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For Companies At a Glance
- Tasks: Lead and manage PR campaigns while building strong client relationships.
- Company: Join Rise at Seven, a dynamic search-first content marketing agency.
- Benefits: Enjoy flexible working, generous holidays, and a bucket list scheme for life experiences.
- Why this job: Be part of a creative team that values innovation and supports your professional growth.
- Qualifications: Minimum three years in PR with digital and traditional experience; SEO knowledge is a plus.
- Other info: Diversity is celebrated here; all qualified candidates are encouraged to apply.
The predicted salary is between 30000 - 35000 £ per year.
Overview
Join to apply for the Digital PR Strategist role at Rise at Seven | Search-First Content Marketing Agency.
Summary: As a Digital PR Strategist, you are the command centre of your accounts. You’re adept at developing, selling in, managing, and evaluating PR campaigns and ongoing reactive PR activity for a number of clients, with whom you will build strong relationships and trust. You have a good commercial IQ and you understand how to manage agency profitability and client budgets. You will most likely have a minimum of three years’ experience in PR agency side, with some experience in digital and traditional PR as well as a good understanding of SEO and social media platform operations. Location: London/Manchester.
Responsibilities
- Onboarding clients into PR, making budget and KPI recommendations and roadmap creation
- Manage the client accounts plan for our campaigns and reactive PR service
- Drive and own the performance of your accounts. You are responsible for hitting KPIs and retaining clients
- Created detailed reports on PR performance and work externally, proving ROI to clients
- Communicate directly on calls and via other comms with our clients keeping them informed, educated and excited
- Ask killer questions to know the brief inside out and set KPIs for the PR team
- Report on PR performance internally to the Head of Digital PR
- Work to improve client performance and deliver regular high-quality results for brand, SEO, PR (whatever the KPI)
- Manage the workload of execs who are working on your accounts making sure they are completing tasks/outreach
- Train, supervise, direct and sign off PR execution angles, and releases for your accounts, providing feedback to help execs perform better each time
- Pulling your account team together to dream up, design, develop and deliver campaigns
- Own campaign ideation and brainstorming, working closely with the creative team to deliver top-tier campaign ideas to clients
- Own reactive PR ideation and strategy, providing creative PR ideas to land our clients into current news moments
- Understand how we can deliver bigger than just links
PR Skills
- Act as media relations expert. You will have great media contacts, be ready and willing to sell in stories, and mentor teams to help them develop media relations skills
- Understand industry analysis and know trends in PR – creating thought leadership to market the agency
- Be able to develop and run data first (search first) ideas using audience, data and topics that are relevant as well as creative cross-channel campaigns
- Writing press releases
- Leading strategy on media lists, creating a detailed approach to outreach for execs to follow that will lead to successful campaigns
- Ensure our PR sell-in tactics are successful
- Understand what stories and content the press like to cover
- Be aware of what competitors are doing to land links and media placements
- Spot opportunities to deliver above and beyond the link target or spot new hooks
- Make it your mission to help support the execs to turn around struggling campaigns
Internal Responsibilities
- Working on new business for the agency and running pitches to drive revenue
- Drive agency culture through your everyday work and engagement with others in the team
- Support the PR Lead in training junior team members
- Contribute to creating and improving operational processes within the PR team
- Contribute to agency and campaigns marketing
Reporting to
Digital PR Lead
What we can offer you
- A salary of £30-35K depending on experience
- Generous holiday scheme
- Your Birthday off
- Rapid development if you’re up for the challenge
- Regular socials
- Access to a private medical scheme
- Company pension scheme
- Enhanced maternity and paternity leave schemes
- Flexible and hybrid working
- Bucket list scheme – an opportunity to experience a life dream!
- Free in-house mortgage advice
Equal Opportunities
At Rise at Seven we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all suitably qualified candidates regardless of their race, religious beliefs, age, sex, sexual orientation or disability. Sounds like something you want to be involved in? Send your CV, application, and any other supporting documentation to careers@riseatseven.com.
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Digital PR Strategist employer: Rise at Seven | Search-First Content Marketing Agency
Contact Detail:
Rise at Seven | Search-First Content Marketing Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Strategist
✨Tip Number 1
Network with professionals in the PR industry, especially those who have experience in digital PR. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends and strategies.
✨Tip Number 2
Familiarise yourself with the latest tools and software used in PR and SEO. Being proficient in these tools can set you apart from other candidates and demonstrate your commitment to staying current in the field.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on in the past. Be ready to explain your role, the strategies you implemented, and the results achieved, as this will showcase your hands-on experience and ability to drive performance.
✨Tip Number 4
Research Rise at Seven thoroughly. Understand their values, recent campaigns, and client base. Tailoring your conversation to align with their mission and demonstrating how you can contribute will make a strong impression.
We think you need these skills to ace Digital PR Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR, especially any work related to digital and traditional PR. Emphasise your understanding of SEO and social media, as these are crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, showcase your ability to manage client accounts and drive performance. Mention specific examples of successful campaigns you've led and how you achieved KPIs.
Showcase Your Media Relations Skills: Highlight your media contacts and any successful stories you've sold in. This will demonstrate your capability as a media relations expert, which is essential for the Digital PR Strategist role.
Demonstrate Your Strategic Thinking: Discuss your approach to developing PR strategies and how you use data to inform your decisions. Provide examples of how you've contributed to agency culture and supported team members in their development.
How to prepare for a job interview at Rise at Seven | Search-First Content Marketing Agency
✨Know Your PR Fundamentals
Brush up on your knowledge of both digital and traditional PR strategies. Be prepared to discuss how you’ve successfully managed campaigns in the past, and be ready to share specific examples that highlight your experience and results.
✨Demonstrate Your Commercial Acumen
Since the role requires a good understanding of agency profitability and client budgets, come equipped with insights on how you’ve managed budgets effectively in previous roles. Discuss any strategies you've implemented to maximise ROI for clients.
✨Showcase Your Media Relations Skills
Be ready to talk about your media contacts and how you’ve leveraged them to secure coverage for clients. Prepare to share stories of successful sell-ins and how you’ve mentored others in developing their media relations skills.
✨Ask Insightful Questions
Prepare a list of thoughtful questions to ask during the interview. This not only shows your interest in the role but also helps you understand the company’s expectations and how you can contribute to their success.