At a Glance
- Tasks: Lead creative PR campaigns and ensure client success through innovative strategies.
- Company: Rise at Seven, a dynamic agency focused on creativity and results.
- Benefits: Up to £65,000 salary, generous holidays, flexible working, and unique perks.
- Other info: Inclusive culture that values diversity and personal growth.
- Why this job: Shape brand narratives and drive impactful PR campaigns in a vibrant team.
- Qualifications: Proven PR experience and strong leadership skills.
The predicted salary is between 60000 - 65000 £ per year.
A PR Account Director is responsible for the creativity and results of Rise at Seven’s UK PR team, ensuring delivery of high-quality reactive and campaigns that meet and exceed client KPIs and expectations. You set the overall PR direction for clients - deciding how a brand should be positioned, what messages to push, and which channels to use as part of our demand and discovery proposition to create category leaders. This includes aligning PR with marketing, social media, and business objectives.
You are the senior contact for clients, leading meetings, presentations and handling difficult conversations. You set budgets and have the ability to problem-solve, proactively supporting clients with a clear action plan, delivering results quickly. You will lead the development of PR services and processes that drive results for the PR team, assessing the landscape and developing how we need to evolve as an agency. You will also have a specialism within the team where you will own that topic.
You directly oversee campaign and reactive execution, ensuring quality of work across the team, developing our ways of working to ensure we’re leading the industry. Your standards and attention to detail are high, and you focus on ensuring all Rise PR output is A-class. You will also manage a portfolio of PR accounts, set strategies, participate in new business activity, and provide strategic support to clients.
Key responsibilities- Lead the UK PR team from a results perspective, ensuring clients are on track with their monthly targets and their North Star.
- Conduct regular training sessions with the entire PR team.
- Create a monthly report for the PR director, focusing on client performance against KPIs, with recommended problem solutions.
- Develop new processes and services that drive the creativity and vision of Rise externally.
- Inspire the team in day-to-day creativity.
- Work closely with the US on sharing training and processes.
- Develop and maintain strong client relationships by ensuring delivery against client KPIs and expectations.
- See around corners - demonstrate an understanding of potential issues facing your clients and offer appropriate solutions, implementing them seamlessly.
- Further grow expertise as an expert media relations practitioner, and ensure your team’s media output is exemplary.
- Develop and maintain senior media contacts and develop team media relations and outreach strategies through introductions and face-to-face appointments.
- Develop and maintain talent, influencer, community and network relationships.
- Lead, organise and participate in internal creative ideation.
- Keep abreast of industry trends, developments, and opportunities – and share with team.
- Ensure regular internal meetings take place on all clients – with team roles and responsibilities established on a weekly basis with the wider agency.
- Ensure that all client & internal deadlines are respected and adhered to (for you & direct reports).
- Deliver written documents and communication with an excellent attention to detail.
- Develop and drive sector-specific new business outreach; including pro-bono opportunities.
- Develop case studies to ensure great work is captured.
- Fully understand client finances and billing processes and how the agency makes money.
- Create budget planners for projects/campaigns.
- Liaise with clients on production budgets for each campaign activity – ensuring all budgets are approved.
- Manage expectations. Manage upwards at all times and ensure the senior team is aware of all challenges and issues (both related to clients and personal).
- Act as a positive role model for your direct team, peers and across the wider business.
- Manage PDP’s for PR Lead/senior members of the team and other direct reports - create KPIs and objectives during review processes.
- Support marketing for UK growth.
- Demonstrate positive contribution to the overall agency – beyond your day-to-day account/client work.
- Implement any other reasonable duties in line with the post, which may be required.
What We Can Offer You
- up to £65,000
- Generous holiday allowance + public holidays
- Holiday loyalty scheme
- Free mortgage advice through our in-house advisor
- Work from anywhere for up to one month a year
- Your birthday off
- Christmas and New Year office shutdown
- Access to private medical
- Enhanced maternity and paternity leave
- Flexible and hybrid working
- Bucket list scheme — one life experience on us
Equal Opportunities
At Rise at Seven we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all suitably qualified candidates regardless of race, religious beliefs, age, sex, sexual orientation, or disability.
PR Campaign Account Director employer: Rise At Seven
Rise at Seven is an exceptional employer that fosters a dynamic and creative work culture, empowering employees to lead innovative PR campaigns while achieving outstanding results for clients. With generous benefits such as flexible working arrangements, a holiday loyalty scheme, and opportunities for professional growth, employees are encouraged to thrive both personally and professionally in a supportive environment. Located in the UK, Rise at Seven prioritises diversity and inclusion, ensuring that every team member feels valued and inspired to contribute to the agency's success.
StudySmarter Expert Advice🤫
We think this is how you could land PR Campaign Account Director
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Rise At Seven. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Rise At Seven, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Rise At Seven inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR Campaign Account Director
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Rise At Seven. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Rise At Seven.
How to prepare for a job interview at Rise At Seven
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
