Head of Creative & Brand Marketing in London

Head of Creative & Brand Marketing in London

London Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
RIXO

At a Glance

  • Tasks: Lead creative storytelling and brand marketing to elevate RIXO's global presence.
  • Company: Join a vibrant fashion brand that celebrates inclusivity and vintage-inspired designs.
  • Benefits: Enjoy flexible hybrid working, generous holiday, exclusive discounts, and health support.
  • Other info: Be part of a dynamic team with opportunities for growth and innovation.
  • Why this job: Make a real impact in a fast-paced environment while inspiring creativity and collaboration.
  • Qualifications: Proven experience in brand marketing and creative leadership within fashion or lifestyle.

The predicted salary is between 43200 - 72000 £ per year.

Head of Creative & Brand Marketing

RIXO’s story began in the London living room of best friends Henrietta & Orlagh, born from their passion for vintage. We create whimsical designs that evoke wanderlust and inclusivity across all sizes, ages, and cultures. Our brand fuses hand‑painted prints with timeless silhouettes to meet the needs of modern women.

THE ROLE

Reporting to the Creative Director, this role will translate the brand vision into creative storytelling and brand marketing across campaigns, content, and community moments. You will blend creative excellence with commercial strategy, drive brand love and awareness while delivering measurable results.

Key Responsibilities
  • Lead and deliver impactful brand storytelling that strengthens RIXO’s presence across campaigns, content, social media, and retail globally.
  • Own seasonal narratives and turn them into clear, compelling creative briefs and executions.
  • Balance emotional brand‑building with commercial strategy, ensuring creative drives revenue as well as awareness.
  • Partner with Head of Digital to align creative and performance marketing strategies.
  • Lead and inspire the brand creative team spanning art direction, content, social and visual merchandising to deliver a joyful, cohesive brand voice across all touchpoints.
  • Champion cultural relevance and community building through storytelling and collaborations.
  • Collaborate closely with PR, Digital, Ecommerce, Wholesale and Retail to ensure brand storytelling is consistent and impactful across every customer touchpoint.
  • Define and monitor KPIs across brand health, awareness, engagement, and campaign ROI, ensuring creative excellence translates into measurable business impact. Oversee and manage the brand marketing budget to optimize results and maximize ROI.
  • Develop a strong understanding of our customer to create campaigns and stories that truly resonate with their interests and motivations.
  • Inspire internal teams to live and breathe the RIXO brand, fostering creativity, collaboration and innovation across the business.
About You
  • Proven experience in a similar brand marketing and creative leadership role within fashion, lifestyle or beauty.
  • A taste level aligned with RIXO’s joyful, feminine, vintage‑modern DNA.
  • A strong track record of growing both brand love and commercial results.
  • A natural storyteller with sharp strategic and creative instincts.
  • Strong leadership experience building and scaling creative and brand marketing teams.
  • Understands how to balance brand building with trading and growth.
  • Comfortable working in a fast‑paced, start‑up environment.
WHY RIXO?
  • Flexible Hybrid Working: Enjoy a balance with three days on‑site each week.
  • Generous Holiday Entitlement: 25 days annual leave plus 8 bank holidays.
  • Exclusive RIXO Discount: Access exclusive staff discounts on our collections.
  • Staff Sample Sales: Early access to limited‑edition items at special prices.
  • Team Social Events: Regular events to celebrate achievements.
  • Enhanced Family Leave: Supportive maternity and paternity leave policies to help you and your family.
  • Health Cash Plan: Contribute to everyday health and wellness needs, providing extra support.
Seniority level

Director

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Apparel & Fashion

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Head of Creative & Brand Marketing in London employer: RIXO

RIXO is an exceptional employer that champions creativity and inclusivity, offering a vibrant work culture where innovative storytelling meets commercial strategy. With flexible hybrid working arrangements, generous holiday entitlement, and a strong focus on employee well-being, RIXO fosters an environment that encourages personal and professional growth while celebrating the unique contributions of each team member. Join us in our London-based creative hub, where your passion for fashion and brand marketing can flourish alongside a supportive and dynamic team.

RIXO

Contact Details:

RIXO Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Creative & Brand Marketing in London

Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with RIXO's team on social media. Building relationships can open doors that a CV just can't.

Tip Number 2

Show off your creativity! When you get the chance to chat with someone from RIXO, share your ideas and how you’d bring their brand vision to life. Let your passion for storytelling shine through!

Tip Number 3

Research, research, research! Know RIXO inside out – their campaigns, values, and what makes them tick. This will help you tailor your conversations and show you’re genuinely interested in the brand.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the RIXO family.

We think you need these skills to ace Head of Creative & Brand Marketing in London

Creative Storytelling
Brand Marketing
Campaign Management
Content Creation
Social Media Strategy
Art Direction
Visual Merchandising

Some tips for your application 🫡

Show Your Creative Flair:When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style to reflect the whimsical essence of RIXO. Remember, we want to see how you can translate our brand vision into compelling storytelling.

Tailor Your Experience:Make sure to highlight your relevant experience in brand marketing and creative leadership. We’re looking for someone who understands the fashion landscape, so connect your past roles to the responsibilities outlined in the job description. This will help us see how you fit into our vibrant team!

Be Data-Driven:While creativity is key, don’t forget to back it up with measurable results! Share examples of how your previous campaigns drove brand awareness and revenue. We love seeing candidates who can balance emotional storytelling with commercial strategy, so make those numbers count!

Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows us you’re keen on joining the RIXO family!

How to prepare for a job interview at RIXO

Know the Brand Inside Out

Before your interview, dive deep into RIXO's history, values, and product offerings. Familiarise yourself with their unique design aesthetic and recent campaigns. This will not only show your genuine interest but also help you align your creative vision with theirs.

Prepare Your Storytelling Examples

As a natural storyteller, be ready to share specific examples of how you've successfully crafted brand narratives in the past. Highlight campaigns where your creative direction led to measurable results, showcasing your ability to blend creativity with commercial strategy.

Showcase Your Leadership Style

RIXO is looking for someone who can inspire and lead a creative team. Be prepared to discuss your leadership experiences, focusing on how you've fostered collaboration and innovation within your teams. Share anecdotes that demonstrate your ability to balance brand building with growth.

Understand the Metrics

Familiarise yourself with key performance indicators (KPIs) relevant to brand marketing. Be ready to discuss how you've defined and monitored these metrics in previous roles, ensuring that your creative efforts translated into tangible business impact.