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- Tasks: Lead SEO and AEO initiatives to boost organic growth for international university partners.
- Company: Join Risepoint, a leading education technology company transforming access to affordable education.
- Benefits: Remote work, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact on students' lives by enhancing their educational opportunities.
- Qualifications: 5-7 years in SEO with strong analytical and communication skills.
- Other info: Be part of a diverse team dedicated to empowering working adults through education.
The predicted salary is between 36000 - 60000 £ per year.
Risepoint is an education technology company that provides world-class support and trusted expertise to more than 100 universities and colleges. We primarily work with regional universities, helping them develop and grow their high-ROI, workforce-focused online degree programs in critical areas such as nursing, teaching, business, and public service. Risepoint is dedicated to increasing access to affordable education so that more students, especially working adults, can improve their careers and meet employer and community needs.
The Impact You Will Make: In this role, you will directly influence organic growth by improving how prospective students discover, engage with, and convert on websites associated with our international university partners. Partnering with colleagues in our UK and Australian offices, you will be responsible for website and program launch support, rigorous content auditing, on-page optimization, technical SEO execution, and international SEO best practices that strengthen topical authority across priority subject areas and ensure our content ecosystem is aligned to real search demand. You will also play a critical role in preparing Risepoint’s digital properties for the future of search. By optimizing content and site experiences for AI-driven and generative search environments, and by enabling high-quality execution from the specialists you lead, you will help build scalable, repeatable SEO and AEO practices that deliver sustained performance. This role is a remote position supporting primarily international university partners and global website launches.
What You Will Do:
- International Project Management & Leadership – Oversee planning and day-to-day execution of SEO and AEO initiatives across international partner websites, ensuring alignment with enterprise strategy and priorities.
- International Website & Program Launch Support – Lead and execute SEO and AEO tasks for new website and program launches, including sitemap creation, keyword research, pre-launch audits, launch readiness checklists, technical validation, and post-launch performance monitoring.
- On-Page Optimization – Audit and evaluate existing content to identify optimization opportunities, refresh or pruning needs, and content gaps. Partner with Content teams to inform creation of new content that builds authoritative topic clusters and improves organic visibility and performance.
- AI Visibility Improvements – Implement optimization tactics for AI overviews, generative engines, and answer-focused search experiences, including structured data, entity optimization, and content enhancements.
- Technical SEO & Site Health – Lead technical SEO analysis and implementation including site architecture, crawlability, indexation, Core Web Vitals, schema markup, and CMS/DXP best practices in partnership with MarTech and UX teams.
- Performance Analysis & Reporting – Analyze organic performance trends, diagnose issues and opportunities, and communicate insights to internal stakeholders.
- Cross-Functional Collaboration – Partner with Content, UX, CRO, Paid Media, and Analytics teams to ensure integrated optimization strategies that drive discoverability, engagement, and conversion.
What Success Looks Like:
- Assigned partner websites show sustained improvement in organic visibility, engagement, leads, applications, and enrollments that consistently meet or exceed forecasted annual goals.
- Content ecosystems built for discoverability, where innovative strategies and tactics you’ve helped define, result in pages that perform across traditional search results, rich features, and AI-generated answers.
- Successful international site and program launches, with strong technical foundations, clean indexation, and early organic visibility in target markets.
How Impact Will be Measured in the First Year:
- Measurable improvements in organic visibility, engagement, leads, applications, and enrollments that meet or exceed 2026’s forecasted goals for your assigned university partners.
- Successful execution of SEO and AEO requirements for new website and program launches, resulting in timely launches with minimal technical issues and measurable early organic performance.
- On-time delivery of high-quality work and growing demand for SEO and AEO support from cross-functional partners.
Experience That Matters Most:
- A minimum of 5-7 years of experience in organic performance optimization for enterprise, agency, or multi-site ecosystems that demonstrates experience driving measurable gains in organic traffic, conversion, and visibility.
- Hands-on experience with international SEO, including geo-targeting, hreflang implementation, and performance considerations for global or region-specific websites.
- Strong analytical capability, with experience translating performance data into prioritized, actionable SEO recommendations.
- Excellent communication and presentation skills, with the ability to collaborate effectively and present insights to cross-functional and senior stakeholders.
Experience That’s Great to Have:
- Demonstrated experience using AI to improve SEO operations, including automating research, analysis, and reporting workflows.
- Experience supporting Answer Engine Optimization (AEO) or Generative Engine Optimization (GEO) initiatives in evolving search environments.
- Experience working in higher education, or similarly complex, multi-brand ecosystems.
Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce. Reliable. Empowered. Adaptable. Customer-centric. Heart. These are some of the words that describe Risepoint employees. We have spent the past nearly 20 years helping universities grow by expanding access to affordable, life-changing education for working adults. As an education technology company that provides trusted partnership and expertise to more than 125 universities and colleges, we primarily work with regional universities, helping them create online programs in critical areas such as nursing, teaching, business, and public service. We are dedicated to increasing access to affordable education so that more students can improve their careers and their communities.
Manager, SEO/AEO (UK & AUS Markets) employer: Risepoint
Contact Detail:
Risepoint Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager, SEO/AEO (UK & AUS Markets)
✨Tip Number 1
Network like a pro! Reach out to your connections in the education tech space, especially those who work with universities. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your SEO and AEO expertise. This not only demonstrates your capabilities but also gives you something tangible to discuss during interviews.
✨Tip Number 3
Prepare for interviews by researching Risepoint’s current projects and challenges. Tailor your answers to show how your experience aligns with their goals, especially in improving organic visibility and engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Risepoint team.
We think you need these skills to ace Manager, SEO/AEO (UK & AUS Markets)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the SEO/AEO Manager role. Highlight your experience with international SEO and any specific projects that align with what we do at Risepoint.
Showcase Your Achievements: Don’t just list your responsibilities; share your successes! Use metrics to demonstrate how you’ve improved organic visibility or engagement in previous roles. We love numbers!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who fits our culture, so don’t be afraid to show us who you are and why you’re passionate about education technology.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows your enthusiasm for joining our team at Risepoint.
How to prepare for a job interview at Risepoint
✨Know Your SEO Inside Out
Make sure you brush up on the latest trends and best practices in SEO and AEO, especially as they relate to international markets. Be ready to discuss specific strategies you've implemented in the past and how they led to measurable improvements in organic visibility.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive your SEO decisions. Bring examples of performance analysis you've conducted and how those insights translated into actionable recommendations. This will demonstrate your ability to diagnose issues and seize opportunities.
✨Collaboration is Key
Since this role involves cross-functional collaboration, think of examples where you've successfully worked with content, UX, or analytics teams. Highlight how you’ve integrated different perspectives to create a cohesive strategy that drives engagement and conversion.
✨Be Ready for AI Discussions
With the increasing importance of AI in search, be prepared to discuss how you've leveraged AI tools in your SEO processes. Share any experiences you have with automating workflows or enhancing content for AI-driven search environments.
