Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive sales in the UK agricultural market and build lasting customer relationships.
- Company: Join Ritchie Bros., a global leader in asset management with a diverse team.
- Benefits: Competitive salary, comprehensive benefits, company car, and career advancement opportunities.
- Why this job: Be part of a dynamic team making an impact in the agriculture sector.
- Qualifications: 5 years in agricultural machinery sales and a strong existing network.
- Other info: Travel required 2-3 nights per week to cover your territory.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Discover the New Ritchie Bros. When you join Ritchie Bros., you become part of a diverse, global team committed to delivering exceptional customer experiences. If you have an entrepreneurial mindset, a passion for agriculture, and thrive on building lasting relationships, we invite you to be part of our growing team.
The Opportunity: Sales Manager – UK (Agriculture)
To strengthen our position in the UK agricultural market, we are looking for a Sales Manager with expertise in used agricultural machinery. This role is ideal for someone with experience in the agriculture equipment business, a strong existing network, and a hunger to grow.
As Sales Manager, you will offer tailored solutions to prospects and customers for selling used agricultural equipment principally by unreserved auction. You’ll act as a trusted advisor, using market data and pricing insights to guide clients toward the best disposition strategy—whether through auction but also Marketplace-E (Negotiated Sale), or listing. Your understanding of machinery value, condition, and pricing will be key to your success. You’ll build long-term relationships, understand customer needs, and adapt solutions to create recurring business. Your goal-oriented mindset and collaborative spirit will help you thrive in a fast-paced, team-driven environment.
You Will Be Accountable For:
- Selling multi-channel solutions within the assigned agricultural territory
- Identifying geographic areas and sectors with growth potential
- Growing sales through new business development and recurring customer relationships
- Developing strategic plans to secure potential customers
- Maintaining and updating your Playbook regularly
- Coordinating with the “Win Team” to ensure seamless execution of sales, including support from operations, administration, valuations, and field marketing
What You Bring:
You are proactive, autonomous, and driven by results. You build trust quickly and maintain strong professional relationships. You also bring:
- Deep understanding of agricultural machinery, including valuation, pricing, and condition assessment
- Proven ability to create recurring customers by adapting solutions to their needs
- Approximately 5 years of experience in the used ag machinery business
- Existing network in the Italian agricultural sector
- Fluency in English
- Consistent track record of meeting or exceeding sales targets
- Goal-oriented “to-do” mentality and a collaborative, team-player attitude
What We Offer:
Our success is built on the drive and dedication of our people. As we grow globally, you’ll find many opportunities to advance your career. Here’s what we provide:
- Competitive base salary
- Comprehensive benefits package
- Sales commission plan
- Permanent employment contract
- Company car, laptop, mobile phone, and expense account
- Employee share purchase plan
Additional Information:
You must be able to travel 2–3 nights per week to cover your territory.
Who Are We?
Ritchie Bros. is a global leader in asset management and disposition, helping customers buy and sell used and unused equipment across a wide range of industries. With over 60 years of experience, we’ve built a trusted reputation in sectors including agriculture, construction, transportation, mining, oil.
Sales Manager - Agriculture employer: Ritchie Bros.
Contact Detail:
Ritchie Bros. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager - Agriculture
✨Tip Number 1
Network like a pro! Reach out to your existing contacts in the agricultural sector and let them know you're on the lookout for new opportunities. Attend industry events or local meet-ups to expand your connections and get your name out there.
✨Tip Number 2
Showcase your expertise! Create a personal brand that highlights your knowledge of agricultural machinery and sales strategies. Share insights on social media or write articles to demonstrate your understanding of the market and attract potential employers.
✨Tip Number 3
Prepare for interviews by researching Ritchie Bros. and their approach to the agricultural market. Be ready to discuss how your experience aligns with their goals and how you can contribute to their success in selling used agricultural equipment.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows your enthusiasm for joining our team at Ritchie Bros. and your commitment to being part of our mission in the agricultural sector.
We think you need these skills to ace Sales Manager - Agriculture
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Sales Manager in agriculture. Highlight your experience with used agricultural machinery and any existing networks you have in the sector. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for agriculture and your entrepreneurial mindset. Tell us why you're excited about the opportunity at Ritchie Bros. and how you can contribute to our team.
Showcase Your Achievements: Don’t just list your responsibilities; highlight your achievements! Share specific examples of how you've met or exceeded sales targets in the past. We love seeing numbers that demonstrate your success in building customer relationships.
Apply Through Our Website: We encourage you to apply through our website for a smooth application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Ritchie Bros.
✨Know Your Machinery Inside Out
Make sure you brush up on your knowledge of agricultural machinery, including valuation, pricing, and condition assessment. Being able to discuss specific models and their market trends will show that you're not just familiar with the industry but are genuinely passionate about it.
✨Leverage Your Network
Since you’ll need to build long-term relationships, think about how you can leverage your existing network in the agricultural sector. Prepare examples of how you've successfully used your connections in the past to drive sales or solve customer problems.
✨Showcase Your Sales Strategy
Be ready to discuss your approach to developing strategic plans for securing potential customers. Think of specific instances where you identified growth opportunities and how you adapted your solutions to meet customer needs—this will demonstrate your goal-oriented mindset.
✨Emphasise Team Collaboration
Highlight your collaborative spirit by sharing experiences where you worked effectively within a team. Discuss how you coordinated with different departments to ensure seamless execution of sales, as this role requires working closely with the 'Win Team' and other stakeholders.