At a Glance
- Tasks: Drive sales and build relationships with retail customers in the South Central region.
- Company: Join RKW Ltd, Europe's leading distributor of housewares and small appliances.
- Benefits: Enjoy 25 days annual leave, performance bonuses, and exclusive discounts.
- Other info: Remote role with excellent career growth opportunities and a supportive team environment.
- Why this job: Be part of a growing company and make a real impact in the retail market.
- Qualifications: 2+ years B2B sales experience, ideally in housewares or small domestic appliances.
The predicted salary is between 33300 - 40700 £ per year.
Area Sales Manager – South Central Region
We have a fantastic career opportunity to join the RKW Ltd Business Development & Account Management team, in the role of Area Sales Manager, covering the South Central region.
As the Area Sales Manager in the South Central region, you will work closely with the Channel Controller, developing our independent retail customers across both Housewares and Electrical product ranges, to drive sales and maintain excellent customer relationships.
This will be a remote / road‑based position with lots of existing clients to work with, so a driving licence will be essential for the role.
Our South Central Region will cover retail clients based in the North of London / Northern Home Counties and across areas to the north of the M4 motorway.
Ideal applicants will have previous experience in the household products market – ideally across both electrical and non‑electrical items.
RKW Ltd is Europe’s leading distributor and manufacturer of small domestic appliances and housewares products.
Part of the Sutton Venture Group, RKW was established in 1989 and has grown from strength to strength.
We have ambitious growth plans and seek an ambitious candidate to help us continue to succeed and help us achieve our vision for the future.
Responsibilities and Duties
- Building, developing, and managing a customer portfolio, maintaining strong relationships with new and existing customers and identifying new business opportunities.
- Daily site visits with the customer base within the South Central area, covering North London / Northern Home Counties / North side of the M4.
- Converting leads from customer enquiries and prospecting new opportunities.
- Presenting our products to customers and clearly articulating their value and quality.
- Collaborating with internal departments, including the internal Sales Office, Merchandising and Marketing.
- Working with Category Directors to ensure your customers are fully aware of the key features and benefits of all products and ranges so this can be communicated in sales meetings.
- Keeping accurate and detailed records of sales activities.
- Staying informed on industry trends, product updates, and competitor activities to effectively position RKW in the market and maintain a competitive edge.
- Attending industry trade shows where necessary.
- Encouraging as many showroom visits as possible.
- Forecasting stock for customers to support the business processes.
Skills and Desirables
- Circa 2+ years of proven experience as a B2B (ideally into Retail) sales representative and experience in Housewares and/or SDA – a distinct advantage.
- Excellent communication, negotiation, and relationship‑building skills, with the ability to connect with customers and understand their needs.
- Proficiency in using MS Office, in particular Excel.
- Strong self‑motivation and goal‑oriented mindset, with the ability to work both independently and collaboratively within a fast‑paced environment.
- Ideal Attributes
- Meet or exceed monthly and quarterly sales targets, demonstrating commercial skills and the ability to drive consistent revenue growth.
- Show an increase in customer size and retention rates, reflecting the ability to maintain and nurture long‑term customer relationships.
- Deliver exceptional customer service, earning positive customer feedback and reinforcing the company’s reputation.
- Actively contribute to team objectives.
- Company Benefits
- 25 days’ annual leave + Bank Holidays
- Company Car
- Performance Bonus (up to 40% of salary)
- Free parking on all sites
- Staff discount on all our products
- Employee Assistance Program
- Refer a Friend Scheme
- Training and development
- Eye care allowance
- Exclusive discounts on cinema, holidays, days out, eating out and much more
- Long service incentives and rewards
If you feel you have the right background and experience to carry out this busy role, we look forward to hearing from you.
Please apply now via this advert or send a CV directly to Recruitment@rkwltd. com.
*Notice to agencies
R K Wholesale Limited (the Company) will not accept unsolicited resumes from agencies, search firms, or independent agents for this available role.
Resumes submitted without specific vacancy authorisation and valid signed agreement in place will become the sole property of the Company.
Therefore, no fee will be payable should a candidate be hired as a result of an unsolicited agency, search firm or independent agent's referral.
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Area Sales Manager - South Central Region in Stoke-on-Trent employer: RKW Limited
Join a dynamic and innovative team as a Senior Procurement Specialist in our thriving Floorcare category, where your contributions will directly influence the success of renowned brands like Tower and Swan. We pride ourselves on fostering a collaborative work culture that encourages professional growth, offering extensive training and development opportunities alongside a competitive benefits package, including hybrid working options, an annual bonus scheme, and exclusive employee discounts. Located in a vibrant area with excellent facilities, we are committed to creating a rewarding environment for our employees to thrive and celebrate our 35 years of excellence together.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager - South Central Region in Stoke-on-Trent
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Area Sales Manager - South Central Region at RKW Limited, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including RKW Limited. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Sales Manager - South Central Region. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Area Sales Manager - South Central Region in Stoke-on-Trent
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for RKW Limited:When writing your cover letter, make sure to tailor your message specifically for RKW Limited. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at RKW Limited
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show RKW Limited that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show RKW Limited that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with RKW Limited’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
