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For Companies At a Glance
- Tasks: Lead our Shopify ecosystem, optimising site performance and driving conversions.
- Company: Join one of the UK's fastest-growing wellness brands focused on healthier habits.
- Benefits: Competitive salary, dynamic work environment, and opportunities for personal growth.
- Other info: Collaborative team culture with a focus on continuous learning and excellence.
- Why this job: Make a real impact in e-commerce while promoting wellness through innovative products.
- Qualifications: 3+ years in DTC e-commerce with strong Shopify and CRO experience.
The predicted salary is between 50000 - 60000 Ā£ per year.
rippleāŗ is one of the UK's leading and fastest-growing wellness brands. We operate across two key categories: rippleāŗ inhalables, a revolutionary approach to nicotine-free inhalation, and Droplet, our modern home fragrance brand that transforms spaces with clean, high-quality aromas.
rippleāŗ Brand DNA
- Extreme Ownership: Take full responsibility for every outcome within your control.
- Pursuit of Quality: How you do anything is how you do everything. Excellence is a habit.
- Purpose: Be here because you want to be ā we are a passionate, long-term-focused team.
- Growth Mindset: Embrace continuous learning, resilience, and adaptability to thrive.
The Role
As E-commerce Manager, you will own our Shopify ecosystem end-to-end. You are responsible for making our sites fast, flawless, conversion-optimised, and continuously improving across both rippleāŗ and Droplet. You'll work closely with Performance Marketing, Retention Marketing, and Creative teams and manage external developers to turn traffic into revenue while maintaining an extremely high standard of execution across every touchpoint. This is a detail-obsessed, ownership-first role. Ideas matter here, but execution matters more.
Key Responsibilities
- Own end-to-end site performance across all Shopify storefronts (US and UK), ensuring best-in-class UX, site speed, and conversion across both rippleāŗ and Droplet.
- Define and execute e-commerce strategy by category, campaign, and traffic source ā tailoring site experience, merchandising, and landing pages in close partnership with marketing.
- Run regular full-site audits to identify and resolve UX friction, checkout issues, tracking gaps, and mobile vs. desktop inconsistencies; maintain documentation and QA checklists.
- Own end-to-end delivery of site builds and rebuilds, acting as internal lead across designers, developers, and stakeholders to ship on time, on brief, and with zero critical issues.
- Lead CRO across all sites through structured testing of landing pages, PDPs, checkout flows, and traffic-source funnels using A/B and multivariate frameworks.
- Own the implementation and ongoing management of e-commerce software, CRO tools, analytics, tracking, and personalisation solutions ā all cleanly integrated into Shopify.
- Build and maintain performance reporting across conversion rate, AOV, revenue by site and region, and funnel and page-level performance; translate data into clear actions and share regular updates with the marketing team and leadership.
What We're Looking For
- 3+ years in DTC e-commerce, with deep hands-on Shopify experience.
- Proven CRO and structured experimentation experience.
- Experience managing sites across multiple regions or storefronts.
- Extremely high attention to detail ā you catch things others miss.
- Comfortable owning projects end-to-end with minimal hand-holding.
- Strong grasp of analytics, attribution, and what drives conversion.
Reports Into
Co-founders & Head of Performance & Digital
E-Commerce Manager employer: ripple
Contact Detail:
ripple Recruiting Team
StudySmarter Expert Advice š¤«
We think this is how you could land E-Commerce Manager
āØTip Number 1
Network like a pro! Reach out to people in the e-commerce space, especially those who work at rippleāŗ or similar brands. A friendly chat can open doors and give you insider info that could help you stand out.
āØTip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your Shopify expertise and conversion rate optimisation strategies. This will not only showcase your abilities but also demonstrate your passion for the role.
āØTip Number 3
Prepare for interviews by diving deep into rippleāŗās brand values and products. Be ready to discuss how your experience aligns with their mission of promoting healthier habits through innovative solutions.
āØTip Number 4
Donāt forget to apply through our website! Itās the best way to ensure your application gets seen by the right people. Plus, it shows youāre genuinely interested in being part of the rippleāŗ team.
We think you need these skills to ace E-Commerce Manager
Some tips for your application š«”
Show Your Passion for E-Commerce: When you're writing your application, let your enthusiasm for e-commerce shine through! We want to see that youāre not just looking for a job, but that you genuinely care about helping people move towards healthier habits with our products.
Highlight Your Experience: Make sure to showcase your hands-on experience with Shopify and any DTC e-commerce roles you've had. We love details, so donāt hold back on sharing specific examples of how you've improved site performance or conversion rates in the past!
Be Detail-Obsessed: Since this role is all about extreme ownership and attention to detail, make sure your application reflects that. Double-check for typos and ensure everything is clear and concise. We appreciate candidates who take pride in their work!
Apply Through Our Website: We encourage you to apply directly through our website. Itās the best way for us to receive your application and ensures youāre considered for the role. Plus, it shows youāre proactive and ready to take ownership right from the start!
How to prepare for a job interview at ripple
āØKnow Your Shopify Inside Out
Make sure youāre well-versed in Shopify and its features. Familiarise yourself with the platformās capabilities, especially around site performance and conversion optimisation. Be ready to discuss specific examples of how you've improved site speed or user experience in your previous roles.
āØShowcase Your Analytical Skills
Prepare to talk about your experience with analytics and how you've used data to drive decisions. Bring examples of how you've translated performance metrics into actionable strategies. This will demonstrate your ability to own projects end-to-end and make data-driven improvements.
āØEmphasise Your Attention to Detail
Since this role requires a high level of detail orientation, be prepared to share instances where your attention to detail made a significant impact. Discuss how youāve conducted full-site audits or resolved UX issues, showcasing your commitment to quality and excellence.
āØDemonstrate a Growth Mindset
Rippleāŗ values continuous learning and adaptability, so come ready to discuss how you've embraced challenges and learned from them. Share examples of how you've adapted your strategies based on feedback or changing market conditions, highlighting your resilience and willingness to grow.