Senior Paid Social Strategist in London

Senior Paid Social Strategist in London

London Full-Time 45000 - 55000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead creative paid social campaigns on Meta and TikTok, turning insights into impactful ads.
  • Company: Join River Island, a vibrant fashion retailer with a dynamic team.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: 6-month contract with potential for career advancement.
  • Why this job: Shape the future of social media marketing in a fast-paced environment.
  • Qualifications: Experience in paid social strategy and strong analytical skills.

The predicted salary is between 45000 - 55000 £ per year.

River Island is seeking an experienced Senior Paid Social Executive to join our Paid Media team on a 6-month fixed term contract.

You will shape the creative direction of paid social campaigns across Meta, Tik Tok and beyond, turning audience insights into ads that work.

Based at our West London head office, you will manage multi-million-pound budgets, monitor performance against KPIs, and collaborate with cross-functional teams to deliver integrated campaigns.

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Senior Paid Social Strategist in London employer: River Island

At River Island, we pride ourselves on being a much-loved brand with a vibrant and inclusive work culture in Leeds Thorpe Park. Our Islanders enjoy generous benefits such as a 50% staff discount, a focus on career progression, and a supportive environment that fosters personal and professional growth. With unique initiatives like Kindness Cupboards and the Giver Island scheme, we ensure our team members feel valued and empowered to thrive both at work and in their personal lives.

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Contact Details:

River Island Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Paid Social Strategist in London

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for River Island and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like River Island are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with River Island on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at River Island. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Paid Social Strategist in London

Paid Social Strategy
Meta Advertising
TikTok Advertising
Creative Direction
Audience Insights Analysis
Budget Management
Performance Monitoring

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit River Island. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of River Island:Show us that you’ve done your homework! In your application, briefly mention what you admire about River Island’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at River Island

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at River Island will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At River Island, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.