At a Glance
- Tasks: Visit customers, maintain accounts, and generate new business in your sales area.
- Company: Join a leading John Deere dealer with a strong reputation in the industry.
- Benefits: Enjoy a company pension, birthday off, life insurance, and health support.
- Other info: Opportunities for career growth and a supportive team culture await you.
- Why this job: Make an impact by building relationships and expanding business in a dynamic environment.
- Qualifications: 2+ years of equipment sales experience and knowledge of agricultural practices required.
The predicted salary is between 35000 - 45000 £ per year.
Area Sales Manager
Reporting to the Group Sales Manager, the Area Sales Manager will be required to visit customers at their premises.
You will be responsible for maintaining existing accounts as well as generating new business within your sales area.
Through our state‑of‑the‑art CRM system you will prioritise your workload and manage your own diary to achieve your targets and meet business goals.
You must be computer literate and able to prioritise your workload in an efficient and flexible manner.
To succeed in this role, you will have excellent communication skills and the ability to forge professional working relationships with new and existing customers.
You must be commercially minded and have the drive and ambition to expand existing business and develop new accounts in your sales area.
Responsibilities
- Represent the dealership in the sale of machinery to customers in a defined sales area.
- Develop customer relationships to achieve sales targets and grow market share within your sales area.
- Maintain current product knowledge on features and benefits of all equipment and services, and attend relevant sales training events.
- Possess knowledge of financing options to assist customers with securing the purchase of new and used goods.
- Conduct new equipment field demonstrations.
- Execute goods delivery and follow‑up according to the procedure.
- Build strong and loyal relationships with defined sales area customers.
Qualifications
- 2+ years of equipment sales experience.
- Good knowledge of agricultural equipment and farming operational practices.
- Ability to use standard computer applications, CRM systems, internet functions and sales tools.
- Familiarity with John Deere and competitive products.
- Ability to analyse and interpret internal reports.
- Ability to work extended hours.
- Excellent attitude with integrity and honesty.
Benefits
- Company pension scheme.
- Day off for your birthday.
- Vehicle change policy if applicable.
- Life insurance at three times salary.
- Tailored career path.
- Employee uniform.
- Staff discount on showroom items.
- Free on‑site parking.
- Health and well‑being support line.
- Employer‑funded cash plan to cover employees’ regular healthcare expenses.
Established in 1982, the Ripon Group operates as one of the UK’s leading John Deere dealers through its Ripon Farm Services and Ripon Ground Care divisions, covering 13 locations across Yorkshire, Teesside, Lincolnshire and Nottinghamshire, providing sales and aftersales support for agricultural and ground care machinery from John Deere and other key brands such as Kramer, Kuhn, Stihl, Husqvarna.
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Area Sales Manager in Louth employer: Ripon Group
The Ripon Group is an exceptional employer, offering a supportive work culture that prioritises employee well-being and professional growth. With tailored career paths, comprehensive benefits including a company pension scheme and life insurance, and a commitment to fostering strong customer relationships, employees can thrive in their roles while enjoying the unique advantage of working with leading agricultural brands in a vibrant region. Join us to be part of a dedicated team that values integrity, ambition, and community.
