CRM Lead: Lifecycle & Personalisation for Travel in Burton upon Trent

CRM Lead: Lifecycle & Personalisation for Travel in Burton upon Trent

Burton upon Trent Full-Time No working from home possible
Riviera Travel

At a Glance

  • Tasks: Lead CRM initiatives and manage a team to enhance customer journeys.
  • Company: Riviera Travel, a dynamic company in the travel industry.
  • Benefits: Competitive salary, career growth, and a collaborative work environment.
  • Other info: Fast-paced environment with opportunities for innovation and creativity.
  • Why this job: Make a real impact on customer experiences in the travel sector.
  • Qualifications: Experience in CRM and strong leadership skills required.

Riviera Travel seeks a CRM Manager in Burton-on-Trent to lead strategic CRM initiatives across Email and Direct Mail, managing a team of three for UK, Ireland & US markets. You’ll drive personalised customer journeys to enhance lifetime value and oversee Direct Mail strategy.

You’ll collaborate across departments to ensure data-driven, ROI-focused campaigns, utilise AI for personalisation, and continuously improve CRM performance in a fast-paced environment.

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CRM Lead: Lifecycle & Personalisation for Travel in Burton upon Trent employer: Riviera Travel

Riviera Travel is an exceptional employer that prioritises a collaborative and people-focused culture, making it an ideal place for those looking to lead a dynamic sales team. With competitive salaries, hybrid working options, and extensive employee benefits including travel discounts and career development opportunities, you will thrive in an environment that values personal growth and meaningful customer interactions. Join us in shaping unforgettable travel experiences while enjoying a supportive workplace that encourages innovation and excellence.

Riviera Travel

Contact Details:

Riviera Travel Recruitment Team

We think you need these skills to ace CRM Lead: Lifecycle & Personalisation for Travel in Burton upon Trent

CRM Management
Email Marketing
Direct Mail Strategy
Team Leadership
Customer Journey Mapping
Data-Driven Campaigns
ROI Analysis