible
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RM Staffing B.V.

At a Glance

  • Tasks: Lead and execute global digital marketing strategies for a B2B tech company.
  • Company: Join Reboot Monkey, a dynamic player in the tech services industry.
  • Benefits: Enjoy remote work flexibility and a creative, collaborative environment.
  • Why this job: Make an impact through innovative campaigns and storytelling while growing your skills.
  • Qualifications: Bachelor's degree in Marketing; 3-5 years of digital marketing experience required.
  • Other info: Ideal for self-motivated individuals who thrive in agile, remote settings.

The predicted salary is between 36000 - 60000 £ per year.

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We are seeking a results-driven and highly creative Digital Marketing Specialist/Manager to lead and execute Reboot Monkey’s global digital marketing strategy. You will be responsible for building our brand presence, generating leads, increasing traffic, and supporting business development through targeted campaigns across various digital platforms.

Key Responsibilities:

Develop and execute a full-funnel digital marketing strategy tailored to Reboot Monkey’s B2B tech services.

Launch and manage performance campaigns across Google, LinkedIn, Meta, and other key platforms.

Design and optimize conversion funnels to drive sales-qualified leads for enterprise clients and technical recruitment projects.

Work cross-functionally with Sales, Talent Acquisition, and Operations teams to align on messaging and pipeline goals.

3. Content & Brand Storytelling

Create and oversee high-impact content—blogs, social posts, newsletters, case studies, whitepapers, and more.

Ensure consistent brand voice, visual identity, and tone across all digital touchpoints.

4. SEO, SEM & Analytics

Improve our organic presence through advanced SEO strategies (technical + content-based).

Plan and execute paid search/display/social campaigns with a focus on ROI.

Monitor KPIs and performance metrics using tools like GA4, Pipedrive, Search Console, and SEMrush.

5. Website Management & Optimization

Oversee website strategy and updates (in collaboration with designers/devs) to ensure optimal UX, SEO, and lead capture.

Run A/B tests and CRO experiments to improve landing page performance.

Explore digital partnerships, guest posting, and backlink-building strategies to expand brand reach.

Bachelor’s degree in Marketing, Communications, or a related field. Master’s preferred.

3–5+ years of hands-on experience in digital marketing, ideally in B2B tech or IT services.

Proven track record of building and optimizing multi-channel digital campaigns.

Strong command of tools like Google Ads, LinkedIn Ads, Meta Ads Manager, PipeDrive, WordPress, GA4, SEMrush, Canva, or similar.

Excellent copywriting and storytelling abilities with a keen eye for detail and design.

Data-oriented mindset with a deep understanding of performance marketing and analytics.

Self-motivated, proactive, and comfortable in an agile, remote-first environment.

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Digital Marketing Lead employer: RM Staffing B.V.

Reboot Monkey is an exceptional employer that fosters a dynamic and innovative work culture, perfect for creative minds eager to make an impact in the digital marketing landscape. With a strong emphasis on employee growth, we offer opportunities for professional development and collaboration across teams, ensuring that your contributions are valued and recognised. Located in a remote-first environment, we provide the flexibility to work from anywhere while being part of a forward-thinking team dedicated to driving success in the B2B tech sector.
RM Staffing B.V.

Contact Detail:

RM Staffing B.V. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Lead

✨Tip Number 1

Familiarise yourself with the latest trends in digital marketing, especially in B2B tech. This will not only help you understand the industry better but also allow you to speak confidently about innovative strategies during interviews.

✨Tip Number 2

Network with professionals in the digital marketing field, particularly those who have experience in B2B tech services. Attend webinars, join relevant LinkedIn groups, and engage in discussions to build connections that could lead to referrals.

✨Tip Number 3

Showcase your analytical skills by preparing case studies or examples of past campaigns you've managed. Be ready to discuss how you used data to drive decisions and improve performance, as this is crucial for the role.

✨Tip Number 4

Stay updated on the tools mentioned in the job description, like GA4 and SEMrush. Consider taking online courses or certifications to enhance your proficiency, which can set you apart from other candidates.

We think you need these skills to ace Digital Marketing Lead

Digital Marketing Strategy
B2B Marketing
Performance Campaign Management
SEO and SEM Expertise
Content Creation and Brand Storytelling
Data Analysis and Performance Metrics
Google Ads and LinkedIn Ads Proficiency
Website Management and UX Optimization
A/B Testing and Conversion Rate Optimisation (CRO)
Strong Copywriting Skills
Familiarity with Analytics Tools (GA4, SEMrush)
Collaboration and Cross-Functional Teamwork
Proactive and Self-Motivated
Agile Work Environment Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in B2B tech or IT services. Use keywords from the job description to demonstrate that you meet the specific requirements.

Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and results-driven mindset. Discuss how your previous campaigns have generated leads and increased traffic, and explain why you're passionate about Reboot Monkey's mission.

Showcase Your Skills: In your application, emphasise your proficiency with tools like Google Ads, LinkedIn Ads, and GA4. Provide examples of how you've used these tools to optimise campaigns and improve ROI.

Highlight Collaboration Experience: Mention any experience working cross-functionally with teams such as Sales or Talent Acquisition. This will show that you can align messaging and pipeline goals effectively, which is crucial for this role.

How to prepare for a job interview at RM Staffing B.V.

✨Showcase Your Digital Marketing Expertise

Be prepared to discuss your previous digital marketing campaigns in detail. Highlight specific strategies you implemented, the tools you used, and the results achieved. This will demonstrate your hands-on experience and understanding of performance marketing.

✨Understand Reboot Monkey's Brand and Audience

Research Reboot Monkey thoroughly before the interview. Understand their brand voice, target audience, and current digital presence. This knowledge will allow you to tailor your responses and show how you can enhance their marketing strategy.

✨Prepare for Technical Questions

Expect questions about SEO, SEM, and analytics tools like GA4 and SEMrush. Brush up on your technical knowledge and be ready to explain how you've used these tools to drive results in past roles.

✨Demonstrate Collaboration Skills

Since the role involves working cross-functionally with various teams, be ready to share examples of how you've successfully collaborated with sales, talent acquisition, or operations in the past. Highlight your communication skills and ability to align messaging across departments.

Digital Marketing Lead
RM Staffing B.V.
Location: Middlesbrough
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