At a Glance
- Tasks: Lead VALORANT's social media in EMEA, creating engaging content and driving community interaction.
- Company: Join Riot Games, a player-first company dedicated to creating amazing gaming experiences.
- Benefits: Competitive salary, creative environment, and the chance to work with passionate gamers.
- Why this job: Make an impact in the gaming community while showcasing your creativity and strategic thinking.
- Qualifications: 6+ years in social media management, deep VALORANT knowledge, and a passion for gaming.
- Other info: Collaborative culture that values diverse perspectives and player empathy.
The predicted salary is between 36000 - 60000 £ per year.
Responsibilities:
- Own the day-to-day success of VALORANT’s EMEA social channels.
- Lead and inspire agency partners to deliver impactful content, real-time storytelling, and community engagement.
- Translate strategy into standout campaigns that celebrate players, fuel fandom, and amplify the stories that matter most.
- Define and track KPIs to measure channel growth, health, and cultural impact — and act on the insights.
- Collaborate with VCT and partner teams to elevate key esports milestones and cultural beats across the region.
- Champion creative and craft excellence, setting a high bar for tone, innovation, and platform-native storytelling.
- Stay ahead of trends, ensuring our channels evolve with player behavior, sentiment, and the competitive landscape.
- Bridge global and regional efforts, adapting global campaigns for EMEA audiences to maximise reach and resonance.
Required Qualifications:
- 6+ years of experience in social channel management at an agency or in-house in the video game, technology, or entertainment industry.
- Deep understanding of VALORANT or VCT EMEA.
- Global or regional experience working at an international HQ or across multiple countries/markets.
- Knowledge of regional differences, market sensitivities, cultural curiosity and understanding, differences in localisation.
- Experience implementing successful communications campaigns with passionate audiences.
- Fluent in written and verbal English.
Desired Qualifications:
- Experience in a multinational environment, particularly in the EMEA region.
For this role, you will find success through craft expertise and a collaborative spirit that prioritises the delight of players. We will look at your past studies and experience, but for this role, we also look for dedicated people with a personal relationship with games. If you embody player empathy and care about players' experiences, this is the role for you!
At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective every day. If that sounds like the kind of place you want to work, we’re looking forward to your application.
VALORANT Social Media Lead, EMEA (12 Month Contract) in London employer: Riot Games
Contact Detail:
Riot Games Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VALORANT Social Media Lead, EMEA (12 Month Contract) in London
✨Tip Number 1
Get your networking game on! Connect with folks in the gaming and social media scene, especially those who are already in roles you’re eyeing. Attend industry events, join online forums, and don’t be shy to slide into DMs – you never know who might help you land that dream job!
✨Tip Number 2
Show off your passion for VALORANT! Create content that showcases your understanding of the game and its community. Whether it’s a blog post, a video, or even a killer tweet, let your enthusiasm shine through. This will not only demonstrate your skills but also your genuine love for the game.
✨Tip Number 3
Stay ahead of the curve by keeping an eye on trends in social media and gaming. Follow industry leaders, read up on the latest strategies, and adapt them to your style. When you’re in interviews, share your insights on how you’d elevate VALORANT’s presence based on current trends.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team. Tailor your application to highlight your relevant experience and how you can contribute to the VALORANT community.
We think you need these skills to ace VALORANT Social Media Lead, EMEA (12 Month Contract) in London
Some tips for your application 🫡
Show Your Passion for Gaming: Let us see your love for VALORANT and gaming in general! Share your personal experiences and how they’ve shaped your understanding of the community. This will help us connect with you on a deeper level.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience in social media management, especially in the gaming or entertainment industry. We want to see how your skills align with our mission!
Highlight Your Collaborative Spirit: Since we value teamwork, share examples of how you've successfully collaborated with others in past roles. Show us how you can inspire and lead agency partners to create amazing content together.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Riot Games
✨Know Your VALORANT Inside Out
Make sure you have a deep understanding of VALORANT and the VCT EMEA scene. Familiarise yourself with recent updates, player dynamics, and community sentiments. This knowledge will help you demonstrate your passion and expertise during the interview.
✨Showcase Your Campaign Successes
Prepare to discuss specific campaigns you've led or contributed to in the past. Highlight how you measured success through KPIs and what insights you gained. This will show your ability to translate strategy into impactful content, which is crucial for this role.
✨Emphasise Collaboration Skills
Since this role involves working with agency partners and various teams, be ready to share examples of how you've successfully collaborated in the past. Talk about how you’ve bridged global and regional efforts, adapting campaigns to resonate with local audiences.
✨Stay Ahead of Trends
Demonstrate your awareness of current trends in social media and gaming. Discuss how you keep up with player behaviour and market changes, and be prepared to suggest innovative ideas that could elevate VALORANT’s presence in the EMEA region.